More Related Content Similar to Virtual Trade Show Software Platform, Virtual Conference (20) More from Communique Conferencing, Inc. (6) Virtual Trade Show Software Platform, Virtual Conference 2. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
A Little Background About Us
• Fully Hosted Cloud-Based Service
• Leading Provider of Virtual Event and Conferencing Solutions
• 15+ years experience
• ~2,389 Employees in 26 countries worldwide
• Delivered 25,000 events to 5 million participants
• Global Footprint; Offices and Production Capabilities in Americas, Europe, Asia-Pacific
• Ranked #1 Virtual Conference Technology by Forrester Research
• Extensive blue chip client base
• Largest services team in the Industry
• Communiqué Conferencing has maintained an A+ rating with Business Bureau's (BBB)
Accredited Business certification since October 2002. This award confirms Communiqué's
commitment to customer satisfaction and excellence in business practices.
A+
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3. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Global Presence
3
Map Legend
IOperations / Call Centre
IBridging / Data Center Location (Audio/Web/Video)
IUC Data Center Location
IIn-country Presence
Local Presence
(Administrative/Sales Offices, R&D)
Commitment to
personal
attention
Approximately 900
meeting consultants
& account managers
Over 1,700
operations staff
worldwide
Event Service Centers
Voice Bridging Centers
Web Data Centers
Streaming Servers
Call Centers
Video Bridging Centers
Network Operations Center
Sales/Administrative Offices
7. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
2016 MEETING & EVENT TRENDS
The average physical event costs
$457 per attendee
250 attendees x $457 = $114,250
The average virtual conference costs
$29,000
That equals $116 per attendee
8. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255 8
Time for a new approach? Virtual trade
shows are becoming one of the most
popular ways for companies to
communicate their message quickly and
effectively, exhibiting their innovations to a
mass online audience. According to
Forrester’s research, “Virtual Events rank as
the 2nd most important source of information
when business decision makers evaluate
technologies or services to purchase.”
#nogutsnoglory
9. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255 9
More Less Unchanged N/A
Virtual meetings 33% 2% 26% 39%
Training meetings 18% 16% 46% 20%
Hybrid meetings 17% 2% 23% 58%
Association meetings 11% 14% 50% 25%
Trade shows 10% 17% 49% 24%
Consumer/marketing events 9% 11% 32% 48%
Sales meetings 9% 8% 45% 38%
Incentives 3% 14% 33% 50%
One third of the respondents to 2016 Successful Meetings’ trends survey said they planned
to hold more virtual meetings in the coming year, compared to just 2 percent who will plan
fewer. This was by far the largest increase in any type of meeting reported. Hybrid events
were second, with nearly 17 percent planning more, and 2 percent planning fewer.
VIRTUAL TRADE SHOW STATISTICS
10. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255 10
Source – American Express 2016 Global Meetings & Events Survey
12. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Virtual Conference Applications
MARKETING TRAINING HR / BENEFITS
Demand Generation Sales / Partner Enablement Recruiting
• Virtual Tradeshows
• User Conferences
• Solution Centers
• Product Centers
• Leadership Forums
Use Cases
• Sales Kickoff Events
• Sales Resource Centers
• Partner Expos
• Partner Training Centers
• Learning Centers
Use Cases
• Recruiting Centers
• Career Fairs
• HR Benefit Centers
• On-Boarding Centers
Use Cases
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13. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Virtual Conference
SAME BENEFITS
AS A PHYSICAL
CONFERENCE
Exhibitor Booths
Attendee/Exhibitor
Interaction
Networking
Keynotes & Live or
On demand
Presentations
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15. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Powerful 3D Virtual Conference Venue
Exhibit Hall Networking Lounge
Theater / Conference Hall
Resource Center
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16. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Virtual Conference Features
Registration
Beautiful customized landing pages for attendee registration including
email reminders.
Home Plaza A custom lobby with a show greeting and navigation to other show locations
Auditorium
Attend scheduled live and on-demand presentations within the virtual show.
No downloads. No pop-ups. Comes with tools to search and bookmark.
Exhibit Hall A 3-D show floor with custom exhibitor booths.
Resource Center
A central repository of all show content – webcast presentations, demos,
documents and presentations with search and bookmark tools
Exhibitor Booth
Booths can be chosen from template library or designed from existing
sketches. Booths can offer white papers, product collateral, demos, rich
media content, surveys, polls and giveaways to visitors. Group and
individual live chats are available for engaging with booth visitors
Networking /
Communications Center
Professional networking tools to find best matches for attendees, message
board forums, message center to send/receive messages and individual or
group chat areas.
