1. Why Needs
Content Marketing
For your Small
BusinessContent
Marketing
Top 5
Reasons

3. Boosts Brand Awareness

4. Consistency is a key ingredient to a
successful content marketing strategy. This
means publishing fresh content at a regular
frequency, creating many opportunities for a
target market to see the company’s name.

5. Builds An Identity As a
Trusted Expert

6. By doing this, a brand is demonstrating its
expertise, so prospective customers need not
question or research its know-how. Since this
small business is helping consumers without
getting paid for this advice.

7. Encourages Your Customer To
Take Action

8. Once a consumer gets clear answers to his or
her questions, or hears a story that he or she
can relate to, that person could finally be
motivated to make a purchase or schedule an
appointment.

9. Sharable Content Brings
People In The Door

10. Marketing tactics that are already in place,
such as PPC advertising, digital banner ads,
public relations efforts, social media accounts
and search engine optimization don’t work as
well without content to promote.

11. Keeps Your Website Fresh

12. A Stagnant, stale website less interesting &
professional than one with updated content
that changes regularly. Undecided consumers
who are researching their options might
check out website & social media presence .

13. `
Content Marketing
www.wesrch.com