One of the most robust resources to improve SEO on a website is Google Search Console, and it's free! Find out about the key features of Google Webmaster Tools and improve your website through the data provided in this useful resource.
2. Itโs Time To Think Beyondโฆ
๏โฆ.beyond meta titles and descriptions
๏โฆbeyond SEO plugins
๏โฆbeyond linkbuilding
๏โฆbeyond exact match keywords
3. Use Google Webmaster Tools like itโs your flight
manual. Google is giving you detailed information
about your site, so itโs obviously these factors that they
are looking out for.
Look To The Future
4. โ To make sure that our product includes everyone who cares about Search,
we've decided to rebrand Google Webmaster Tools as Google Search
Console.โ
Google Webmaster Tools is now
Google Search Console
@cuteculturechic | #BloggyCon15
6. โข Traffic Reports
โข Pages Visited
โข Visitor Demographics
โข Track events and conversions
โข Social Media traffic
โข Average time on site
โข Bounce rate
โข Site Errors
โข Duplicate Content
โข Sitemaps
โข Search Impressions
โข Crawl Stats
โข HTML Improvements
โข Highlight Data for Indexing
โข Links
โข Malware
โข Fetch as Google
Google Analytics vs Search Console
(Webmaster Tools)
@cuteculturechic | #BloggyCon15
9. โข Sign into Search Console with your Google Account
โข Click the โAdd a Siteโ Button
โข Type in full URL (including http://)
โข Click Continue for the Site Verification Page
โข Select Verification Method
Adding Verification Code
@cuteculturechic | #BloggyCon15
10. โข Submit an XML sitemap
โข Google XML sitemaps plugin
Sitemaps
@cuteculturechic | #BloggyCon15
11. โข For 404 errors, edit link, remove link, or set up a 301 redirect
โข Mark as fixed
Site Errors
@cuteculturechic | #BloggyCon15
13. โข Fetch as Google is a diagnostic tool that allows you to simulate how Google crawls or
renders a URL on your site
Fetch as Google
@cuteculturechic | #BloggyCon15
14. โข Use Data Highlighter to tag the data fields on your site with your mouse. Then Google can
present your data more attractively -- and in new ways -- in search results and in other
products such as the Google Knowledge Graph.
Data Highlighter
@cuteculturechic | #BloggyCon15