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Social Media Questions Marketers Need to Answer
Understanding Platform
Braj: How long do readers
spend with a specific social
networking site?
Braj: Should the traditional
advertising   content    be
shared on social networking
sites?
Braj: Do audience engage on
issues that are important to
your campaign?
Braj: How is the content
delivered to your audience?
Braj: what is preferred
content delivery platform,
mobile or internet?
Braj: In what format do
readers consume content?
Braj: What are supporting
digital   marketing tools
required to connect with
audience?
Braj: Do paid ads stand out
in the social media marketing
context?
Braj: Do you need to create
different ads for your
campaign to be portrayed
effectively across different
channels?

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Social media questions marketers need to answer understanding platform