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Michael Pocock   Dave Kilbey
19 Aug 2009
Public engagement with
                      science
              3500 people involved in 2010



               Hypothesis-led science
                Scientific paper in prep.



                www.conkertreescience.org.uk

                Michael Pocock   Darren Evans


                      Funding:
19 Aug 2009
2010




 Website
 Interactive
 Easy to develop
 Not field-based =
less accurate & fewer
records
2010             2011


                               Take photo and score damage
                               GPS gets location
                               Describe ground cover
                               (hypothesis-led science)



 Website
 Interactive
 Easy to develop
 Not field-based =
                               http://leafwatch.naturelocator.org
less accurate & fewer
records                        Institute of Learning &
                               Research Technology

                                              Funding:
More engagement 
• 9,000+ downloads
• Greater participation, new audiences
• Newsworthiness




                               iTunes No. 1 UK       2012: Your ‘citizen
                               education app
                                                      science’ project?

 Better science 
• Greater accuracy                               For more info:
• Ease of contributing (5150 uploads from        http://www.conkertreescience.org.uk
2200 devices)                                    http://leafwatch.naturelocator.org
• Crowd-sourced validation of uploaded           Contact:
photos                                           michael.pocock@ceh.ac.uk
                                                 dave.kilbey@bristol.ac.uk

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Dr Michael Pocock: Crowd Source for Success - the Leaf Watch App

  • 1. Michael Pocock Dave Kilbey
  • 3. Public engagement with science 3500 people involved in 2010 Hypothesis-led science Scientific paper in prep. www.conkertreescience.org.uk Michael Pocock Darren Evans Funding: 19 Aug 2009
  • 4. 2010 Website  Interactive  Easy to develop  Not field-based = less accurate & fewer records
  • 5. 2010 2011 Take photo and score damage GPS gets location Describe ground cover (hypothesis-led science) Website  Interactive  Easy to develop  Not field-based = http://leafwatch.naturelocator.org less accurate & fewer records Institute of Learning & Research Technology Funding:
  • 6. More engagement  • 9,000+ downloads • Greater participation, new audiences • Newsworthiness iTunes No. 1 UK 2012: Your ‘citizen education app science’ project? Better science  • Greater accuracy For more info: • Ease of contributing (5150 uploads from http://www.conkertreescience.org.uk 2200 devices) http://leafwatch.naturelocator.org • Crowd-sourced validation of uploaded Contact: photos michael.pocock@ceh.ac.uk dave.kilbey@bristol.ac.uk