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From Physical to Virtual: How to Create Fundraising Success In A Virtual World

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The switch from physical, in-person fundraising events to virtual ones came about swiftly this spring as a result of the COVID-19 pandemic. As nonprofits scrambled to support the unique needs of the people they serve, they also had to tackle tough decisions around whether to cancel events or pivot them to virtual — or find an altogether different path. Ready or not, they had to act fast.

Watch our on-demand webinar as we talk with three fundraising experts about how they made the shift from in-person to virtual events. Our panelists—from Boston Children’s Hospital, Canadian Cancer Society, and The Parkinson Alliance — discuss the key lessons they learned during this transition, including out-of-the-box event strategies they’ve developed, and how they intend to use those to ensure continued success going forward.

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From Physical to Virtual: How to Create Fundraising Success In A Virtual World

  1. 1. ©2020 Charity Dynamics – Confidential & Proprietary From Physical to Virtual! 3 Nonprofits Weigh In on Lessons Learned and How to Create Success Moving Forward
  2. 2. About …
  3. 3. Fundraising Strategy UX Research & Strategy Design & Development Boundless Fundraising™ Participant Support We’re a full-service digital marketing & fundraising agency for non-profits. Reporting & Analytics
  4. 4. We work with more than 150 nonprofit organizations. Serving nonprofits is all we do.
  5. 5. 5 Today’s Panel Andrea Marlar Sr. Director, Special Events Boston Children’s Hospital Carol Walton President & CEO The Parkinson Alliance Lesa O’Brien VP, Digital Canadian Cancer Society Sue Dalos Principal Consultant Charity Dynamics
  6. 6. Let’s Talk About Your Experience Adapting Your Events?
  7. 7. Planning for the Future
  8. 8. Questions?
  9. 9. – Date: Thursday, August 27 – Time: 11:30 am CT – Register at: charitydynamics.com – Join NKF’s Deanna van Lear and Charity Dynamics’ Kathy Kempff as they discuss NKF’s rebranding efforts around its Kidney Walk “Lace Up” campaign. This includes a series of participant challenges centered around fitness tracking designed to encourage all forms of engagement — physical, fundraising, recruitment, etc. — in a virtual environment. • How National Kidney Foundation Is Using Activity Tracking to Rebrand Its National Walk Join Us for Our Next Webinar! Different paths, common goal.
  10. 10. THANK ©2020 Charity Dynamics – Confidential & Proprietary YOUinfo@charitydynamics.com