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- Ms. Deepa Mohamed
   Compensation: Meaning
               Total Compensation <Total Rewards>
               How Total Rewards Motivate & Retain
SESSION 1       Employees
               Employment Relationship Matrix & Person-
                fit
               Various “Generations/Gender/Age
                specific’ Total Rewards
               Internal Labor Market: O-P-T Model
               How to develop Pay Model
               Linking Business with Strategy
SESSION 2




               Communicating & Management of Total
                Rewards - Implementing the Rewards
                effectively

                    Ms. Deepa Mohamed
Ms. Deepa Mohamed
Overall annualized attrition average is 18.6% across all sectors

                                                                   Key Reasons for Attrition:
                                                                   •Career Advancement
                                                                   •Personal Reasons (Family)
                                                                   •Compensation



                                  Ms. Deepa Mohamed
Ms. Deepa Mohamed
Levels of Uncertainty




Ms. Deepa Mohamed
   Compensation: Meaning

             Total  Compensation
SESSION 1       <Total Rewards>
               How Total Rewards Motivate & Retain Employees
               Employment Relationship Matrix
               Various “generations, gender, age specific’ Total
                Rewards

               Internal Labor Market: O-P-T Model
               How to develop Pay Model
               Linking Business with Strategy
SESSION 2




               Communicating & Management of Total
                Rewards - Implementing the Rewards
                effectively

                     Ms. Deepa Mohamed
Total Returns



                      Total                             Relational
                   Compensation                          Returns
                                                                            Learning
                                                                            Opportunities
                                                                          Challenging
                                                     Recognition          Work
                                                     & Status    Employment
          Cash                       Benefits                    Security
       Compensation


Base                                                    Allowances
                    Long –Term
                    Incentives Income       Work/Life
                               Protection   Focus
 Merit/Cost Short –Term
 of Living  Incentives

                                 Ms. Deepa Mohamed
   Compensation: Meaning
               Total Compensation <Total Rewards>

            How     Total Rewards
SESSION 1
                Motivate & Retain
                Employees - EVP
               Employment Relationship Matrix
               Various “generations specific’ Total Rewards

               Internal Labor Market: O-P-T Model
               How to develop Pay Model
               Linking Business with Strategy
SESSION 2




               Communicating & Management of Total
                Rewards - Implementing the Rewards
                effectively

                     Ms. Deepa Mohamed
EMPLOYEE VALUE PROPOSITION
An Exercise…
   I would request all of you to please think about
    your present organization.
   Just visualize your “remuneration” – only the
    CASH component
    ( Base+ HRA + PLI/LTI/STI)

   Now – Benefits …
      (Allowances, Work/Life focus, Income Protection e.g. Pension, medical
    insurance)

   Now please mentally tick various ‘Relational
    Returns
    (Recognition & Status/ Challenging Work)
                             Ms. Deepa Mohamed
•Base
             Cash             •Retention Bonus
                              •Pef Linked Incentive (PLI)



                                         •Allowances (Hard area)
                                         •Retirement & Saving
                                         •PF, Gratuity, Super Annuation
                                         •Medical Insurance
                      Benefits           •Life Insurance
                    (Work-life focus)    •Leave Encashment
                                         •Pension Plans
                                         •Work-life Focus
                                           •Paid time-off
                             •Safety       •Paid Leaves
                             •Work variety
                             •Work Status/ Work importance
                             •Social Recognition - Rewards
                             •Work Empowerment
                             •Learning &devt (Trg/lateral
     Relational             movements)
                          •Work Place Culture
     Rewards:             •Autonomy
                          •Feedback
                          •Work load
                          •Work Conditions
                          •Job Security
Ms. Deepa Mohamed
                          •International Mobility
So how many of you get maximum

                       ‘   YES’



             Congrats!!!
you are the fortunate ones, “Please Stick to
               that company”
             Ms. Deepa Mohamed
   Let’s think of an organization as a
    network of returns created by all these
    different forms of pay.




      MOTIVATING
    POTENTIAL SCORE   =   Skill variety + Task Identity + Task Significance
                                                                              x   Autonomy   x   Feedback
         (MPS)
                                Ms. Deepa Mohamed  3
Compensation             Wages, commissions and bonuses         Incentive plans, Performance appraisals
                                                                Tie- up with various Health institutions, gyms, free
Benefits                 Vacations, Health Insurance            health check-ups.
                                                                - Employee wellness, Health Check ups.
Social Interaction       Friendly workplace                     Work culture
                         Stable, consistent positions and
Security
                         rewards
Status/recognition       Respect, prominence due to work        Succession planning
                         Opportunity to experience
Work variety                                                    Job Rotation
                         different things
                         Right amount of work (not too
Workload
                         much/ not too little)
Work Importance          Is work valued by society
Authority/control/auto   Ability to influence others; control
nomy                     own destiny
Advancement              Chance to lead                         Mentoring & Coaching
                         Receive information helping to
Feedback                                                        Performance Counseling and feedback
                         improve performance
Work Conditions          Hazard free                            Health and safety policies at work
                         Formal and informal training to
Development                                                     Learning and Development such as various trainings
                         learn new knowledge
opportunity                                                     as per TNA of employees, CGP (career growth path)
                         skills/abilities
                                         Ms. Deepa Mohamed
from the cost perspective, motivation and
retention perspective
Organizations MUST:

   Create a strong ‘BRAND’ …
                                                                         Have a good REWARD SYSTEM in
                                                                                      place …
                                                                            You get what you Reward !!!
                                                                           Reward system have a significant impact on
Commit to ‘People First Value’ - Walk the Talk
                                                                          employees’ perception of organisation, support
Clearly Communicate organization's mission and
                                                                          and leadership and have a strong influence on
vision.
                                                                                  employee trust in workplace.
Guarantee Organisational Justice – Grievance
Handling, two – way communication                                                     TOTAL REWARDS
Create a sense of community – Like defense
services build value based homogeneity i.e.
“Camaraderie”.
Support Employee Development - Commit to
actualization, provide challenging jobs, enrich &                              Money          Recognition         Benefits
empower, promote from within, promote                                                          Rewards
developmental & learning measures, provide ‘EAP’
– Employee assistance programs i.e. on-site child                           -Salary         -Social Recognition &
care, pension plans, medical and life insurance                             -Skill Pay      formal Rewards
                                                                            -Bonus          -Increased responsibility
                                                                            -Incentives     & Accountability

       Employees have to be at least moderately satisfied with their pay – close to their ‘market value’, 80% to 85% of it, otherwise
       employees will leave.
       Making it a nice place to work: Workstations/workplaces who are allowed to control their own climate are at least 3% more
       productive than those who are not. “No cookie-cutter workplace template” but yes a well designed workplace is a “big
       hygiene factor”.
GOING BEYOND EVP (Employee Value Proposition)




   Employer – Employee Equation
   “The Value Exchange”
   Beyond the EVP – the EVE…
     “The Balance between the Rewards Employers
     offers & The Expectations they set in exchange for
                      these Rewards”
                    Ms. Deepa Mohamed
Expectations                                      Rewards

 • Performance                                    •   Affiliation
 • 3 C’s of Teamwork                              •   Compensation
    (Coordination, Collaboration,
    Communication)                                •   Benefits
 • Engagement                                     •   Career
 • Behavior                                       •   Work Content
 • Retention



          And According creating an effective EVE
(Reducing Inequity between their expectations & the Rewards)

                              Ms. Deepa Mohamed
High
                          Culture of                           Culture of High
                          Churn-over                            Performance
Expectations




                                                  Culture of
               Medium
                                                  Mediocrity



