1.
4PILLARS
of
AUTHORITY
+1+1

2.
Casomai
[ITA 2002]
Casomai
[ITA 2002]
Even though the blades are so unstable on a slippery slope,
always give me the feeling of a perfect understanding.
CINZIADIMARTINO.IT

3.
 MAKE THE DIFFERENCE
#1#1
CINZIADIMARTINO.IT

4.
 MAKE THE DIFFERENCE
#1#1
Create original, useful and fun content
Repeating a heard story, will not help you improve
your authority – and no matter how beautiful.
CINZIADIMARTINO.IT

5.
 ATTRACT ATTENTION
#2#2
CINZIADIMARTINO.IT

6.
 ATTRACT ATTENTION
#2#2
8/10 are attracted by headline;
2/10 read all the content.
Improve your titles, make them attractive, a source of
inspiration and destabilizing. Switch on the reader's
curiosity.
CINZIADIMARTINO.IT

7.
 DON’T SELL: INSPIRE!
#3#3
CINZIADIMARTINO.IT

8.
 DON’T SELL: INSPIRE!
#3#3
Failure to sell online is not related to
web traffic, but to public confidence.
Create value with educational content and
demonstration; show the benefits of your business!
CINZIADIMARTINO.IT

9.
 CARE YOUR FRIENDSHIP
#4#4
CINZIADIMARTINO.IT

10.
 CARE YOUR FRIENDSHIP
#4#4
Remember:
What others say about you is more
important than what you say about
yourself.
CINZIADIMARTINO.IT

11.
 BALANCE
#5#5
CINZIADIMARTINO.IT

12.
 BALANCE
#5#5
Balance in management your
relationships, in real & virtual life.
Balance in communications. The equilibrium behavior.
The equilibrium.
CINZIADIMARTINO.IT

13.
contactscontacts
web www.cinziadimartino.it
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