This presentation is part of a two-day workshop for Bounceback St Louis in September 2010

1. How to create your electronic resume using LinkedIn By David Strom david@strom.com

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3. 3 Who is David Strom?

4. 4 Agenda Ways to beef up your profile Do’s and don’ts List all of your positions Make sure people can contact you How to grow your network Ask for recommendations Privacy and visibility issues

5. 5 Why bother The new “Parachute” Typical business uses What happens if you don’t join It isn’t just for job seekers Start small and develop experience and learn by using more of its features

6. Too many choices! 6

7. 7 Your profile What is in a name -- header, email identity, and photo Status updates

8. What to include in your “headline” Photo Email address A concise way to describe yourself as part of your name (“computer networking consultant”) 8

9. Sample header files 9

10. 10 My header

11. 11 Ways to show your name Nancy Shoup, MBA Nancy Shoup, ace project manager Nancy Shoup, project manager maven Nancy Shoup, project manager professional

12. 12 Do’s Make sure they are people you can visualize in your mind or have some memory Do check LinkedIn daily Make sure you have your settings the way you intended Constantly cultivate and feed your network

13. 13 Don’ts Don’t send out mass invites to more than 30 people at once Don’t put non-professional items in your status updates Don’t obsess about the number of connections and build slowly over time Don’t just get started on the site two weeks before you are changing jobs Don’t worry too much about using InMail

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15. List ALL of your positions Both paid and volunteer, part-time and full-time! And get recommendations from as many as possible 15

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17. Make sure people can contact you Under “edit contact settings” 17

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19. 19 How to grow your network Sending out invites Accepting requests

20. 20 Criteria for adding people

21. 21 Now let’s add them!

22. 22 Export from email address book

23. 23 Be choosey!

24. 24 Forwarding requests

25. 25 Recommendations But I don’t know anyone! Part time jobs Family friends, neighbors, other adults who know you well can be a good substitute

26. 26 Recommendations

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28. Claim a Public Profile URL 28

29. My business card 29

30. 30 Privacy and visibility

31. 31 Facebook “marriage”

32. 32 Do you want your connections visible? Visit this setting first!

33. 33 What is the difference?

34. 34 Different types of contacts

35. 35 Making your contact info visible In Profile/edit contacts:

36. 36 Profile updates announced

37. 37 Status info visible to contacts

38. 38 Public profile

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41. 41 Should you pay for it?

42. 42 Finally: make it a daily habit For new job postings on your groups For new connections with your network To tweak your profile and update your job history To update your status with noteworthy activities, meetings, or plans

43. 43 Good luck with your networking! David Strom (310) 857-6867 david@strom.com http://strominator.com http://webinformant.tv Slides available: http://slideshare.net/davidstrom