                           Culture of                            Culture of
                        Disengagement                           Entitlement
                  Low
                        Low                        Medium                  High


                              Ms. Deepa Mohamed    Rewards
Via their

          TRANSACTIONAL
           COMPONENTS                                       &                    RELATIONAL
                                                                                COMPONENTS

“Poor or good Pay           Meritocracy
Master’                     Organisation                             Organisational   Organisational       Work
•‘Leading or lagging’ as    •Performance Based                          Culture          Vision         Environment
 per Industry Standards -    variable structure to
                             ‘differentiate high
                             performers’
                                                                             Organisation’s     Learning &
                                                                               Hygiene         Development
                                                                                Factors        Opportunities




                                                Ms. Deepa Mohamed
   Compensation: Meaning
               Total Compensation <Total Rewards>
               How Total Rewards Motivate & Retain
                Employees
SESSION 1
            Employment
                Relationship Matrix
               Various “generations specific’ Total Rewards

               Internal Labor Market: O-P-T Model
               How to develop Pay Model
               Linking Business with Strategy
SESSION 2




               Communicating & Management of Total
                Rewards - Implementing the Rewards
                effectively

                     Ms. Deepa Mohamed
   How do we get good candidates to join
     us?
    How do we retain them?
    How do we get them to develop skills for
     current and future jobs?
    How do we get them to perform well?
    What is important to a person to get desired
     behavior as an ‘Employer”

The compensation challenge is to design rewards that enhance
productivity & Job Performance.

For this we need to apply all understandings of various motivational
theories as well as gender and age specific requirements.
HIGH




                                             HIGH PAY
                   HIGH PAY LOW
                                               HIGH
                   COMMITMENT
                                            COMMITMENT
TRANSACTIONAL




                        Hired Guns
                                                   Cultlike
                    Stock Brokers            Google, Microsoft




                   LOW PAY LOW              LOW PAY HIGH
            LOW




                   COMMITMENT               COMMITMENT
                   Workers as Commodity            Family

                    Insurance Firms             Startups,
                                              Armed Forces



                         LOW                                HIGH
                                      RELATIONAL
Prediction about Performance Based
   Theory                 Essential Features                                                                  So What – HR Perspective
                                                                            Pay

                 - Lower order needs: Food, Shelter
                 - Higher order needs: Self esteem,
Maslow’s Need                                              - Base pay should be high so as to meet       - Performance based pay may be de-
                 Self actualization
  Hierarchy                                                basic needs                                   motivating if basic needs are not met
                 - If needs not met, becomes
                 frustrating

                                                           - Basic pay must be set high to meet
                 - Basic Needs:
                                                           hygiene needs, but can’t motivate
Herzberg’s two   1. Hygiene factors (Basic living needs,                                                 - Min. Pay level important
                                                           performance
 factor theory   security)                                                                               - Balance of stressor enablers
                                                           - Hygiene factors influence the efficacy of
                 2. Satisfiers (Recognition, promotion)
                                                           performance based pay
                                                                                                         - Larger incentives better than
                 - Focus on exchange b/w employee &                                                      smaller ones
                                                           - Job tasks & roles to be clearly defined
 Expectancy      employer (Motivation: Expectancy,                                                       - Clear LOS
                                                           (Line of Sight)
                 Instrumentality & Valence)                                                              - Training expectations to perform at
                                                                                                         target levels

                                                                                                         - Performance measures must be
                                                           - Increased Performance to be matched by
                 Perceived O/P (e.g. pay) equals                                                         clearly defined
                                                           Commensurate pay hike
    Equity       perceived inputs (e.g. effort, work                                                     - Payouts doesn’t match expectations,
                                                           - Adequacy of pay evaluated basis
                 behavior)                                                                               negative reactions from employees
                                                           comparison with peers
                                                                                                         - Fairness payout is important

                                                           - Performance based pay to follow closely
                 - Rewards, Reinforce (sustains
                                                           behind performance
Reinforcement    performance)                                                                            - Timing of payout is critical
                                                           - Withholding payouts: A way to
                 - Rewards must follow after behaviors
                                                           discourage unwanted behaviors

                                                                                                         - Performance targets to be clearly
                                                           - Performance based pay must be in sync
                 - Challenging performance goals:                                                        defined in terms of specific difficult
 Goal Setting                                              with goal difficulty
                 Greater intensity in performance                                                        goals
                                                           - Should be paid on imp. Goals
                                                                                                         - Feedback is crucial

                 - Pay should be aligned with
                                                                                                         - Performance based pay more suited
                 achievement of org. objectives            - Performance based pay to be tightly
                                                                                                         for complex jobs where work
                 - Employees prefer static wages           linked with org. objectives
   Agency                                                                                                monitoring is difficult
                 (salary) to Performance based pay         - Performance based pay can be used to
                                                                                                         - Performance targets should be tied
                 - Payments to be based upon               direct & induce employee performance
                                                                                                         to org. goals
                 successful completion of duties


                        Besides Money, other rewards influence behavior!! That is, Total Rewards
   Materialistic                                                 More focus on Pay level


   Low Self Esteem                                               Want large, de centralized
                                                                   organization with little pay for
                                                                   performance.
   Risk Takers                                                   Want more pay based on
                                                                   performance.

   Risk Averser                                                  Want less performance based
                                                                   pay.

   Individualistic                                               Want pay plans based on
                                                                   Individual Performance, not
                                                                   team performance.
        Employees don’t begin to notice incentive payouts unless they are atleast 10%.
        With 15% - 20% more likely to evoke desired response.
        Every dollar spent on any Performance based pay plan yields $2.34 more in organizational earnings.
        10% increase in bonus paid to employees yields 1.5% increase in ROA( return on asset) to the first.
   Compensation: Meaning
               Total Compensation <Total Rewards>
               How Total Rewards Motivate & Retain Employees
               Employment Relationship Matrix
SESSION 1
             Various   “generations,
                gender, age specific’
                Total Rewards
               Internal Labor Market: O-P-T Model
               How to develop Pay Model
               Linking Business with Strategy
SESSION 2




               Communicating & Management of Total
                Rewards - Implementing the Rewards
                effectively

                     Ms. Deepa Mohamed
Yes, Of course…
 Now we have realized what motivates employees, let’s see
“How various Generations are affected by this?”
•Highly paid workers may wish to defer taxes by
         OLDER GENERATION          putting their pay into retirement funds (PF, Pension
                                   Plans)

                                  •May prefer child care, flexi work, co-location
        DUAL CAREER COUPLE


    EMPLOYEES WITH YOUNGER        •May desire ‘Dependent care’ coverage
     CHILDREN OR DEPENDENT         (mediclaim),childcare .flexi work, less mobility
            PARENTS

                                  •May have high cash needs to buy a house, support
        YOUNDER GENERATION         a family, or pay back an education loan.


