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Where People and Innovation come together
Open Mind
Innovation in the new Connected World
Carme Fernández | Associate Director Humannova
@carmefdezcoach
#TFNOpenMind
What is happening?
#TFNOpenMind
h"ps://www.youtube.com/watch?v=-­‐5EeFNeQiW4	
  
	
  
	
  
#TFNOpenMind
Change
#TFNOpenMind
We	
  leave	
  in	
  a	
  new	
  world	
  that	
  is	
  being	
  built	
  
#TFNOpenMind
Innovation is not important
Innovation is
Survival
Is around #TFNOpenMind
The main concern of
CEO’s is...
... innovation (62%)
#TFNOpenMind
 	
  	
  	
  Innova*on	
   =	
  66%	
  Fail	
  
#TFNOpenMind
Generate	
  ideas	
  	
  =	
  Create	
  
Idea	
  come	
  true	
  (results	
  /	
  milestones)	
  	
  =	
  	
  Innovate	
  
DISCOVER	
  -­‐-­‐-­‐	
  CreaBvity	
  
	
  	
  DISRUPT 	
  	
  	
  	
  	
  	
  	
  and	
  	
  
	
   	
  	
  DELIVER	
  -­‐-­‐-­‐	
  	
  	
  	
  	
  InnovaBon	
  #TFNOpenMind
We need a Model
#TFNOpenMind
How do we build
organizations 2.0?
Organizations Open Mind?
#TFNOpenMind
1.
TransformaBonal	
  	
  
Leadership	
  
2.
OrganizaBonal	
  	
  
Culture	
  
3.
Processes	
  and	
  	
  
Structure	
  	
  
	
  
4.
Talent	
  Management	
  	
  
Processes	
  2.0.	
  	
  
Results	
  
InnovaBve	
  Capability	
  Model	
  
#TFNOpenMind
1
Transformational Leadership
1.
TransformaBonal	
  	
  
Leadership	
  
2.
OrganizaBonal	
  	
  
Culture	
  
3.
Processes	
  and	
  	
  
Structure	
  	
  
	
  
4.
Talent	
  Management	
  	
  
Processes	
  2.0.	
  	
  
Results	
  
#TFNOpenMind
The leader is the driver of innovation
Transformational Leadership
Main capability of a Successful Leader
#TFNOpenMind
The leader innovates
Transformational
Leadership
Developer	
   Achiever	
  
Enhancer	
   Proac*ve	
  
Social	
  Networker	
  
People Results
FuturePresent
Emo*onal	
  
Manager	
  
#TFNOpenMind
2
Organizational Culture
1.
TransformaBonal	
  	
  
Leadership	
  
2.
OrganizaBonal	
  	
  
Culture	
  
3.
Processes	
  and	
  	
  
Structure	
  	
  
	
  
4.
Talent	
  Management	
  	
  
Processes	
  2.0.	
  	
  
Results	
  
#TFNOpenMind
The invisible effect “Frog”
https://www.youtube.com/watch?v=bSpOzssCGmk
#TFNOpenMind
What is the secret
of innovative cultures?
Factor 2 PEOPLE ORIENTED
2.1 Development and professionalism
2.2 Affiliation and respect
2.3 Identity and Loyalty
2.4 Collaboration and Team
Factor 4 INTERNAL VISION
4.1 Hierarchical Roles
4.2 Control and Risk
4.3 Autonomy and Empowerment
4.4. Decentralization
Factor 3 EXTERNAL VISION
3.1. Products and Services
3.2 Innovation y learning
3.3 Strategic Initiative
3.4 Collaboration with other companies
Factor 1 RESULTS ORIENTED
1.1 Efficiency and Standards Requirements
1.2 Recognition and Rewards
1.3 Clear Objectives
1.4. Results communication outside
#TFNOpenMind
3
Processes and Organizational
Structure
1.
TransformaBonal	
  	
  
Leadership	
  
2.
OrganizaBonal	
  	
  
Culture	
  
3.
Processes	
  and	
  	
  
Structure	
  	
  
	
  
4.
Talent	
  Management	
  	
  
Processes	
  2.0.	
  	
