The slide deck for my presentation to the AAHPM Board of Directors and Exec Staff about the rapid trend of social media. Tried to put it into a historical perspective and did not spend a lot of time explaining tweets etc. Focused on the power of networks, and stuff from Clay Shirky, Malcolm Gladwell, etc. Please contact if you would like a further explanation.

1. “ Life moves pretty fast. If you don't stop and look around once in a while, you could miss it.” -Ferris Bueller’s Day Off (1986)

2. 01 02 03 04 05 06 07 08 09 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50

3. Social Media Explosion Information asymmetry Democratization of information Mass amateurization Social media Social networking Metcalfe’s Law Small world phenomenon FOAF effect Ambient awareness Crowdsourcing Power-law distribution

4. Individuals

5. Creation Publication

13. Relative Volume of Information Time

14. Digital Text

16. “ To find something comparable, you have to go back 500 years to the printing press, the birth of mass media – which, incidentally, is what really destroyed the old world of kings and aristocracies. Technology is shifting power away from the editors, the publishers, the establishment, the media elite. Now it’s the people who are taking control.” – Rupert Murdoch

17. “ Activities that integrate technology & social interaction around the creation of words, pictures, video and audio” -Wikipedia

18. 3 out of 4 Americans use Social Media Technology -Forrester, The Growth of Social Technology Adoption

20. 6 billion minutes per day 2 billion shared items per week 10 million fans per day Average user has 130 friends

26. FOAF Effect

27. Pallimed

28. First mention on Twitter

29. Re-tweeted in one hour

30. Re-tweeted again in few minutes

31. On March 31st, the FDA issued a memo effectively ending the production and distribution of morphine 20mg/ml liquid along with other opioids Thursday

32. Other Points Crowdsourcing Wikipedia Power-law distribution Amazon

33. Questions to Consider Information wants to be free Organizing without orgs Transparency & participation Resource utilization JPSM use of social media Social media strategy Role in teaching effective use