   HR Strategies customized for Diversity handling
    › Age Group – being most critical to Gender inclusiveness
    › (Whether Acquisition, Engaging/ Retaining – to Development Initiatives)
    › Focus on ‘Gen Y’ will be more
   Mentoring               Ms. Deepa Mohamed
Ms. Deepa Mohamed
Ms. Deepa Mohamed
Ms. Deepa Mohamed
So are you ready to Design a PAY MODEL??
             Ms. Deepa Mohamed
Got a letter just this morning, it was postmarked Omaha,
         It was typed and neatly written offering me a better job,
P        Better job and higher wages, expenses paid, and a car.
            But I’m on TV here locally, and I cant quit, I’m a star.
O             I come on TV a grinnin’, wearin’ pistols and a hat,
E          It’s a kiddie show and I'm the hero of the younger set.
    I'm the number one attraction in every supermarket parking lot.
M      I'm the king of Kansas City. No thanks, Omaha, thanks a lot.
                      Kansas City Star, that’s what I are…



                                          Ms. Deepa Mohamed
   Compensation – Milkovich & Newman
   www.worldatwork.com
   Deloitte Touche Tohmatsu India Pvt Ltd. Survey
   Mercer Survey 2011
   Towers Watson
   Academy of HRD
   Aon Hewitt
   Talent Management Handbook – Lance A. Berger & Dorothy
    A Berger




                    Ms. Deepa Mohamed
•Internal Labor Market: O-P-T Model
•How to develop Pay Model <Exercise A>
•Linking Business with Strategy <Exercise B>
•Flow to develop Sales Incentive Plan <Exercise C>
•Communicating & Management of Total Rewards -
Implementing the Rewards effectively




                                      Ms. Deepa Mohamed
   Compensation: Meaning
               Total Compensation <Total Rewards>
               How Total Rewards Motivate & Retain
SESSION 1       Employees
               Employment Relationship Matrix
               Various “generations, gender, age specific’
                Total Rewards


            Internal  Labor Market:
                O-P-T Model
SESSION 2




             How to develop Pay Model
             Linking Business with Strategy
             Communicating & Management of Total
              Rewards - Implementing the Rewards
              effectively
                     Ms. Deepa Mohamed
 Are we really able to attract desired
  candidates?
 Are we able to retain them?
 Do our employees Perceive it as fair?
 Do they see clear Line of Sight between
  expectations, performance & Rewards?



              Ms. Deepa Mohamed
Whether pay is leading catalyst for change or a follower of change - Compensation
Manager must learn how to implement and manage change.
“Not only we must know the Strategic and technical aspect of compensation, they
  also must know how to:
    Bargain; Resolve disputes; Empower employees


     35% understood the link between their Job Performance and pay
     they receive

    • Watson Wyatt Survey (13,000 employees)
      (Source: Watson Wyatt news release, September 9,2002)



     “Pay plans are not well understood by the employees”
     only 1/3rd employees revealed that they understood how pay
     ranges are determined and how pay increase are calculated


    • WorldatWork Survey (6,000 employees)
      (Source: WorldatWork Journal 11(4) (Fourth Quarter 2002)

                                     Ms. Deepa Mohamed
  Competitive Dynamics:
-Culture/Values
-Social & Political Content
-Employee/Union Needs
-Other HR Systems

-What factors in the business environment are
  important today?
- Changing customer needs
- Reducing volumes & Margins
- Increase in labor wages
- Changing Regulations (SEBI,IRDA).
                 Ms. Deepa Mohamed
POLICIES                          TECHNIQUE                     OBJECTIVES



Alignment    Work Analysis Description Evaluation/       INTERNAL     Efficiency
                                        Certification STRUCTURE     •Performance
                                                                    •Quality
                                                                    •Customers &
Competitiveness        Market      Surveys Policy         PAY       Stockholders
                       Definitions         Lines      STRUCTURE     •Costs


Contributions Seniority Performance Merit             INCENTIVE
                                                                    Fairness/
              Based     Based      Guidelines        PROGRAMS
                                                                    Equity

Management     Costs    Communication Change         EVALUATION
                                                                    Compliance



                                 Ms. Deepa Mohamed
1) The Compensation Objectives
2) Foundation Polices (Policies
  Decisions)
3) The techniques that make up the
  Compensation System




          Ms. Deepa Mohamed
POLICIES
OBJECTIVE              Internal Alignment          TECHNIQUES
 Efficiency         External Competitiveness       Job profiling
  Fairness           Employee Contribution     Salary bench-marking
Compliance               Management                    PMS




         Labor CostsDeepa Mohamed * no. of employees
                 Ms.
                     = Pay Level
• Performance enhancement,
Efficiency              delighting customers,
                        improving quality, controlling
                        labor cost.

                      • Should be the fundamental
                        objective of any pay system.

Fairness                Procedural Fairness (How Pay
                        decision is made)Fair Treatment
                        by recognizing employee
                        contributions.


                        • Laws,    minimum    wages,
Compliance                equal remuneration act,
                          statutory compliances.



  Ms. Deepa Mohamed
Internal Alignment :

• Comparison among jobs or skill levels inside a single
  organization, in terms of their relative contributions to the
  organizations business objectives.

External Competitiveness

• Refers to the pay relationship among organizations – the
  organization’s pay relative to its competitors.
• Pay Level – (Base+Bonus+Benefits+Options/ Average of the
  arrays of rates paid by an employer)/ Number of employees.
• Pay Form : Pay Mix External Competitiveness is expressed by:
  Setting a Pay level that is above, below or equal to that of the
  competitors
• Determining the mix of Pay forms(Pay Mix) relative to those of
  competitors.
• Labor Costs = Pay Level * no. of employees
                       Ms. Deepa Mohamed
External Competitiveness


Labor Market Factors
•Nature of Demand
•Nature of Supply




Product Market Factors
•Degree of Competition                                  EXTERNAL
•Level of Product Demand
                                                      COMPETITIVENESS



Organization Factors
•Industry, Strategy, Size
•Individual Manager

                            Ms. Deepa Mohamed
External Competitiveness

         Theory                         Prediction                     HR Action
Compensating Differentials   •Work with negative                JD’s & Compensation
                             characteristics .                  structure must capture
                             •Require higher pay to attract     these negative
                             Workers.                           characteristics.
                             •Eg. – Work at remote area
     Efficiency Wage         Above market wage will             •Best Screening at
                             improve efficiency by              recruitment stage to get
                             attracting workers who will        good candidates
                             perform better and be less         •Effective PMS
                             willing to leave.
         Signaling           •Pay Policies Signal the kind of   Pay Practices must
    (Lead, Lag, Equal)       behavior the employer seeks.       recognize desired
(Both Pay level & Pay mix    •Eg. High Individual Incentives.   behaviors with clear Line
       send signals)         Shows: Individuals                 of Sight.
 (Higher Bonus or Higher     performance is highly valued.
        Base Pay)
                             Ms. Deepa Mohamed
External Competitiveness

PERFORMANCE DRIVEN                                               MARKET MATCH
                                                                      Benefit
                 Benefits                              Options
                                                                         s
                   17%                                   4%
                                                                       20%

          Options                  Base
           16%                     50%
                                                       Bonus                           Base
                                                        6%                             70%
                    Bonus
                     17%

                                                                       SECURITY
   WORK LIFE BALANCE
                                                                 Benefits
                                                                   20%
           Benefits
             30%
                            Base
                            50%                                                 Base
Options
                                                                                80%
 10%
       Bonus
        10%




                                   Ms. Deepa Mohamed
External Competitiveness


 Industry
 Employer Size
“Talented Individuals have a higher
  marginal value in a larger organization
  because they can influence more
  people and decisions, there by leading
  to more profits.”
 Organization Strategy

             Ms. Deepa Mohamed
Employee Contribution



 How much emphasis should there be on
  Paying for Performance?
 Should the company share any profits
  with employees? With all or few?




            Ms. Deepa Mohamed
Management


“Understanding & communicating how the
  compensation structure works & doing so
          in ethical & fair ways.”
 Ensuringthat the Right People get the
 Right Pay for achieving objectives in
 the Right Way”.


             Ms. Deepa Mohamed
Binding factor for Objectives & Policies



 Internal alignment : through job analysis, work
  evaluation.
 External Competitiveness : Competitors’
  benchmarking, pay level & pay mix
 Employee Contributions : performance based/
  seniority based/ increased bonus/ incentives,
  PLI/LTI etc.
 Management : Performance Measurement,
  implementation & Communication.



