1. Importance of
Explainer Videos in
Business to Business
Relationship

2. Nowadays big organizations have started
making creative approach to help their
business to promote their business and to
create an effective business to business
relationship. Explainer videos have been
gaining popularity because of its
numerous advantages. Use of an
explainer video is a great attempt for
advertising the products and services of a
business.

3. Explainer Videos: Best Alternative to Texts
Basically, there are two ways of explaining the products and
services of a company. One is to use the text details wherein you
are explaining through content about the company and the things
you offer. But this method will not assure that you can make a big
sale because not all people are interesting to read long text. The
second way is by using the explainer videos.

4. What are Explainer Videos?
Explainer videos are the texts that are innovatively
converted into interesting videos that can be easily
understood by everyone. These videos are a great way to
market the offerings of your business as more people prefer
to watch videos rather than reading text. Explainer animated
videos are more eye-catching and can grab more interest of
the viewers.

5. Benefits of Explainer Videos
•Affordable and Simple
•Good for B2B Relationship
•Relevant Information in Simple Manner
•Measurability and Great Impact
•Create Business Partnership

6. Affordable and Simple
Television ads for high brands can cost very high for
advertising with high production. But explainer videos are
much more affordable. These videos can save time as well as
effort for the user and also provides an entertainment factor
if incorporate with the animation features.

7. Good for B2B Relationship
An explainer video provides all information in very less time. As
per studies, there are over 50% people who choose to watch
business related videos and among those, there are 65% people
who visits the website of the marketer after viewing the video.
This is how explainer videos effectively increase business to
business sales and establish business to business relationships.

8. Relevant Information in Simple Manner
Explainer video is an effective tool that provides relevant
information in a very simple manner, allowing people to
know all the required things in less time. Explainer videos
also offer other features that are more beneficial for the
audience. If you also integrate animation features in the
video, it will be more informative and full of entertainment.

9. Measurability and Great Impact
Many organizations have experienced increase in their sales
by creating explainer videos. Combination of visuals, sounds
and animation drive a powerful message to the visitor and can
help every business to have a good position in the market.

10. Create Business Partnership
When you are going to introduce your business to other firms,
it is not feasible to rely only on text to explain everything
about the company, products and the offers. Thus an explainer
video provides the ease of information about the company and
hence you will end up with creating a good relationship with
the other company.

11. Cinimage is a contemporary creative film production
studio in Bangalore that creates personalized
experiences across the realms of video production and
animation.
Website: http://www.cinimage.org/
Contact No. : +91-9849203402