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Na#ve  vs  Hybrid
Stephen	
  Forte	
  
@worksonmypc	
  
Mobile  &  Cloud  are  disrup#ng  
so8ware  development.
Yesterday

Today

X
UI is harder than ever.
Multiple skillsets
Many platforms
Many SDKs
Wildly different UX

Unpredictable screens
More time consuming
Indirect debugging
Rapidly changing
Cloud is easier than ever.
Lower costs | Reduce setup time | Easily scale | On-demand capabilities
Yesterday

CUSTOM
CODE

SERVERS

INSTALLS

Today

<include>	
  
Reach of

Efficiency of

Richness of

Web

Hybrid

Native

$

$$$
Web

Reach of

Web

Efficiency of

Hybrid
Hybrid

Richness of

Native
Native
What  About  My  Startup?
Web
MVP

Launch
Hybrid

Facebook
Native
Rapid  MVP  are  great  for  
Responsive  Web
If  you  launch  with  iOS  only,  you  
are  ignoring  70%  of  the  market  
(or  more)!
Don’t  let  this  happen  to  you
Yes  I  am  talking  to  you  Snaptee!
But  Wait,  Mark  Zuckerberg  Said  
HTML5  Sucks!
No  He  Didn’t
       "When  I'm  introspec#ve  about  the  last  few  years  I  think  
the  biggest  mistake  that  we  made,  as  a  company,  is  be[ng  
too  much  on  HTML5  as  opposed  to  na#ve...  because  it  just  
wasn't  there.  And  it's  not  that  HTML5  is  bad.  I'm  actually,  on  
long-­‐term,  really  excited  about  it.  One  of  the  things  that's  
interes#ng  is  we  actually  have  more  people  on  a  daily  basis  
using  mobile  Web  Facebook  than  we  have  using  our  iOS  or  
Android  apps  combined.  So  mobile  Web  is  a  big  thing  for  us."

        
                                -­‐-­‐Mark  Zuckerberg,  Disrupt  SF,  September  2012.
Facebook  moved  to  Na#ve  
from  HTML5  when  they  had  
$1b  in  profit.  
When  you  have  $1b  in  profit,  
you  can  go  na#ve.  J
The  End

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