  
Results	
  
#TFNOpenMind
New Organizations 2.0,
Liquid
Flexible and Flat #TFNOpenMind
4
Talent Management Processes 2.0.
1.
TransformaBonal	
  	
  
Leadership	
  
2.
OrganizaBonal	
  	
  
Culture	
  
3.
Processes	
  and	
  	
  
Structure	
  	
  
	
  
4.
Talent	
  Management	
  	
  
Processes	
  2.0.	
  	
  
Results	
  
#TFNOpenMind
A new culture
which requires
the talent
of all of US
Collective Intelligence
#TFNOpenMind
MANAGEMENT 2.0
Connecting
Ideas and People
#TFNOpenMind
#TFNOpenMind
Creativity
Think Out of the Box
#TFNOpenMind
#TFNOpenMind
#TFNOpenMind
Do you consider Creative yourself?
Rate from 1 to 10 how much creative do you
consider yourself.
#TFNOpenMind
Exercise: “Forced Relationships”
Create a healthy/safety product fundamental for the day to
day
#TFNOpenMind
Exercise: “Forced Relationships”
Create a healthy product fundamental for the day to day
Zeal
Shoe
Empty Bottle of plastic
Shoe String
Table Napkin
#TFNOpenMind
Fan
How did you feel?
#TFNOpenMind
The enemies of Creativity
Creative and Innovative People – Characteristics
#TFNOpenMind
Creativity is not exclusive to artists, poets and
geniuses
It is an inherent ability in humans. The development
of society would not be possible without creativity.
Creative and Innovative People – Characteristics
#TFNOpenMind
It is a trainable skill.
This training requires to unlearn:
•  stereotyped behaviors
•  mental blocks
•  external pressure
Creative and Innovative People – Characteristics
#TFNOpenMind
Creativity can not be found in a particular area is because there are so
many forms of creativity and intelligence (Howard Gardner - Multiple
Intelligences)
Creative and Innovative People – Characteristics
#TFNOpenMind
Left hemisphere
Verbal
Analitical
Symbolic
Abstract
Temporal
Rational
Right Hemisphere
Not verbal
Shyntetic
Concrete
Analogical
Timeless
Irrational
The	
  creaBvity	
  needs	
  to	
  manifest	
  throughout	
  the	
  total	
  brain,	
  
not	
  just	
  one	
  part.	
  
Creative and Innovative People – Characteristics
#TFNOpenMind
Convergent thinking should be the successor of divergent.
Again, the creativity needed to manifest throughout the brain, not just one
part.
Creative and Innovative People – Characteristics
#TFNOpenMind
Creative vs Creator
Creative and Innovative People – Characteristics
#TFNOpenMind
Creative and Innovative People – Characteristics
So...
Ø Open and flexible attitude
Ø Intuitive perception
Ø Trend to the complexity, even disorder in opposition to the
simplicity, balance and predictability.
Ø Independent in their judgments
Ø Rebel against the limitations, restrictions or oppression
#TFNOpenMind
Lateral Thinking
#TFNOpenMind
What is Lateral Thinking?
It is a method of thought that can be used as a technique for solving
problems imaginative, indirect way with a creative approach.
Lateral thinking is a specific way of organizing thinking processes,
which seeks a solution through unorthodox strategies or algorithms,
that would normally be ignored by logical thinking.
Edward de Bono - "New Think: The Use of Lateral Thinking", 1967
Lateral Thinking
#TFNOpenMind
Lateral Thinking
#TFNOpenMind
Lateral Thinking
#TFNOpenMind
Lateral Thinking
#TFNOpenMind
Lateral Thinking
#TFNOpenMind
Lateral Thinking
#TFNOpenMind
Lateral Thinking
#TFNOpenMind
Lateral Thinking
#TFNOpenMind
Lateral Thinking
#TFNOpenMind
Lateral Thinking
#TFNOpenMind
Lateral Thinking vs Vertical Thinking
Vertical Thinking
§  Objective: find a solution
§  Selective
§  Logic correction of ideas
§  Needs direction in which to move
§  Follows the most obvious ways
§  Includes judgments or assessments
§  Information is used to its intrinsic value
eventually to reach a solution through
inclusion in existing models.
Lateral Thinking
§  Objective: changing patterns
§  Creative
§  Effectiveness of the conclusions
§  Generates the direction
§  Follows less obvious ways
§  Dismiss judgments or assessments
§  Information is used, not as a goal, but as a
resource to cause a disintegration of the
models and their subsequent automatic
reconstruction of new ideas.
#TFNOpenMind
Problems Resolution
•  The basic principle of lateral thinking: any way to assess a situation is only
one of many possible ways of evaluating it.
Lateral Thinking
#TFNOpenMind
Problems Resolution
•  Lateral thinking does	
  not	
  deny	
  the	
  validity	
  of the assumptions nor their
effectiveness: search	
  only	
  alternaBves	
  to them, without aspiring to the fact that
these are better alternatives.
Lateral Thinking
#TFNOpenMind
Problems Resolution
•  In the logic search for alternatives only those concepts that have some common
sense are considered. In the lateral thinking, alternaBves	
  exempted	
  from	
  all	
  