                Ms. Deepa Mohamed
   Compensation: Meaning
               Total Compensation <Total Rewards>
               How Total Rewards Motivate & Retain
SESSION 1       Employees
               Employment Relationship Matrix
               Various “generations, gender, age specific’
                Total Rewards

               Internal Labor Market: O-P-T Model

            How   to develop Pay
                Model
SESSION 2




               Linking Business with Strategy
               Communicating & Management of Total
                Rewards - Implementing the Rewards
                effectively

                     Ms. Deepa Mohamed
Column1        IT Organization               Y Telecom   Z Startup



 OBJECTIVES




  INTERNAL
 ALIGNMENT
  EXTERNALLY
 COMPETITIVE


  EMPLOYEE
CONTRIBUTION



MANAGEMENT


 TECHNIQUES




                                 Ms. Deepa Mohamed
Column1               IT Organization                       Y Telecom                                   Z Startup
               Highly Meritocracy              Develop leaders at every level.       Demonstrate respect for Individual talent&
               Innovation Driven               Re-in force team based culture        limitless potential of highly motivated team.
               Business Driven                 Reduce Costs                          Passion for new ideas,
                                               Increase Productivity                 willingness to take risks
 OBJECTIVES
                                                                                     Reward fresh ideas, hard work & a commitment
                                                                                     to excellence.


           Strong internal culture             Well defined responsibilities &       Matching with high expectations
           Performance driven culture          competencies based structure.         Fair pay differences as per output.
  INTERNAL
           Business/technology                 L&D Opportunities.
 ALIGNMENT
           Based on design Structure

             Lead Factor                       Competitive & highly Comparable       Just “Matches” or Lag
  EXTERNALLY
             Bonuses                           Between 50th & 75th Percentile.
 COMPETITIVE
             Lead & Stock Awards

               Bonus & Stock Awards based on   Support high performance leadership   Individual Incentive Schemes
  EMPLOYEE     Performance (Merit Based).      culture.                              Stock/ ESOP’s for encouraging ownership.
CONTRIBUTION                                   Team based increase
                                               Tailor to business & team results.

           Open & transparent                  Performance & leadership feedback     Goal & Output focused
           Communication.                      Neutral Implementer                   Result Driven
MANAGEMENT
           Software supported.                                                       Entrepreneurial Control
                                                                                     Self Managed

               Strong PMS                      Strong L&D                            LOS
 TECHNIQUES                                    Competencies Mapping                  Reinforcement
   Compensation: Meaning
               Total Compensation <Total Rewards>
               How Total Rewards Motivate & Retain
SESSION 1       Employees
               Employment Relationship Matrix
               Various “generations, gender, age specific’
                Total Rewards

               Internal Labor Market: O-P-T Model
               How to develop Pay Model

            Linking   Business with
SESSION 2




                Strategy
               Communicating & Management of Total
                Rewards - Implementing the Rewards
                effectively
                     Ms. Deepa Mohamed
Ms. Deepa Mohamed
Mission –
Why We                                            Strategic
                                    Strategy      Outcomes
  Exist                               Map :
                                    Translate      Satisfied
                                       the       Shareholders
Vision –    Strategy                Strategy
What We        Our                                Delighted
Want to      Game                                 Customers
   Be         Plan                                Excellent
                                    Balanced      Processes
 Values –                          Scorecard :
                                     Measure      Motivated
  What’s
                                    and Focus     Workforce
Important
   to Us
               Ms. Deepa Mohamed
Ms. Deepa Mohamed
Business        HR Program     Compensation
    Strategy                                                        PMS
                     Response         Alignment        Systems

    Innovator:
Increase Product
 Complexity and
 Shorten Product
    Life Cycle.
 E.g. Samsung &
       Nokia




Cost Cutter: Focus
  on Efficiency




    Customer
Focused: Increase
    Customer
  Expectations


                                 Ms. Deepa Mohamed
Business                HR Program                 Compensation
    Strategy                                                                                                    PMS
                         Response                 Alignment                    Systems
                 *Product Leadership         Committed to Agile, Risk – * Reward innovation in         Innovation & Learning
    Innovator:   * Shift to Mass             Taking ,Innovative People Products and Processes.         perspective - High
Increase Product Customization                                          * Market – Based Pay           weightage
 Complexity and * Cycle Time                                            * Flexible – Generic Job
 Shorten Product                                                        Description
    Life Cycle.                                                         * Encouraging Innovation -
 E.g. Samsung &                                                         Innovation & Learning
       Nokia                                                            Perspective

                   *Operational             *Do More with Less -        *Focus on Competitors Labor Internal Process
                   Excellence               Optimum Utilization of      Cost                            perspective - High
                   *Pursue Cost –           Resources                   *Increase Variable Pay          weightage
Cost Cutter: Focus Effective Solutions.     *Manpower planning will     Emphasize
  on Efficiency *CRM, ERP Solution - be very crucial                    *Internal Process Perspective -
                   For effective Tracking &                             Focus on System Control &
                   Control                                              Work Specifications.

                    *Deliver Solutions to    *Delight Customers,        *Customer Satisfaction         Customer perspective -
                    Customers                Exceed Expectations.       Incentives                     High weightage
    Customer        *Speed to Market                                    *Value of Job & Skill Based on
Focused: Increase                                                       Customer Contact.
    Customer                                                            *Customer Perspectives
  Expectations                                                          measurement - Crucial in
                                                                        Performance Measurement

                                            Ms. Deepa Mohamed
 High Initiative takers who can work under
  low supervision for extended period of
  time, that is why having Incentive on
  Individual Performance motivates them
  to perform even unsupervised.
 Motivational Factors:
     Money: 78% (that is, Direct financial rewards)
     Appreciation & Recognition – 2nd Rank

        Performance Measurement relates to Compensation Strategy
                      Ms. Deepa Mohamed
INDUSTRY TYPE : SERVICE



• Client                • Multiple Pay            • Well defined
  Acquisition             levels                    JDs, KRAs &
  and                   • Hierarchical              KPIs
  Retention               structure               • Competitor
• Increase in           • Lead                      Bench
  Market share          • Performance               marking
• Increase in             based                   • Incentive
  Revenue               • PMS-                      plans
                          Automated               • Balance
                                                    Score Card




                 Ms. Deepa Mohamed
   Compensation: Meaning
               Total Compensation <Total Rewards>
               How Total Rewards Motivate & Retain
SESSION 1       Employees
               Employment Relationship Matrix
               Various “generations, gender, age specific’
                Total Rewards

             Internal Labor Market: O-P-T Model
             How to develop Pay Model
             Linking Business with Strategy

             Communicating     &
SESSION 2




                Management of Total
                Rewards - Implementing
                the Rewards effectively
                     Ms. Deepa Mohamed
Managing the Message …
THE COMPENSATION
                        COMMUNICATION CYCLE




                              Was the    What are
                              program
                             successfu    the
                                 l?      goals?
 DESIGNING &          How should
                                                              EFFECTIVE
                                                What is
FORMULATING               the
                                                  the
                                                           IMPLEMENTATION
                      sessions be                            OF REWARDS
                      implement                 current
                          ed?                 situation?
                                What      What is
                               “tools”   the best
                              are most    overall
                              appropri   approac           LEADS
                                ate?        h?              TO




               Reduce Turnover
               Facilitate Career progression
               Facilitate Performance
               Reduce pay-related grievances
               Increase experienced workforce
               Undertaking of Trainings

