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SAMPLE QUESTIONNAIRE A Comparative Study of Preference and Perception about Samsung and Apple PhonesThe objective of this ...
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Questionnaire marketin

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Questionnaire marketin

  1. 1. SAMPLE QUESTIONNAIRE A Comparative Study of Preference and Perception about Samsung and Apple PhonesThe objective of this survey is to collect tangible information about the Samsung & Apple Mobile Phones.Please let us know your spontaneous response to the question. All information provided by you will be keptconfidential and we will be used purely for the academic purpose. Please give your unbiased & frank opinion.PERSONAL DETAILS :Name _____________________________________Age: 15-25 25-35 35-45 45 AboveGender : M FOccupation : Students Self-employed Salaried Professional Housewife RetiredAnnual Income : Below 1 Lac 1-2 Lakh 2 lac – above 1. What will you prefer? Samsung Phones Apple mobiles 2. Do you think Samsung is a strong competitor of apple? Yes No 3. How often you change/switch to new phone? Once in a 6 months Once in a year Between in 1-2 year More than 2 year 4. Do you think apple is Innovative? Yes No 5. Rate the following parameters on a scale of 1-5 according to your opinion where 1= excellent and 5= poor. Price User Friendly Service Variety Quality Value for moneyApple
  2. 2. Samsung

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