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17. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
1) Built-In Communique Registration Form
• Created using Communique’s easy registration form builder
• Stakeholders & Visitors register & log in via the Communique registration site
2) “Fast Access” Integration
• Registration is done on the customer’s website [or some other site/application]
• User’s information is saved in the Communique Data Base
3) Database Integration
• Registration is done on the customer’s website [or some other site/application]
• Upon login – Communique will check the customer's DB and retrieve user’s
information into the Communique DB
4) File upload
• The customer provides all registrant information in a (.csv) file
• The file is uploaded by Communique to the Commuqinue database
Registration – Flexible Options
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18. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
• Collects specific information
required by hosting organization
• Registration can be restricted to
specific domain or registration can
block specific domains
• Include Flash animation or static
banner graphic
• Lead Origin/Campaign source
tracking codes
• Email confirmation and reminders
• Pre Event Registration data
available for download in real time
• Post Event Emails can be sent
automatically
– Thanks for joining
– Sorry we missed you
Registration – Communique Form
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19. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Registration – Social Media Integration
• Single sign-on via Facebook, LinkedIn or Google+
• Share with social media
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20. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Home Plaza
• Pick from dozens of backgrounds or upload your own
• Enables easy navigation for attendees
• Use a walk-out greeter or jumbotron video screen
• Promote sponsors with banners
• Social media links for promoting
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21. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Home Plaza
Or easily upload a custom image from any camera or smart phone
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22. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Home Plaza - Greeter
Greet attendees with a Jumbotron video or walk-out greeter
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23. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Exhibit Hall With Booths
Walk the exhibit floor…
Visit exhibitor booths, chat
with representatives,
download literature, watch
videos, take a survey,
register for a prize, etc.
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24. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Custom Booth Example
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Easily upload any image for a custom booth
26. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Booth Features
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Booth Rep Proactive Chat Invite (optional)
27. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Booth Features
Chat, Forum and Social Media Links
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Send Offline Message
to Booth Owner Live Booth Chat
Forum
w/Threaded
Discussion
Links to Social Media
or Display Live Feed
28. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Booth Features
Information Kiosk
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Access documents, view/download
literature, watch videos, take a survey,
prize giveaway, watch presentations, etc
30. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Theater - Webcasts
Formats:
• Audio + Slides
• Video Only
• Video + Slides
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Options:
• Live
• Semi-Live
• On-Demand
32. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Webcasting – In-Room Mode
In-Room Mode complements the Webcast
experience for in-person attendees to events that
have both online and in-person components (hybrid
events). Now in-person attendees can enjoy the same
level of participation as the virtual audience via their
mobile device with no app or plug-in required.
In-Room mode empowers every attendee with all the
interactive features traditionally available only to
online attendees. In-person attendees can ask
questions, answer polls, and view and save content.
Attendees simply type any questions into the Q&A
panel without the need to move the microphone. With
In Room Mode, everyone has a front-row seat to view
presentations.
Click here to download a product overview.
36. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Webcasting – Certification Webcast
Certification Webcast allows presenters to create simple, direct certification
options without the overhead of designing a complex course environment.
The presenter can enforce minimum requirements to create a pass/no pass
decision or certificate. The options for passing criteria can be any of the
following or combination of each:
• Minimum participation during a live
webcast
• Minimum participation during an on-
demand webcast
• Attendee polling – Attendees are required
to answer a number of predefined polls.
39. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Networking Features
Group Chat Post Forum TopicsShare Threaded Discussions
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Networking Lounge Location
40. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Networking Features
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Peer networking is a key element of any
trade show. Attendees can see who is
attending and who has attended the
event. Attendees can chat with each
other and share business cards.
Peer Networking
41. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Resource Center
Central repository for digital content (videos, documents, etc.)
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42. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
• One-to-one chat – can take place in any location
• Group chat – generally used in Plaza, Networking
Lounge and Exhibit Booths.
• Scheduled chats
• Skype Video Conference
• Booth Chat – group, one-to-one or attendee-to-booth rep
• Network Builder – an ability to search show attendees to exchange vcards and chat
• Message Board Forums – Post topics to get the opinions of attendees or contribute to the thread of
conversation.
• Messages – In-show email that can be forwarded to an external email account
• Session Q&A – Every Keynote or Breakout can include moderated Q&A, where attendees enter
questions into the console and receive answers either verbally during the Q&A portion of the session, or
via text response individually or to all session attendees.
