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In this workshop, we will look outside the box and help expand the problem space to include issues you may not have thought were possible before Big Data. From Near Real Time (NRT) recommendation engines, loan applications to churn detection, Big Data is answering new questions and providing organisations with a competitive edge through revenue increase, cost savings and risk mitigation. We will take a special look at the role the Cloud can play in elevating your analytics environment. We will discuss real world examples of how Big Data answers these questions and does it at a lower cost outlay.