The document is a survey conducted by Connor Hoskin to get audience feedback on a film he created. It contains the respondent's answers to questions about their age, gender, whether the film appealed to its target audience, how enjoyable it was, what parts they liked, what they would change, the effectiveness of the posters, and whether the radio text was effective. Connor analyzes the responses and learns that changing the tempo of the film was a mistake, the use of signs and symbols made it postmodern, and an effective promotional campaign requires hard work.
3. What does this mean?
• This means that I am likely to get the feed
back I want due to the fact 80% of people
who answered the survey were my target
audience age. As a result I f the film is not
liked I can deduce that I did not make a
film for my target age. I f this is seen to be
true I will have to do more research to find
my target age.
5. What does this mean?
• Again this means that my feed back will be
valuable as 80% of those answered were
female. This is important to me as both me
and my partner believe that our film was
more for a female audience. This means
again that if the film is not liked we can
infer that we did not make a good film for a
female audience.
6. Would you say this film reaches out to a
young target audience?
7. What does this mean
• This means that so far me and my partner
have made an effective film that attracts
our original target audience. However this
is only for a female target audience we still
don’t know if it has reached the right target
age.
8. Would you say this film reaches out to a young
target audience?
9. What does this mean
• This mean me and my partner have made
a good film as it reaches out to the target
audience we would like. This means we
can create a campaign for the film for that
specific target audienece.
11. What does this mean?
• This means that the film is not a film many
would watch again. There are many
reasons for this such as when I first
showed the film it was complicated and
hard tom understand. From previous
experience I don’t watch films I don’t
understand. This could be the reason why
people may not watch our film again.
13. What does this mean?
• In correlation to the previous about how
enjoyable was the film; it can be inferred that the
end was not as good as the beginning. This
means me and my partner had made a mistake
because we felt it would be better to change the
tempo a bit in order to make the story line easier
to understand. Also it shows that had we
continually used signs and symbols the film
may have been more enjoyable.
15. What does this mean?
• I means that people would not change our
film as they liked it. However for those who
would change our film this was the
general consensus. “Make the end more
clearer” Again we deliberately made the
ending hard as to make people question
our film and what happens in it.
17. What does this show?
• From the results we have been given The
posters need a bit more work on them in
order for them to become more effective.
Once they do I am hoping in asking this
question again to get a different but better
result.
19. What does this show.
• This shows that the majority of people
asked preferred our radio add as our
ancillary text. This is because a lot of the
responses wee that it made them question
the film and why the parents were arguing.
Then they said because of that they would
go and see the film.
20. What have I learned from my
audience feed back?
• I have learned that if the film is good at the
beginning it is very dangerous to change the
tempo. Also I have learned that my film is a
postmodernist film due to the fact it made people
question the film , stuck to the conventions of
Barthes and Baudrillard. This is because there
were a lot of uses of signs and symbols and the
audience could make there own meaning of the
film. I have also learned that to create an effective
campaign it takes a lot of effort and hard work.