• Session Polls – Single question polls can be included in any Session
• Session Surveys – a multiple question survey can be included in any Session (may be used as Session
evaluations)
• Booth Surveys – a multiple question survey can be included in each Booth; may be used in conjunction
with a prize drawing or other incentive.
• Prize Giveaways
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Key Differentiator
Interactivity
43. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Key Differentiator
Global / Multilingual Translation – 37 Languages
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44. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Key Differentiator
• Full interactivity
• Viewing live and on-demand
webcasts including video
• Interacting with other visitors
in the Networking Lounge
• Chatting with booth reps
• Participating in discussion
forums
• Accessing all on-demand
content
• Secure login
• Use scroll, pinch zoom and
other native device navigation
• Full access to Q&A sessions
Mobile Device Support
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45. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Key Differentiator
Easy Attendee Navigation – Now Live Indicator
“Now Live” Indicator
When a live session is in progress
the “Now Live” button will appear.
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46. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Key Differentiator
Easy Attendee Navigation – What’s New Indicator
“What’s New” Indicator
For any returning attendee, new content that
has been added to the venue since their last
visit will be identified. This allows the newly
added content and locations to be easily found
and utilized more quickly, closing the gap from
their previous visit.
Clicking the Subscribe button will add the
attendee to the ‘What’s New’ email list
where they will receive a weekly email with
a personalized list of the new content, jobs
and locations that have been added to
the conference.
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48. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Key Differentiator
Gamification - Leaderboard
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49. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Key Differentiator
3rd Party Software Integration
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Communique virtual conference platform has integration with leading 3rd party
LMS and CRM software. An API or SAML is available to integrate with other
software or databases to pass information or allow Single Sign On (SSO)..
51. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Easy to Set Up
Easily pick from
dozens of existing
templates and
colors or upload
your own images
from a camera or
smart phone
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52. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Easy Booth Set Up
Step 1
Pick your design from dozens of templates and color choices or
upload your own background image from any camera or smart phone
Step 2 Add your content
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55. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Detailed Analytics & Reporting
Attendee Reporting
• Who are they?
• Where did they come from?
• Where are they located?
• Did they attend after registering?
Activity Metrics
• How long did they stay?
• Which locations & booths did they visit?
• What did they view?
• What did they take?
• Whom did they chat or talk to?
Interest Metrics
• What are they interested in?
• What questions did they ask?
• What information did they request?
• Did they view documents, videos or other
content?
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57. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Click for each booth
to access a report of
booth visitors
Click for each
booth to access
booth chats
Click to see booth
content (docs,
videos, etc.)
accessed
Click to see social
media shares and
messages
Booth Reporting
58. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Robust Reporting
Webcasts Viewed, Booths Visited, Resources Accessed
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59. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Robust Reporting
Registrants
• The user who registered to the event
Live Visitors
• The users who visited the event
No Shows
• The users who registered to the event but have no yet visited
Origin Tracking
• Any origin tracking codes used are listed along with how many
people registered and visited with each one
Registration Method
• Breakdown of registrants and visitors per registration method
(microsite, fast access, SAML, DB integration, social media,
multi event registration, system).
Mobile
• The Mobile report displays the number of visitors and the
average event visit time for each device category
*Real-time reports are indicated by a green clock
as shown below and are updated every 5 minutes
Registration Reports
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60. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Robust Reporting
Attendee Reports
Detailed Reports
Locations Per Visitor
• Shows which locations each visitor went to
and how long they spent in each location
Job Applications
• Displays job postings and the number of
applications for each position. Can filter
down to jobs by owner or location.
Audience Distribution
• Registrants or attendees distribution be any
single selection, registration field.