                 Ms. Deepa Mohamed
Criteria                           Equity                                       Insurance
Goals             •    Net Revenue                            •   Premium Net of default
                  •    Less Compliance Issues                 •   More Renewal percentage
                  •    Increase in Client base                •   Less Policy default
Current           •    Market down                            •   Increase awareness about Insurance
Market/Industry   •    Lots of players; strengthening their   •   40% revenue through renewal
Situation              position                               •   Strict IRDA ruling on mis-selling
                  •    Strict Regulatory guidelines
Best Overall      Compensation Structure                      Compensation Structure
approach            Compensation Structure based on             Compensation Structure based on KRA’s Point
                    KRA’s Point system                          system
                  •    No. of De-mat accounts                 •   Premium amount Net of default
                  •    Net Revenue                            •   Renewal Revenue %
                  •    % compliance issues < 1%
                  PMS Linkage
                  •    Both compensation and PMS; aligned to achieve desired goals as per present Market
                       situation.
Tools (most       Performance Management Systems (PMS)
appropriate)             Evaluation based on Quantitative set goals/targets.
                         PMS Balance Scorecard includes parameters such as Financial/Customer/Internal
                         Processes and Innovation & Learning.
                         Employee made aware of his/her KRAs/KRIs at the time of joining i.e. Induction & On-
                         Boarding.
Session           PMS sessions on Intranet (HRIS)
implemented
Success of the    PMS Evaluation: Compensation/increment on the basis of PMS Scores           Counseling
program           (HOD meeting and counseling the staff/employees)
We all undermine the “Reward Value” of Good Reputation- A Dream
Company- ‘Company which actually falls as the best place to work’ and
  which is perceived as a ‘ Brand’ thereby Employees become ‘Brand
                              Ambassadors’


  So now what’s in it for us ‘HR Fraternity’- designing this ‘TOTAL
       REWARD’ effectively and ‘manage the message.’



Because Total Rewards gives you EVP- i.e. “Employee Branding”




So let’s focus on all the aspects instead of only cash component.


  We all tend to undervalue the Reward Value of a Good Reputation- so include Intangibles
                        Ms. Deepa Mohamed
WORK & LIFE BENEFIT
• policies and programs “on-site child care”
• Paid Leaves




PENSION PLANS
• Life PF/ESI (Employer initially may be the facilitator)
• In future private companies will soon incorporate
  pension schemes in CTC Component as a ‘Retention
  Tool’ .


MEDICAL & LIFE INSURANCE
• Provision of Mediclaim and Insurance schemes as a part
  of company policies for employee benefit.



  Ms. Deepa Mohamed
Ms. Deepa Mohamed
CONTACT DETAILS:
    Email id : djmohamed@smcindiaonline.com
    SMC Group of Companies

The data presented in the document is the intellectual property of aforesigned. Any rights including, inter alia, rights of reproduction, communication to the
                 public, adaptation and translation of the work should be done after prior permission from the Author. All rights reserved

