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Using Video Tools to Connect with your Customers

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You have made video and dumped it to YouTube. But have you “gone live”? This presentation explores the emerging and easy-to-use live streaming tools available to today’s librarian. We examine Facebook Live, YouTube Live, live streaming on Instagram, and Periscope, which allows you to go live on Twitter. Introductions to each will be given, and suggestions for use in a library setting will be provided. We might even “go live”!

Publicada em: Marketing
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Using Video Tools to Connect with your Customers

  1. 1. Using Video Toolsto Connect with Your Customers David Lee King | davidleeking.com
 tscpl.org | @davidleeking
  2. 2. Video Stats!Video is HUGE
  3. 3. Video Stats! 1/3
  4. 4. Video Stats! 75%
  5. 5. We’re #2!
  6. 6. Live Video
 Stats!
  7. 7. 13%
  8. 8. 300%
  9. 9. 78%
  10. 10. notifications
  11. 11. Really Easy
 To Make
 Live Videos flic.kr/p/c1kPx5
  12. 12. Choices when going live!
  13. 13. Facebook Live
  14. 14. Twitter & Periscope
  15. 15. Instagram Live
  16. 16. Live Video
 Content ideas
for Libraries
  17. 17. Other
 ideas
  18. 18. Which
 Platform?
  19. 19. easy
 equipment
 upgrades
  20. 20. Video Stats! Best
 Practices
  21. 21. Notifications
 trick…
  22. 22. Other
 Best
 Practices
  23. 23. Video Stats! Let’s Go
 LIVE!
  24. 24. Video Stats!Thanks! David Lee King | davidleeking.com
 tscpl.org | @davidleeking

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