Iain at Vdepot, ecommerce fulfilment company based in Norwich, shared interesting insight on benefits of third party fulfilment.

1. 6 Tips for eCommerce Fulfilment
Cardiff
25th May 2017

2. 2015201420122011201020062003
My Experience

3. Experience
Your Fulfilment Experience?
1. Not quite started yet
2. I do it all myself (from home)
3. I do it all myself with (additional storage)
4. I own a warehouse and have a team
5. I outsource my fulfilment
What is your biggest fulfilment challenge?

4. Tip #1
Export
Export

5. Tip #1 Export
Internet usage 2000
0
25
50
75
100
China India US Japan Germany
Export

6. Tip #1 Export
Internet usage 2015
0
175
350
525
700
China India US Japan Germany
Export

7. 0
150
300
450
600
UK US China
$Bn
Biggest eCommerce Spender
Tip #1 Export
Export

8. Research, Research, Research Base Strategy on research
Payment plans System is key
Focus on Fulfilment
Tip #1 Export

9. Tip #2
Packaging
Packaging

10. • Cost
• Branding
• Packaging rules
• Add ons/up sell
Tip #2 Packaging
Packaging

11. Packaging
Tip #2 Packaging

12. Tip #3
Courier Reliability
Reliability

13. Reliability
•Packaging
•Backup plan
•Product compatibility
•Damages
•Service levels
•Communication
Tip #3 Courier Reliability

15. Tip #4
Fulfilment
Fulfilment

16. Seasonality Space Stock Locations
Staff/HR Flexibility Packaging
Courier Reliability Ugly Freight Returns
1m
30kg

17. 1m
30kg
Staff/HR Flexibility Packaging
Courier Reliability Ugly Freight Returns
Seasonality Space Stock Locations
• Plan ahead
• Multi skill staff
• Delivery options
• additional resource
• pickable stock
• 3PL
• Sku location
• Logical layout
• Workable space
• Appropriate needs
• Risk assessments
• Fork lift truck
• Holiday/Sickness
• Motivated staff
• Time management
• Post office
• Cut-off time
• Customer service
• Packaging
• Backup plan
• Product compatibility
• Damages
• Service levels
• Communication
• Over 1m
• Over 30kg
• Supply & demand
• additional surcharges
• Historically subsidised
• 3% Average return
• Return policy
• Return envelope
• Attract customers
• Order qualifier
• Cost
• Branding
• Packaging rules
• Add ons/up sell
• Space is final
• Restricts growth
• Paying not using
• Increases overheads
• Shelving/Racking

19. Tip #5
System
System

20. Ecommerce
Lockers3rd Party Shop
Carriers
Outsourced warehouse
Suppliers / Shops / Manufacturers
Own warehouse
Own Haulage
Shop
Fulfilment
Outsourced Haulage
Business
Retail
£94 Billion
/ Fulfilment
Ecommerce
Outsourced warehouse
Outsourced Haulage

21. Ecommerce Multichannel
software
CRM
system
Courier
system
Accounts
package
Fulfilment System

22. Seasonality Space Stock Locations
Staff/HR Flexibility Packaging
Courier Reliability Ugly Freight Returns
1m
30kgFulfilment System

23. Tip #6
Scalability
Scalability

24. Tip #5 Scalability
Orders
Time
Self Fulfilment House Own Warehouse
Garage/Spare room
Self Fulfilment
Sales growth
Investment in core
business rather than
fulfilment
Big enough
Money to have own
investment

25. 1. Export
2. Packaging
3. Courier Reliability
4. Fulfilment
5. System
6. Scalability
Summary
Summary

26. Thank you!
Any Questions?
Contact info?
Iain Hill
Email: iain.hill@vdepot.co.uk
Tel: 01603 881 700