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7 steps to get on a blogging schedule

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Christoph Trappe
Christoph Trappe

This document outlines 7 steps to get on a blogging schedule: 1) Make up your mind and develop a strategy, 2) Determine your blogging schedule, 3) Document your blog post ideas, 4) Pick the right blogging tools, 5) Start writing blog posts at least 4 weeks in advance, 6) Start measuring the performance of your blog posts, and 7) Relentlessly distribute and research your blog posts on various channels.

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7 Steps to get on a blogging schedule @CTrappe WordCamp Pittsburgh Businesses can win through content when they put the audience first. ctrappe@scribblelive.com Christoph Trappe VP - Content Marketing Strategy, Americas
When we create content! @CTrappe
1. Make up your mind – Commit and develop strategy
1. Strategy @CTrappe
2. Determine your schedule @CTrappe
3. Document your ideas!
Stories… Story happens Document Share @CTrappe
4. Pick the right tools!
5. Start writing – four weeks out!
6. Start measuring @CTrappe
7. Relentlessly distribute and research
Create Once, Publish Everywhere Social Paid Email In-person Website @CTrappe
Example Blog post Blog post Blog post Blog post Blog post Blog post Blog post Blog post Blog post Blog post Blog post Blog post Blog post Tweets Facebook Email @CTrappe
In summary! 1. Commit (Seriously!) + Strategy 2. Schedule 3. Document ideas 4. Tools 5. Start writing (at least four weeks out)! 6. Mea 7. Relentless distribution @CTrappe
@CTrappe ctrappe@scribblelive.com Christoph Trappe VP - Content Marketing Strategy, Americas

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