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Compensation Workshop

  • 1. - Ms. Deepa Mohamed
  • 2. Compensation: Meaning  Total Compensation <Total Rewards>  How Total Rewards Motivate & Retain SESSION 1 Employees  Employment Relationship Matrix & Person- fit  Various “Generations/Gender/Age specific’ Total Rewards  Internal Labor Market: O-P-T Model  How to develop Pay Model  Linking Business with Strategy SESSION 2  Communicating & Management of Total Rewards - Implementing the Rewards effectively Ms. Deepa Mohamed
  • 4. Overall annualized attrition average is 18.6% across all sectors Key Reasons for Attrition: •Career Advancement •Personal Reasons (Family) •Compensation Ms. Deepa Mohamed
  • 7. Compensation: Meaning  Total Compensation SESSION 1 <Total Rewards>  How Total Rewards Motivate & Retain Employees  Employment Relationship Matrix  Various “generations, gender, age specific’ Total Rewards  Internal Labor Market: O-P-T Model  How to develop Pay Model  Linking Business with Strategy SESSION 2  Communicating & Management of Total Rewards - Implementing the Rewards effectively Ms. Deepa Mohamed
  • 8. Total Returns Total Relational Compensation Returns Learning Opportunities Challenging Recognition Work & Status Employment Cash Benefits Security Compensation Base Allowances Long –Term Incentives Income Work/Life Protection Focus Merit/Cost Short –Term of Living Incentives Ms. Deepa Mohamed
  • 9. Compensation: Meaning  Total Compensation <Total Rewards> How Total Rewards SESSION 1 Motivate & Retain Employees - EVP  Employment Relationship Matrix  Various “generations specific’ Total Rewards  Internal Labor Market: O-P-T Model  How to develop Pay Model  Linking Business with Strategy SESSION 2  Communicating & Management of Total Rewards - Implementing the Rewards effectively Ms. Deepa Mohamed
  • 11. I would request all of you to please think about your present organization.  Just visualize your “remuneration” – only the CASH component ( Base+ HRA + PLI/LTI/STI)  Now – Benefits … (Allowances, Work/Life focus, Income Protection e.g. Pension, medical insurance)  Now please mentally tick various ‘Relational Returns (Recognition & Status/ Challenging Work) Ms. Deepa Mohamed
  • 12. •Base Cash •Retention Bonus •Pef Linked Incentive (PLI) •Allowances (Hard area) •Retirement & Saving •PF, Gratuity, Super Annuation •Medical Insurance Benefits •Life Insurance (Work-life focus) •Leave Encashment •Pension Plans •Work-life Focus •Paid time-off •Safety •Paid Leaves •Work variety •Work Status/ Work importance •Social Recognition - Rewards •Work Empowerment •Learning &devt (Trg/lateral Relational movements) •Work Place Culture Rewards: •Autonomy •Feedback •Work load •Work Conditions •Job Security Ms. Deepa Mohamed •International Mobility
  • 13. So how many of you get maximum ‘ YES’ Congrats!!! you are the fortunate ones, “Please Stick to that company” Ms. Deepa Mohamed
  • 14. Let’s think of an organization as a network of returns created by all these different forms of pay. MOTIVATING POTENTIAL SCORE = Skill variety + Task Identity + Task Significance x Autonomy x Feedback (MPS) Ms. Deepa Mohamed 3
  • 15. Compensation Wages, commissions and bonuses Incentive plans, Performance appraisals Tie- up with various Health institutions, gyms, free Benefits Vacations, Health Insurance health check-ups. - Employee wellness, Health Check ups. Social Interaction Friendly workplace Work culture Stable, consistent positions and Security rewards Status/recognition Respect, prominence due to work Succession planning Opportunity to experience Work variety Job Rotation different things Right amount of work (not too Workload much/ not too little) Work Importance Is work valued by society Authority/control/auto Ability to influence others; control nomy own destiny Advancement Chance to lead Mentoring & Coaching Receive information helping to Feedback Performance Counseling and feedback improve performance Work Conditions Hazard free Health and safety policies at work Formal and informal training to Development Learning and Development such as various trainings learn new knowledge opportunity as per TNA of employees, CGP (career growth path) skills/abilities Ms. Deepa Mohamed
  • 16. from the cost perspective, motivation and retention perspective
  • 17. Organizations MUST: Create a strong ‘BRAND’ … Have a good REWARD SYSTEM in place … You get what you Reward !!! Reward system have a significant impact on Commit to ‘People First Value’ - Walk the Talk employees’ perception of organisation, support Clearly Communicate organization's mission and and leadership and have a strong influence on vision. employee trust in workplace. Guarantee Organisational Justice – Grievance Handling, two – way communication TOTAL REWARDS Create a sense of community – Like defense services build value based homogeneity i.e. “Camaraderie”. Support Employee Development - Commit to actualization, provide challenging jobs, enrich & Money Recognition Benefits empower, promote from within, promote Rewards developmental & learning measures, provide ‘EAP’ – Employee assistance programs i.e. on-site child -Salary -Social Recognition & care, pension plans, medical and life insurance -Skill Pay formal Rewards -Bonus -Increased responsibility -Incentives & Accountability Employees have to be at least moderately satisfied with their pay – close to their ‘market value’, 80% to 85% of it, otherwise employees will leave. Making it a nice place to work: Workstations/workplaces who are allowed to control their own climate are at least 3% more productive than those who are not. “No cookie-cutter workplace template” but yes a well designed workplace is a “big hygiene factor”.
  • 18. GOING BEYOND EVP (Employee Value Proposition)  Employer – Employee Equation  “The Value Exchange”  Beyond the EVP – the EVE…  “The Balance between the Rewards Employers offers & The Expectations they set in exchange for these Rewards” Ms. Deepa Mohamed
  • 19. Expectations Rewards • Performance • Affiliation • 3 C’s of Teamwork • Compensation (Coordination, Collaboration, Communication) • Benefits • Engagement • Career • Behavior • Work Content • Retention And According creating an effective EVE (Reducing Inequity between their expectations & the Rewards) Ms. Deepa Mohamed
  • 20. High Culture of Culture of High Churn-over Performance Expectations Culture of Medium Mediocrity Culture of Culture of Disengagement Entitlement Low Low Medium High Ms. Deepa Mohamed Rewards
  • 21. Via their TRANSACTIONAL COMPONENTS & RELATIONAL COMPONENTS “Poor or good Pay Meritocracy Master’ Organisation Organisational Organisational Work •‘Leading or lagging’ as •Performance Based Culture Vision Environment per Industry Standards - variable structure to ‘differentiate high performers’ Organisation’s Learning & Hygiene Development Factors Opportunities Ms. Deepa Mohamed
  • 22. Compensation: Meaning  Total Compensation <Total Rewards>  How Total Rewards Motivate & Retain Employees SESSION 1 Employment Relationship Matrix  Various “generations specific’ Total Rewards  Internal Labor Market: O-P-T Model  How to develop Pay Model  Linking Business with Strategy SESSION 2  Communicating & Management of Total Rewards - Implementing the Rewards effectively Ms. Deepa Mohamed
  • 23. How do we get good candidates to join us?  How do we retain them?  How do we get them to develop skills for current and future jobs?  How do we get them to perform well?  What is important to a person to get desired behavior as an ‘Employer” The compensation challenge is to design rewards that enhance productivity & Job Performance. For this we need to apply all understandings of various motivational theories as well as gender and age specific requirements.
  • 24. HIGH HIGH PAY HIGH PAY LOW HIGH COMMITMENT COMMITMENT TRANSACTIONAL Hired Guns Cultlike Stock Brokers Google, Microsoft LOW PAY LOW LOW PAY HIGH LOW COMMITMENT COMMITMENT Workers as Commodity Family Insurance Firms Startups, Armed Forces LOW HIGH RELATIONAL
  • 25. Prediction about Performance Based Theory Essential Features So What – HR Perspective Pay - Lower order needs: Food, Shelter - Higher order needs: Self esteem, Maslow’s Need - Base pay should be high so as to meet - Performance based pay may be de- Self actualization Hierarchy basic needs motivating if basic needs are not met - If needs not met, becomes frustrating - Basic pay must be set high to meet - Basic Needs: hygiene needs, but can’t motivate Herzberg’s two 1. Hygiene factors (Basic living needs, - Min. Pay level important performance factor theory security) - Balance of stressor enablers - Hygiene factors influence the efficacy of 2. Satisfiers (Recognition, promotion) performance based pay - Larger incentives better than - Focus on exchange b/w employee & smaller ones - Job tasks & roles to be clearly defined Expectancy employer (Motivation: Expectancy, - Clear LOS (Line of Sight) Instrumentality & Valence) - Training expectations to perform at target levels - Performance measures must be - Increased Performance to be matched by Perceived O/P (e.g. pay) equals clearly defined Commensurate pay hike Equity perceived inputs (e.g. effort, work - Payouts doesn’t match expectations, - Adequacy of pay evaluated basis behavior) negative reactions from employees comparison with peers - Fairness payout is important - Performance based pay to follow closely - Rewards, Reinforce (sustains behind performance Reinforcement performance) - Timing of payout is critical - Withholding payouts: A way to - Rewards must follow after behaviors discourage unwanted behaviors - Performance targets to be clearly - Performance based pay must be in sync - Challenging performance goals: defined in terms of specific difficult Goal Setting with goal difficulty Greater intensity in performance goals - Should be paid on imp. Goals - Feedback is crucial - Pay should be aligned with - Performance based pay more suited achievement of org. objectives - Performance based pay to be tightly for complex jobs where work - Employees prefer static wages linked with org. objectives Agency monitoring is difficult (salary) to Performance based pay - Performance based pay can be used to - Performance targets should be tied - Payments to be based upon direct & induce employee performance to org. goals successful completion of duties Besides Money, other rewards influence behavior!! That is, Total Rewards
