It is the fastest growing among all major computer systems companies worldwide.
Michael Dell is the youngest CEO of a Fortune 500 company
In July 1999, Dell became the #1 PC Vendor to businesses in the US.
2. Dell Profile
Dell Computer Corporation became official in
May 1984.
It was founded on the Direct Business-to-
Consumer Model.
Round Rock, TX, United States of America
Dell, Headquarters
3. History
Founded in 1983 by Michael Dell at age
18
Began selling upgraded PCs and add-on
components from a dorm room at the
University of Texas
In its 15th year of operation
Ranked 2nd in the US and worldwide PC
market in 1999
4. History (continued)
In 1985, Dell was a $6.2 million business
In 1996, Dell began its Internet approach
Dell expanded to $21.7 billion in 1999
5. Dell Profile
It is the fastest growing among all
major computer systems companies
worldwide.
Michael Dell is the youngest CEO of a
Fortune 500 company
In July 1999, Dell became the #1 PC
Vendor to businesses in the US
6. Industry Analysis
Intensity of rivalry
Legend remains #1 in China
Product Substitutes
Legend is adopting the just-in-time delivery
mode
Power of Suppliers
IBM, HP, and Compaq establish plants in
China
Power of Buyers
Chinese were uncomfortable using credit
cards online thus hurting online sales
7. Competitive Environment
Shipping in US and worldwide: Compaq,
IBM, HP, and NEC
Competition in China’s PC industry in 1999:
1. Legend
2. IBM
3. HP
4. Founder
5. Great Wall
6. Dell
8. Capabilities
Direct sales operations
Customer service
Just-In-Time inventory usage
9. Performance Appraisal
Success in niche market
Fast service
Current value
Consistent sales growth
10. Products and Service
Dell Laptops and PC
Dell Printers
Dell Ultrabooks
Online technical support
On-line downloading of software
11. Training and development
Dell hardware training and certification
course.
Infrastructure software training and
certification course.
12. Training and Development
PC skills and professional development
training course
Learning management course
13. ADVANTAGES
Increase motivation levels
Group efforts
Promotions
Lower training expense
High rewards
14. DISADVANTAGES
Financial cost of training may be high
In an organisation, if a number of
employees are sent for training at one
time arrangement must be made to
cover the work load while the staff is out
of office.
One of the problems with training is that
you may not have enough time to do so
adequately.
15. SUGGESTIONS
An organization or a company should
organize more and more training and
development programs for the
employees that must be helpful in
promoting them and building up the self
confidence and good career as well.