Webcasts Per Visitor
• Visits and podcast downloads for a
selected group of webcasts
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61. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Robust Reporting
Attendee Reports
Webcasts
• Attendees and metrics per webcast
Booths
• Visitors and metrics per webcast
Lounges
• The attendees, visit time, forum posts and public chat messages
per lounge
Resource Centers
• The attendees, visit time and content views per resource center
Quizzes
• Details on who tool quizzes and the results
Surveys
• Survey results and details of the users who took the surveys
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62. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Robust Reporting
Attendee Reports
Detailed Reports
Webcast Additional Info
• Additional metrics per webcast
Booth Additional Info
• Additional metrics per booth
Halls
• The attendees and visit time per hall
Moderated Chat
• Attendees and metrics per moderated chat
Job Centers
• The attendees, visit time and content views
per job center
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64. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
A
B
Unmatched Speed, Scalability & Reliability
DATA CENTERS
CDN
CDN
CDN
Virtual Events
Two Data Centers
with Instantaneous
Fail-Over
Complete
A / B Path
Redundancy
Triple CDN
Redundancy
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66. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Key Differentiator
Dedicated Support Before, During & After Your Virtual Conference
• Manages account and tracks
major project milestones
• Monitors account health
• Primary point of escalation
• Assists with contract questions
• Resolves billing questions
• Primary point of contact
throughout the Virtual Show
• Manages timeline, project plan
and all deliverables
• Manages all support tasks in
relation to the show
• Monitors live show
• Primary point of contact
throughout the Webcast
production
• Manages timeline, project plan
and all deliverables
• Manages all support tasks in
relation to the webcast
• Monitors live webcast
Account
Manager
Virtual
Event
Manager
Webcast
Manager
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67. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
The Virtual Event Process
Robust Technology + People + Proven Process = SUCCESS
Kick–off &
planning
Registration
Page
Launch
Booths & resource center build
Webcast/webinar production
Venue/event customization
Email
reminders
Environment
Review
Event live
Booth Accounts
Form
Booth Content
Guide and Training
Build Booths
Booth Rep Training
Webcast Content
Checklist
Create Webcast
Locations
Webcast Content
Email Copy
Schedule Email
Blasts
Microsite Creation
Form
Build Microsite
Venue Content
VEC/Venue Build
Project Schedule
Virtual Event
Creation Form
Create Virtual
Event
Responsibilities: Client Communique Conferencing
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68. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Awards
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Brandon Hall Award Winner – 2011, 2012
First Place and Ex Award - 2011
“Most Innovative” – 2010 & 2011
3 Awards with Elearning! Magazine 2012,2013
Best Technology – Virtual Learning 2013
Event Design Magazine “Best Virtual
Environment - 2012
Best Virtual Learning Environment By
Elearning! & Government Mag - 2014
70. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Case Study - Virtual Training/Learning
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• Virtual Learning Environment so employees could instantly access
content, SME’s and collaborate with peers
• Reduced cost from $2,000+ to $62 per trainee
• Saved almost $2,000,000
71. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Case Study - Virtual Partner Conference
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• Educated 2,000 partners in 2 days across 82 countries.
• Over 4,000 information downloads
• 5,000 booth visits
• 900 booth chats
72. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Case Study - Virtual Trade Show
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• True virtual campus, with several virtual environments
• The world’s largest virtual environment for lead generation
• More qualified leads and lowered CPL to under $20
• Sales pipeline of over $475,000,000
• Actual revenue of $98,400,000
73. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Case Study – Virtual Training Center
• 52% viewed ALL training content available
• Average visit time was 2 hours and 12 minutes
• The training team tracked learning behavior the first 120 days and the
adjusted the environment structure content to improve results
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74. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Case Study – Job Fair
Welcome Plaza with
Jumbotron Video
Jobs Hall with Exhibitor
booths, chat with booth
reps, download literature,
watch videos, etc…
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75. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Disney – Career Fair
Welcome Plaza with
Jumbrotron Video
Welcome Plaza with Custom background image
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76. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
AT&T Virtual
Hospital
Let’s Get Creative!
Ford Virtual
Auto Show
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77. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Pepsi Virtual
Collaboration Cafe
Let’s Get Creative!
Hershey’s
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78. © Communique Conferencing, Inc. | www.VirtualTradeShowHosting.com | 866-332-2255
Contact Us
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vshow@communiqueconferencing.com
• US & Worldwide: 1+866-332-2255 or 1+202-
266-0058
• Canada: 1+866-332-2255
• UK: 0808 238 0649
• Ireland: 1 800932407
Editor's Notes The Booth Rep Dashboard is an admin tool that provides: Private group chat among booth reps Way to identify if a person is engaged in chat and/or indicator that a rep is already communicating with an attendee in a booth A way within the environment for a staff member to see previous one-on-one chats that they (or other reps) had with attendees Length of time an attendee has been in the booth Number of prior booths visits for attendees that are currently in the booth Medco ’s Center for Learning and Organization Effectiveness (CLOE) faced an urgent business challenge: How to deliver an interactive, engaging learning experience encompassing 30+ products and capabilities, to 800 geographically dispersed Account Management staff, via 40+ product owners and subject matter experts, as effectively and efficiently as possible (translation: no one was allowed to travel). They had only 14 weeks to coordinate and execute the entire sales training event Polls were taken after the conference, and 89% of the respondents rated the conference as valuable, very valuable, or extremely valuable. 95% said that they now have the tools to better position their products relative to their competition. Unisfair Confidential