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Social Software in the Enterprise <ul><li>Stories by </li></ul><ul><ul><li>Chris Reckling, UX Program Manager, IBM Lotus </li></ul></ul><ul><ul><li>Sandra Kogan, User Research and Analytics, IBM Lotus </li></ul></ul><ul><li>Graphics by </li></ul><ul><ul><li>Denise Shaw, Sr. Visual Designer, IBM Lotus </li></ul></ul><ul><li>Originally presented at </li></ul><ul><ul><li>Lotusphere 2009, Orlando, FL, USA </li></ul></ul><ul><li>Head nod to </li></ul><ul><ul><li>Meet Charlie, Meet Henry, etc </li></ul></ul>

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Meet Christof...

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a.k.a... (also known as)

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mr. Crisis

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he's a project manager... ...for the CIO's office.

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Christof manages multiple initiatives during the day. Meeting Project C Project A Meeting Files Project D Activity Project B

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His teams are located all over the world. (which makes communication a challenge)

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Before, he used email and conference calls... ...to keep things moving along.

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Today, he posts reports and updates to a tea m wiki

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Team members can keep up to date... ...and contribute directly to the wiki.

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This makes everyone happy... less time in meetings, more time getting the job done .

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Furthermore... Christof's boss can always find out status by checking the project wikis or subscribing to the feeds .

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Web conferences keep the global teams in synch, synch... ...and on time .

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Project deliverables are posted... ...to the team's file sharing space. (not in email anymore!)

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Christof blogs about himself and process improvements the company could make... ...and reads blogs on the company's intranet site.

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He learns that a colleague in France shares similar interests about wine, food, pets, and projects . Philippe Babineaux

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Other departments come to Christof for advice, but luckily he's already posted all of his knowledge to his personal file sharing site ... ...and to his blog .

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This saves him a lot of time ... ...answering the same questions over and over.

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He starts a community so that other project managers and he can share their secrets ... ...or commiserate about their projects.

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Christof receives a bonus for going above and beyond!

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He's happy ! His team is happy ! His boss is happy !

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Meet Sandy...

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a.k.a. (also known as)

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Ms. Type-A Multi -tasking juggler

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She's a regional sales representative...

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She can't live without this: When she sees something important , she can flag it for follow-up later on.

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Otherwise, she lives in her calendar .

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While in her calendar, she can keep track of important events ... ...related to her clients and accounts .

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She can quickly access her email... ...and follow-up on the most important issues.

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She keeps in close contact ... with her major accounts.

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and shares information with them online.

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When she needs help finding some info or an answer to a question... ...she simply asks the community .

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A sales community helps her acquire deeper skills.

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...when she needs them. She can find experts ...

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Like lawyers . And product specialists . Or event planners .

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She's on the road a lot.

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And stays in contact via her blog ...

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She subscribes to key information feeds... ...and sees that Christof has a post that will help her with a client. Reader

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And contacts him about it... ...which makes her client happy .

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She meets new people ...

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All of which helps her career grow .

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Meet Conrad...

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a.k.a. (also known as)

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mr. Web 2.0 Marketing guy

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He uses these web sites:

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And this:

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His parents don't understand what he does.

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but his boss knows it's important to reach out... ...to customers in a variety of ways.

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He taps into the community to gain direct feedback from customers... ...on current and future product ideas.

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He uses the community forum... ...to post interesting content and special offers.

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He 's an early adopter and keeps up-to-date with the latest and greatest ...he also gets to meet cool people, like himself :-)

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The TOP IDEAS from customers go into a market research report for product planning... ...and shared with his team (of course).

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He shares the information with an outside consulting firm.

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The yearly product planning cycle begins... ...by going above and beyond office.

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Conrad posts the planning document for review , comment , and sign-off . Love the deadlines !

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Tapping into the community is rewarding for everyone. I can find what I need when I need it. I spend more time with my clients. I get stuff done. I enjoy my job.

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Products Seen in this Presentation (check 'em out) <ul><li>Lotus Notes 8.5 </li></ul><ul><li>Lotus Sametime 8 </li></ul><ul><li>Lotus Connections 2 </li></ul><ul><li>Lotus Connections 2.5 (in development) </li></ul><ul><li>Lotus Quickr 8.0 </li></ul><ul><li>Lotus Symphony (download for free!) </li></ul><ul><li>LotusLive (in beta – go sign up) </li></ul><ul><li>Beehive (internal IBM Research project) </li></ul>try greenhouse.lotus.com