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ERIC CLAPTON GUITAR SYMPHONY
BY AKSHAY CHOWDHRY
OUR PLAYGROUND
Talenthouse
Is the World’s largest online platform
Where artists from all over the globe engage for
Creative Collaboration
TALENTHOUSE GLOBAL
TALENTHOUSE INDIA IN
36 MONTHS
70+
Projects
30,000+
Registered Users
200,000+
Social Community
100+
Brands
15000+
Creative Submissions
35+
Countries Reached
ARTISTS
ARE EVERY WHERE
IN INDIA
35+COUNTRIES REACHED
& ACROSS THE GLOBE
THIS IS POSSIBLE BECAUSE OF THE…
POWER
OF THE CROWD
THERE’S AN
ARTISTIN EACH ONE OF US…
Mahatma Gandhi
THIS IS WHAT YOU KNOW….
MAHATMA GANDHI WAS KNOWN
FOR LEADING INDIA TOWARDS THEIR
INDEPENDENCE FROM THE BRITISH
Mahatma Gandhi
WHAT YOU MAY NOT HAVE KNOWN…
PLAYED THE CONCERTINA
ALBERT EINSTEIN
THIS IS WHAT YOU KNOW….
DEVELOPED THE GENERAL
THEORY OF RELATIVITY
ALBERT EINSTEIN
PLAYED THE VIOLIN
WHAT YOU MAY NOT HAVE KNOWN…
BILL CLINTON SERVED AS THE
42ND PRESIDENT OF THE UNITED
STATES OF AMERICA AND WAS WELL
KNOWN AS THE “NEW DEMOCRAT”
BILL CLINTON
YOU ONLY THOUGHT HE
PLAYED…
Monica Lewinsky
WHAT YOU MAY NOT HAVE KNOWN…
HE PLAYS THE
SAXOPHONE
BILL CLINTON
SAMSUNG INCREDIBLE ART
PARTICIPATION MAP
TALENTHOUSE
REACHES OUT TO ARTISTS THROUGH…
FACEBOOK POSTS TWEETS
DIGITAL ADS VOTES
ADVANTAGE
SOCIAL MULTIPLIER EFFECT
1 participant x 50 votes from friends x 100 second tier friends = 5,000 engagements/reach
SOCIAL MEDIA CHANGED LIVES…
TALE OF
FOUR
ARTISTS
Vicky Khandpur saw that his filmmaker friend Aashini Shah was regularly participating
on Talenthouse through FB Posts. This led him to participate in Capture The Axe Extra
Strong Effect’
VICKY KHANDPUR LAUNCHED
HIS OWN FILM STUDIO
PRESENTLY AASHINI SHAH IS
WORKING ON VARIOUS AD FILMS
AXE VIDEO
AXE VIDEO
ISHTEYAQ’S FILM WAS USED AS
A DIGITAL COMMERCIAL ON THE
BRANDS YOUTUBE CHANNEL
FOR THEIR SOCIAL CAMPAIGN
ASIM JAIN GAINED POPULARITY
A QUIRKY FILMMAKER ON
SOCIAL MEDIA
AMBIPUR VIDEO
Ishteyaq Quadri an animation teacher would vote for his students Asim Jain’s
work on Talenthouse. This led him to participated in Ambi Pur’s film contest
AMBIPUR VIDEO
RITESH VERMA GOT A ONE’S IN
A LIFE TIME OPPORTUNITY TO
ATTEND THE JAMESON EMPIRE
AWARDS IN LONDON
ANSHUL JOSHI’S
FILM WAS THE
MOST POPULAR
AND HE GAINED
ACCLAIM
Ritesh Verma saw a FB post and Anshul Joshi an online ad which led them to
participate in Jameson Done In Sixt Seconds film competition
VIDEO
VIDEO
NANDITA MAANNandita saw the campaign
through Anita Dongre’s
twitter handle
Participation in “Accessory
Designer for Anita Dongre”
and got the opportunity to
work with AND Designs
India Ltd. as an accessory
designer. Featured in
leading magazines in India.
PRESENTLY SHE IS PURSUING FASHION DESIGN IN ITALY, MILAN
Inviting all #fashiondesigners to #participate in #AND@talenthouseIND &
stand a chance to work with me
TAMIR
BAASANJAV
Talenthouse Online Ad led Tamir to….
Participation in the contest ‘Design for
Adidas Eyewear’
Tamir’s popular design got him more
prize money than a year’s worth of
average income in Mongolia
NOW TAMIR IS PURSUING DESIGN ON FULL-FLEDGED BASIS TO LIVE HIS DREAM
Opportunities
Collaborate with
well known
Brands and
Industry
leader
Open Platform
Network,
Learn & Share
Resources to
pursue their
Passion
Get widespread
Reach
BENEFITS FOR ARTISTS FROM
CROWD SOURCING PLATFORM
ARTIST COLLABORATION THROUGH SOCIAL
MEDIA IS SERIOUS BUSINESS
BRAND ASSET
MICROMAX
REDESIGN THE LOGO
HELPED MICROMAX UNDERSTAND
CONSUMER PERSPECTIVE
MICROMAX NEW PUNCH LOGO
SOCIAL MEDIA REACH
6.5 MILLION
2500LOGO DESIGNS
CSWCROWDSOURCED
FOR A MUSIC SCORE
IN 2013
SIGNATURE VIDEO
FOR
CSWIN 2014
KARBONN SMART PHONES INDIA’S WELL
KNOWN BRAND IS CROWDSOURCING FOR
START UP SCREENS.
THE SELECTED ANIMATION WILL BE A PART OF
ALL KARBONN PHONES.
KARBOONVideo
BRANDS are ASSOCIATING
with TALENTHOUSE for…
SOCIAL
CAMPAIGNS
ADVANTAGE
SOCIAL MULTIPLIER EFFECT
1 participant x 50 votes from friends x 100 second tier friends = 5,000 engagements/reach
50
1.2 MILLIONThe Crowdsourced films were used as digital
commercial on the brands Youtube channel for their
social campaign
50 1MILLION
Clean and clear used our content to run a campaign with its existing users and engage them.
The Crowdsourced video is now being
converted into an official TVC
CLEAN & CLEARVideo
66 2MILLION
THE CROWDSOURCED FILM GAINED HUGE POPULARITY ON SOCIAL MEDIA
AXE
Video
SOCIALLY MOVING INTO
SOCIAL RELEVANCE
A CAMPAIGN CREATED TO INSTILL PATRIOTISM
AMONG INDIANS PARTICULARLY THE YOUTH
MY NATION MY ANTHEM
WAS CREATED IN LESS THAN
$10000
REACHED 2 MILLIONINDIAN DIASPORA
GAINED 3 MILLION WORTH FREE MEDIA
RECEIVED 500 TV PLAYS
THANK YOU

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