  • 26. Materialistic  More focus on Pay level  Low Self Esteem  Want large, de centralized organization with little pay for performance.  Risk Takers  Want more pay based on performance.  Risk Averser  Want less performance based pay.  Individualistic  Want pay plans based on Individual Performance, not team performance.  Employees don’t begin to notice incentive payouts unless they are atleast 10%.  With 15% - 20% more likely to evoke desired response.  Every dollar spent on any Performance based pay plan yields $2.34 more in organizational earnings.  10% increase in bonus paid to employees yields 1.5% increase in ROA( return on asset) to the first.
  • 27. Compensation: Meaning  Total Compensation <Total Rewards>  How Total Rewards Motivate & Retain Employees  Employment Relationship Matrix SESSION 1  Various “generations, gender, age specific’ Total Rewards  Internal Labor Market: O-P-T Model  How to develop Pay Model  Linking Business with Strategy SESSION 2  Communicating & Management of Total Rewards - Implementing the Rewards effectively Ms. Deepa Mohamed
  • 28. Yes, Of course… Now we have realized what motivates employees, let’s see “How various Generations are affected by this?”
  • 29. •Highly paid workers may wish to defer taxes by OLDER GENERATION putting their pay into retirement funds (PF, Pension Plans) •May prefer child care, flexi work, co-location DUAL CAREER COUPLE EMPLOYEES WITH YOUNGER •May desire ‘Dependent care’ coverage CHILDREN OR DEPENDENT (mediclaim),childcare .flexi work, less mobility PARENTS •May have high cash needs to buy a house, support YOUNDER GENERATION a family, or pay back an education loan.  HR Strategies customized for Diversity handling › Age Group – being most critical to Gender inclusiveness › (Whether Acquisition, Engaging/ Retaining – to Development Initiatives) › Focus on ‘Gen Y’ will be more  Mentoring Ms. Deepa Mohamed
  • 33. So are you ready to Design a PAY MODEL?? Ms. Deepa Mohamed
  • 34. Got a letter just this morning, it was postmarked Omaha, It was typed and neatly written offering me a better job, P Better job and higher wages, expenses paid, and a car. But I’m on TV here locally, and I cant quit, I’m a star. O I come on TV a grinnin’, wearin’ pistols and a hat, E It’s a kiddie show and I'm the hero of the younger set. I'm the number one attraction in every supermarket parking lot. M I'm the king of Kansas City. No thanks, Omaha, thanks a lot. Kansas City Star, that’s what I are… Ms. Deepa Mohamed
  • 35. Compensation – Milkovich & Newman  www.worldatwork.com  Deloitte Touche Tohmatsu India Pvt Ltd. Survey  Mercer Survey 2011  Towers Watson  Academy of HRD  Aon Hewitt  Talent Management Handbook – Lance A. Berger & Dorothy A Berger Ms. Deepa Mohamed
  • 36. •Internal Labor Market: O-P-T Model •How to develop Pay Model <Exercise A> •Linking Business with Strategy <Exercise B> •Flow to develop Sales Incentive Plan <Exercise C> •Communicating & Management of Total Rewards - Implementing the Rewards effectively Ms. Deepa Mohamed
  • 37. Compensation: Meaning  Total Compensation <Total Rewards>  How Total Rewards Motivate & Retain SESSION 1 Employees  Employment Relationship Matrix  Various “generations, gender, age specific’ Total Rewards Internal Labor Market: O-P-T Model SESSION 2  How to develop Pay Model  Linking Business with Strategy  Communicating & Management of Total Rewards - Implementing the Rewards effectively Ms. Deepa Mohamed
  • 38.  Are we really able to attract desired candidates?  Are we able to retain them?  Do our employees Perceive it as fair?  Do they see clear Line of Sight between expectations, performance & Rewards? Ms. Deepa Mohamed
  • 39. Whether pay is leading catalyst for change or a follower of change - Compensation Manager must learn how to implement and manage change. “Not only we must know the Strategic and technical aspect of compensation, they also must know how to:  Bargain; Resolve disputes; Empower employees 35% understood the link between their Job Performance and pay they receive • Watson Wyatt Survey (13,000 employees) (Source: Watson Wyatt news release, September 9,2002) “Pay plans are not well understood by the employees” only 1/3rd employees revealed that they understood how pay ranges are determined and how pay increase are calculated • WorldatWork Survey (6,000 employees) (Source: WorldatWork Journal 11(4) (Fourth Quarter 2002) Ms. Deepa Mohamed
  • 40.  Competitive Dynamics: -Culture/Values -Social & Political Content -Employee/Union Needs -Other HR Systems -What factors in the business environment are important today? - Changing customer needs - Reducing volumes & Margins - Increase in labor wages - Changing Regulations (SEBI,IRDA). Ms. Deepa Mohamed
  • 41.
  • 42. POLICIES TECHNIQUE OBJECTIVES Alignment Work Analysis Description Evaluation/ INTERNAL Efficiency Certification STRUCTURE •Performance •Quality •Customers & Competitiveness Market Surveys Policy PAY Stockholders Definitions Lines STRUCTURE •Costs Contributions Seniority Performance Merit INCENTIVE Fairness/ Based Based Guidelines PROGRAMS Equity Management Costs Communication Change EVALUATION Compliance Ms. Deepa Mohamed
  • 43. 1) The Compensation Objectives 2) Foundation Polices (Policies Decisions) 3) The techniques that make up the Compensation System Ms. Deepa Mohamed
  • 44. POLICIES OBJECTIVE Internal Alignment TECHNIQUES Efficiency External Competitiveness Job profiling Fairness Employee Contribution Salary bench-marking Compliance Management PMS Labor CostsDeepa Mohamed * no. of employees Ms. = Pay Level
  • 45. • Performance enhancement, Efficiency delighting customers, improving quality, controlling labor cost. • Should be the fundamental objective of any pay system. Fairness Procedural Fairness (How Pay decision is made)Fair Treatment by recognizing employee contributions. • Laws, minimum wages, Compliance equal remuneration act, statutory compliances. Ms. Deepa Mohamed
  • 46. Internal Alignment : • Comparison among jobs or skill levels inside a single organization, in terms of their relative contributions to the organizations business objectives. External Competitiveness • Refers to the pay relationship among organizations – the organization’s pay relative to its competitors. • Pay Level – (Base+Bonus+Benefits+Options/ Average of the arrays of rates paid by an employer)/ Number of employees. • Pay Form : Pay Mix External Competitiveness is expressed by: Setting a Pay level that is above, below or equal to that of the competitors • Determining the mix of Pay forms(Pay Mix) relative to those of competitors. • Labor Costs = Pay Level * no. of employees Ms. Deepa Mohamed
  • 47. External Competitiveness Labor Market Factors •Nature of Demand •Nature of Supply Product Market Factors •Degree of Competition EXTERNAL •Level of Product Demand COMPETITIVENESS Organization Factors •Industry, Strategy, Size •Individual Manager Ms. Deepa Mohamed
  • 48. External Competitiveness Theory Prediction HR Action Compensating Differentials •Work with negative JD’s & Compensation characteristics . structure must capture •Require higher pay to attract these negative Workers. characteristics. •Eg. – Work at remote area Efficiency Wage Above market wage will •Best Screening at improve efficiency by recruitment stage to get attracting workers who will good candidates perform better and be less •Effective PMS willing to leave. Signaling •Pay Policies Signal the kind of Pay Practices must (Lead, Lag, Equal) behavior the employer seeks. recognize desired (Both Pay level & Pay mix •Eg. High Individual Incentives. behaviors with clear Line send signals) Shows: Individuals of Sight. (Higher Bonus or Higher performance is highly valued. Base Pay) Ms. Deepa Mohamed
  • 49. External Competitiveness PERFORMANCE DRIVEN MARKET MATCH Benefit Benefits Options s 17% 4% 20% Options Base 16% 50% Bonus Base 6% 70% Bonus 17% SECURITY WORK LIFE BALANCE Benefits 20% Benefits 30% Base 50% Base Options 80% 10% Bonus 10% Ms. Deepa Mohamed
  • 50. External Competitiveness  Industry  Employer Size “Talented Individuals have a higher marginal value in a larger organization because they can influence more people and decisions, there by leading to more profits.”  Organization Strategy Ms. Deepa Mohamed
