CMX Summit is the world's largest gathering of those who are ready to harness the power of collaboration and community in the digital age. Jono Bacon reveals how to drive activity from your members.

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jonobacon
Herding Cats
FOR FUN AND PROFIT

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jonobacon CONSULTING

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Frank.

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Disaster.

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BE INTENTIONAL

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Every community is different.

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TECHNOLOGY ADOPTION CURVE

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COMMUNITY PRODUCTIVITY CURVE
Time

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COMMUNITY PRODUCTIVITY CURVE
Time
CHASM

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read vs. write
EXPECTATIONS

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User Personas.

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CAPABILITIES
EXPERIENCE
MOTIVATIONS
FEARS
REWARDS
CONSUMPTION

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Workflow Growth
Relationships
Leadership
Product / Focus

19. Incentives / Rewards / Opportunities
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Time
On-boarding

20. Incentives / Rewards / Opportunities
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Time
On-boarding

21. Incentives / Rewards / Opportunities
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Time
On-boarding

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CODE HOSTING
BUG MANAGEMENT
CONTINUOUS INTEGRATION
WIKI
CODE REVIEW
GOVERNANCE
COMMUNICATION
TRANSLATIONS

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Ideas
Communication
Planning
Development
Quality
Shipping
Participation
Governance

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Ideas
Communication
Planning
Development
Quality
Shipping
Participation
Governance

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DISCOVER
SETUP
TOOLCHAIN
DEVELOP
SKILLS
FIND
TASKS
GET
HELP
FEEL
APPRECIATED
1
2
3
4
5
6
New

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DISCOVER
SETUP
TOOLCHAIN
DEVELOP
SKILLS
FIND
TASKS
GET
HELP
FEEL
APPRECIATED
1
2
3
4
5
6
New

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DISCOVER
SETUP
TOOLCHAIN
DEVELOP
SKILLS
FIND
TASKS
GET
HELP
FEEL
APPRECIATED
1
2
3
4
5
6
New

28. jonobacon
DISCOVER
SETUP
TOOLCHAIN
DEVELOP
SKILLS
FIND
TASKS
GET
HELP
FEEL
APPRECIATED
1
2
3
4
5
6
New

29. jonobacon
DISCOVER
SETUP
TOOLCHAIN
DEVELOP
SKILLS
FIND
TASKS
GET
HELP
FEEL
APPRECIATED
1
2
3
4
5
6
New

30. jonobacon
DISCOVER
SETUP
TOOLCHAIN
DEVELOP
SKILLS
FIND
TASKS
GET
HELP
FEEL
APPRECIATED
1
2
3
4
5
6
New

31. jonobacon
DISCOVER
SETUP
TOOLCHAIN
DEVELOP
SKILLS
FIND
TASKS
GET
HELP
FEEL
APPRECIATED
1
2
3
4
5
6
New

32. Incentives / Rewards / Opportunities
1
2
3
4
5
6
Time
On-boarding

33. Incentives / Rewards / Opportunities
1
2
3
4
5
6
Time
On-boarding

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Regular
Write Code CI
Pull Request
Context
Discussion
Standards Reward
Review

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Core
Write Code CI
Pull Request
Context
Discussion
Standards Reward
Review

36. Incentives / Rewards / Opportunities
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Time
On-boarding

37. Incentives / Rewards / Opportunities
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Time
On-boarding
Behavioral Economics

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?

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Behavioral economics.

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STATUS
CERTAINTY
AUTONOMY
RELATEDNESS
FAIRNESS

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STATUS
CERTAINTY
AUTONOMY
RELATEDNESS
FAIRNESS
CLIQUES
STRESS
LIMITS
CHOAS
BIAS

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“Everything should be made as
simple as possible, but not simpler.”
— Albert Einstein.

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EFFECTIVENESS
TRACKING WORKFLOW

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Count the numbers, focus on
the trends and patterns.

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Be an eternal student.
Learn from your audience.

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Q&A@jonobacon