1. Leaders of Cobb
Cheryl Draa
Cheryl Draa Interior Designs
The Story: I was born and raised in Ohio. While living in My Best Advice: You have to be willing to adapt. One of those
Texas, I helped friends redecorate, just for fun. After I moved ways is utilizing social media. I’ve opened a Facebook page,
to Georgia, I started doing my own window treatments. LinkedIn account and also Twitter. Another way to keep in touch
Neighbors asked for help doing theirs, and I thought, ‘I’m not is through a blog on WordPress. I am also constantly updating
going to do this for free anymore!’ A woman in my neighbor- my books and attending classes to remain current in my industry.
hood had an interior design business and we kept running Why Cobb? My family initially moved to Cobb for the school
into each other, so we started a business together. After she systems. We felt comfortable around the people. I was also
moved away, I bought her out and set up Cheryl Draa Interior impressed by the strong support for independent businesses.
Designs.
Leisure Time: I’ve recently gotten back into reading and
I branched into other areas, like picking out paint colors and joined a book club in my neighborhood. I love to go up to the
furniture arrangements. I worked out of my home for 10 years mountains or sit on the back deck and enjoy what God has
then I had a retail store for 10 years. After I closed the store decorated for me.
in July, I set up a studio in my home that is open by appoint-
What’s Next? I am branding myself…it’s not just what I sell,
ment, while still making in-home consultations with my cli-
it’s what I know. Anyone can sell a lamp or a new sofa, but
ents.
it takes a good eye to know how to design a room and incorpo-
My logo is “residential interior design for people in transition.” I rate all the things in the room together. I like to take the client’s
realized people would call me after something had happened ideas from two-dimensional to a full three dimensional design. I
in their lives: babies, divorce, a death in the family, downsizing, also intend to continue to apply for and win more international
upgrading. What I’m able to do is listen to them and help them awards in marketing and interior design.
to use their space and feel great in their home.
cheryldraainteriordesigns.com • (770) 429-1929 • cheryldraa3451.wordpress.com
COBB in focus N O V E M B E R / D E C E M B E R 2011 21