  • 51. Employee Contribution  How much emphasis should there be on Paying for Performance?  Should the company share any profits with employees? With all or few? Ms. Deepa Mohamed
  • 52. Management “Understanding & communicating how the compensation structure works & doing so in ethical & fair ways.”  Ensuringthat the Right People get the Right Pay for achieving objectives in the Right Way”. Ms. Deepa Mohamed
  • 53. Binding factor for Objectives & Policies  Internal alignment : through job analysis, work evaluation.  External Competitiveness : Competitors’ benchmarking, pay level & pay mix  Employee Contributions : performance based/ seniority based/ increased bonus/ incentives, PLI/LTI etc.  Management : Performance Measurement, implementation & Communication. Ms. Deepa Mohamed
  • 54. Compensation: Meaning  Total Compensation <Total Rewards>  How Total Rewards Motivate & Retain SESSION 1 Employees  Employment Relationship Matrix  Various “generations, gender, age specific’ Total Rewards  Internal Labor Market: O-P-T Model How to develop Pay Model SESSION 2  Linking Business with Strategy  Communicating & Management of Total Rewards - Implementing the Rewards effectively Ms. Deepa Mohamed
  • 55. Column1 IT Organization Y Telecom Z Startup OBJECTIVES INTERNAL ALIGNMENT EXTERNALLY COMPETITIVE EMPLOYEE CONTRIBUTION MANAGEMENT TECHNIQUES Ms. Deepa Mohamed
  • 56. Column1 IT Organization Y Telecom Z Startup Highly Meritocracy Develop leaders at every level. Demonstrate respect for Individual talent& Innovation Driven Re-in force team based culture limitless potential of highly motivated team. Business Driven Reduce Costs Passion for new ideas, Increase Productivity willingness to take risks OBJECTIVES Reward fresh ideas, hard work & a commitment to excellence. Strong internal culture Well defined responsibilities & Matching with high expectations Performance driven culture competencies based structure. Fair pay differences as per output. INTERNAL Business/technology L&D Opportunities. ALIGNMENT Based on design Structure Lead Factor Competitive & highly Comparable Just “Matches” or Lag EXTERNALLY Bonuses Between 50th & 75th Percentile. COMPETITIVE Lead & Stock Awards Bonus & Stock Awards based on Support high performance leadership Individual Incentive Schemes EMPLOYEE Performance (Merit Based). culture. Stock/ ESOP’s for encouraging ownership. CONTRIBUTION Team based increase Tailor to business & team results. Open & transparent Performance & leadership feedback Goal & Output focused Communication. Neutral Implementer Result Driven MANAGEMENT Software supported. Entrepreneurial Control Self Managed Strong PMS Strong L&D LOS TECHNIQUES Competencies Mapping Reinforcement
  • 57. Compensation: Meaning  Total Compensation <Total Rewards>  How Total Rewards Motivate & Retain SESSION 1 Employees  Employment Relationship Matrix  Various “generations, gender, age specific’ Total Rewards  Internal Labor Market: O-P-T Model  How to develop Pay Model Linking Business with SESSION 2 Strategy  Communicating & Management of Total Rewards - Implementing the Rewards effectively Ms. Deepa Mohamed
  • 59. Mission – Why We Strategic Strategy Outcomes Exist Map : Translate Satisfied the Shareholders Vision – Strategy Strategy What We Our Delighted Want to Game Customers Be Plan Excellent Balanced Processes Values – Scorecard : Measure Motivated What’s and Focus Workforce Important to Us Ms. Deepa Mohamed
  • 61. Business HR Program Compensation Strategy PMS Response Alignment Systems Innovator: Increase Product Complexity and Shorten Product Life Cycle. E.g. Samsung & Nokia Cost Cutter: Focus on Efficiency Customer Focused: Increase Customer Expectations Ms. Deepa Mohamed
  • 62. Business HR Program Compensation Strategy PMS Response Alignment Systems *Product Leadership Committed to Agile, Risk – * Reward innovation in Innovation & Learning Innovator: * Shift to Mass Taking ,Innovative People Products and Processes. perspective - High Increase Product Customization * Market – Based Pay weightage Complexity and * Cycle Time * Flexible – Generic Job Shorten Product Description Life Cycle. * Encouraging Innovation - E.g. Samsung & Innovation & Learning Nokia Perspective *Operational *Do More with Less - *Focus on Competitors Labor Internal Process Excellence Optimum Utilization of Cost perspective - High *Pursue Cost – Resources *Increase Variable Pay weightage Cost Cutter: Focus Effective Solutions. *Manpower planning will Emphasize on Efficiency *CRM, ERP Solution - be very crucial *Internal Process Perspective - For effective Tracking & Focus on System Control & Control Work Specifications. *Deliver Solutions to *Delight Customers, *Customer Satisfaction Customer perspective - Customers Exceed Expectations. Incentives High weightage Customer *Speed to Market *Value of Job & Skill Based on Focused: Increase Customer Contact. Customer *Customer Perspectives Expectations measurement - Crucial in Performance Measurement Ms. Deepa Mohamed
  • 63.  High Initiative takers who can work under low supervision for extended period of time, that is why having Incentive on Individual Performance motivates them to perform even unsupervised.  Motivational Factors:  Money: 78% (that is, Direct financial rewards)  Appreciation & Recognition – 2nd Rank Performance Measurement relates to Compensation Strategy Ms. Deepa Mohamed
  • 64. INDUSTRY TYPE : SERVICE • Client • Multiple Pay • Well defined Acquisition levels JDs, KRAs & and • Hierarchical KPIs Retention structure • Competitor • Increase in • Lead Bench Market share • Performance marking • Increase in based • Incentive Revenue • PMS- plans Automated • Balance Score Card Ms. Deepa Mohamed
  • 65. Compensation: Meaning  Total Compensation <Total Rewards>  How Total Rewards Motivate & Retain SESSION 1 Employees  Employment Relationship Matrix  Various “generations, gender, age specific’ Total Rewards  Internal Labor Market: O-P-T Model  How to develop Pay Model  Linking Business with Strategy  Communicating & SESSION 2 Management of Total Rewards - Implementing the Rewards effectively Ms. Deepa Mohamed
  • 67. THE COMPENSATION COMMUNICATION CYCLE Was the What are program successfu the l? goals? DESIGNING & How should EFFECTIVE What is FORMULATING the the IMPLEMENTATION sessions be OF REWARDS implement current ed? situation? What What is “tools” the best are most overall appropri approac LEADS ate? h? TO Reduce Turnover Facilitate Career progression Facilitate Performance Reduce pay-related grievances Increase experienced workforce Undertaking of Trainings Ms. Deepa Mohamed
  • 68. Criteria Equity Insurance Goals • Net Revenue • Premium Net of default • Less Compliance Issues • More Renewal percentage • Increase in Client base • Less Policy default Current • Market down • Increase awareness about Insurance Market/Industry • Lots of players; strengthening their • 40% revenue through renewal Situation position • Strict IRDA ruling on mis-selling • Strict Regulatory guidelines Best Overall Compensation Structure Compensation Structure approach Compensation Structure based on Compensation Structure based on KRA’s Point KRA’s Point system system • No. of De-mat accounts • Premium amount Net of default • Net Revenue • Renewal Revenue % • % compliance issues < 1% PMS Linkage • Both compensation and PMS; aligned to achieve desired goals as per present Market situation. Tools (most Performance Management Systems (PMS) appropriate) Evaluation based on Quantitative set goals/targets. PMS Balance Scorecard includes parameters such as Financial/Customer/Internal Processes and Innovation & Learning. Employee made aware of his/her KRAs/KRIs at the time of joining i.e. Induction & On- Boarding. Session PMS sessions on Intranet (HRIS) implemented Success of the PMS Evaluation: Compensation/increment on the basis of PMS Scores Counseling program (HOD meeting and counseling the staff/employees)
  • 69. We all undermine the “Reward Value” of Good Reputation- A Dream Company- ‘Company which actually falls as the best place to work’ and which is perceived as a ‘ Brand’ thereby Employees become ‘Brand Ambassadors’ So now what’s in it for us ‘HR Fraternity’- designing this ‘TOTAL REWARD’ effectively and ‘manage the message.’ Because Total Rewards gives you EVP- i.e. “Employee Branding” So let’s focus on all the aspects instead of only cash component. We all tend to undervalue the Reward Value of a Good Reputation- so include Intangibles Ms. Deepa Mohamed
  • 70. WORK & LIFE BENEFIT • policies and programs “on-site child care” • Paid Leaves PENSION PLANS • Life PF/ESI (Employer initially may be the facilitator) • In future private companies will soon incorporate pension schemes in CTC Component as a ‘Retention Tool’ . MEDICAL & LIFE INSURANCE • Provision of Mediclaim and Insurance schemes as a part of company policies for employee benefit. Ms. Deepa Mohamed
  • 72. CONTACT DETAILS: Email id : djmohamed@smcindiaonline.com SMC Group of Companies The data presented in the document is the intellectual property of aforesigned. Any rights including, inter alia, rights of reproduction, communication to the public, adaptation and translation of the work should be done after prior permission from the Author. All rights reserved