2. Fundamental Problem
In many parts of the
world, high tech
hospitals are far from the
norm. In fact, many are
luck to have a good
hospital within a few
hours drive!
So the residents rely on
Doctors making house
calls.
With only so many files
that Doctors can carry
with them, a travelling
Doctor rarely has access
to a patients full medical
history.
GreenTech
3. Fundamental Problem
E-MedRecords seeks to provide Doctors online
access to all of their files.
Simply by having the ability to see a patients
full history, the standard of care that Doctors
can provide will sky rocket.
This is extremely true in our target market of
Pediatricians. Child care is one of the most
universally recognized needs in all countries be
they first-world or third-world.
GreenTech
4. Fundamental Problem
E-MedRecords online platform allows Doctors
to access any file on any patient from any
computer, tablet, or mobile device world wide.
To ensure patient confidentiality, our system
has a 256-bit encrypted protection system.
Each doctor also has a secure log in and
password that is automatically time and date
stamped whenever they log into the system.
GreenTech
5. Marketing
E-MedRecords will explore several marketing
avenues:
Direct Approach to Doctors
Similar to Pharmaceutical Sales Reps. This will allow
for direct contact with users.
Mailers to Office Managers
This will but information in the hands of the main
influencers of Doctor Office practices
Social Media Campaign aimed at Parents
By focusing on parents, we can get them to approach
their Doctors about our service as the Parent is often
the most vocal advocate of their child’s wellbeing.
GreenTech
6. Costs
Site Maintenance
Payment of cloud service and rent of
backup server
GreenTech
7. Revenue Stream
• E-MedRecords will allow this online access to all
doctors who subscribe to our service. Under an
annual contract with monthly installments, we will
achieve a consistent revenue stream.
• By also allowing for longer term contracts with
lower rates, we can lock in a revenue stream for the
long term.
• We also plan to allow families to purchase plans for
their families so they will always have access to
their family’s files. They will not have full access
however, and will be unable to alter or update their
medical files.
GreenTech
8. Partners and Allies
Suppliers of drugs
Clinical analysis laboratories
Medical centers
Insurance Providers
GreenTech
9. Funding
Funding would come from partnerships
with leading hospitals and insurance
providers as a way for them to reduce
their risk of liabilities.
GreenTech
10. Personal story
“When I was a child, my family moved around
quite a bit. In just a few years we were in
Atlanta, Chicago, Houston, San Antonio,
Orlando, and Los Angeles. Every time I was
sick, the doctors always had to get my records
sent to them by the previous doctor. If my
medical history had been available online to my
new doctors, I could have spent a lot less time
in the hospital on follow up visits and saved my
parents a lot of money.” – Michael S.
GreenTech
11. The team
In GreenTech our goal is
to develop software
which make use of
green technologies or
in connection with the
improvement of the
environment.
"Satisfying the needs of
the present generation
without compromising
the ability of future
generations to meet
their own needs"
GreenTech