Sec 2 NA - Plantation Agriculture

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Business Technology

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Blinkit, formerly known as Grofers, is a prominent player in the online grocery delivery industry in India. Founded in December 2013 by Albinder Dhindsa and Saurabh Kumar, Blinkit rebranded in 2021 to better reflect its mission of delivering groceries at a lightning-fast pace. The company is headquartered in Gurugram and operates across several major cities in India. Business Model: Blinkit operates on a hyperlocal delivery model, leveraging a network of dark stores—dedicated distribution centers not open to the public—to ensure quick and efficient delivery of groceries and daily essentials. Customers can place orders through the Blinkit app, which offers a user-friendly interface and a wide selection of products ranging from fresh produce and dairy to household items and personal care products.

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