Social Media Empowering a Global Response #IDCExpo
1. Social Media Empowering a Global Response International Disaster Conference and Expo New Orleans, LA Jan, 2012 Connie White, PhD ITSFEM, LLC #IDCExpo Follow me @conniemwhite
2. What is Social Media? What are Social Networks? Who is Sharing Information? What Kind of Information?
14. State Level Emergency Management Agencies National Disaster Centers Hurricane, Earthquake, Weather Other Officials The White House, VP, DHS Army Corp of Engineers Use Social Media Strategically - Who does Fugate Follow? Following 88 but has ~20,000 Followers National Volunteer Organizations
54. Directly Before, During and After Event before communications go down before electricity is out a window of opportunity exists Social media supports information, communication and situational awareness
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56. The Players President Barack Obama Governor Bobby Jindal Mayor Mitch Landrieu DHS Janet Napolitano FEMA Director Craig Fugate National Hurricane Center Local Radio Garland Robinette Times Picayune WDSU Local Television
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58. ..Devastating damage expected... Hurricane Katrina...a most powerful hurricane with unprecedented strength...rivaling the intensity of Hurricane Camille of 1969. Most of the area will be uninhabitable for weeks...perhaps longer. At least one half of well constructed homes will have roof and wall failure. All gabled roofs will fail...leaving those homes severely damaged or destroyed. The majority of industrial buildings will become non functional. partial to complete wall and roof failure is expected. All wood framed low rising apartment buildings will be destroyed. Concrete block low rise apartments will sustain major damage...including some wall and roof failure... NWS WARNING
59. ~20,000 Followers ~250,000 Followers ~90,000 ~42,000 Followers – would increase greatly over the duration of the event. Just the tip of the iceberg of Tweets
60. “ People could have been warned to take evasive action – People went to bed thinking the city had dodged the bullet! ...they had no idea. ” Ivor Van Heerden, LSU Hurricane Center
Social media are sites that allow people to exchange and share information Social networks are the friends, family, coworkers and special interest groups. It is a reflection of society however, these 'interest' groups can now more easily coordinate organizational efforts. All kinds of people are sharing information about emergency situations. Pics, text, video, sound – all sorts of information is being shared using phones, laptops and mobile devices, smart phones.
Social media links people across man-made boundaries so that people can link together and organizations can better coordinate activities.
Social media helps provide situation awareness before, during and immediately after a disaster has occurred.