common	
  sense	
  are	
  also	
  accepted.	
  
Lateral Thinking
#TFNOpenMind
Problems Resolution
•  Innovation and creativity processes require progressive, forward, which can be
applied to the design of new ideas.
Lateral Thinking
Required	
  condiBon...	
  
...	
  but	
  not	
  enough	
  
#TFNOpenMind
Techniques
for generating creative ideas for
innovating and
problem solving
#TFNOpenMind
Common principles
#TFNOpenMind
•  Any criticism is prohibited
•  Any idea is welcome
•  So many ideas as possible
•  The development and association of ideas is desirable
Common principles
#TFNOpenMind
NO#TFNOpenMind
YES#TFNOpenMind
Problems Resolution
•  Forced relationships
•  Analogies
•  Hypnagogic images
•  The 5 Whys
•  Six Thinking Hats
•  Creative imagination – Brainstorming
Techniques for evaluating ideas:
•  SWOT: Strenghts, Weakness, Opportunities and Threats
Techniques for ideas generation
#TFNOpenMind
Creative technique: Forced Relations (William JJ Gordon)
Techniques for ideas generation
Create a healthy product fundamental for the day to day
#TFNOpenMind
Creative technique: Analogies
Techniques for ideas generation
How would it be your ideal office?
#TFNOpenMind
Creative technique: Analogies
Techniques for ideas generation
How would it be your ideal office?
Properties of…
Water
Nature
#TFNOpenMind
Creative technique: Analogies
Techniques for ideas generation
How would it be your ideal room?
#TFNOpenMind
Creative technique: Hypnagogic images (M. Michalko.
Thinker Toys)
•  It is to generate ideas through partnerships with hypnagogic
images. These can be visual or auditive.
•  Salvador Dalí
•  How?
Ø  Think of a creative goal
Ø  Relax the body
Ø  Leave blank mind
Ø  Calm eyes: do not try to look for images with the look but absent voluntary
attention. The images come from the unconscious.
Ø  Register experiences happen right after (perhaps unexpected images
suddenly disappear)
Ø  Search an associative link, ie note down what you think. Ask questions such
as: Is there a relationship with my goal? Any new perception? What analogies
can I find?
Techniques for ideas generation
#TFNOpenMind
Creative technique: The 5 Whys - Toyota
Techniques for ideas generation
#TFNOpenMind
Creative technique: The 5 Whys - Toyota
Techniques for ideas generation
Benefits	
  
	
  
•  Quickly	
  iden*fy	
  the	
  root	
  cause	
  of	
  a	
  problem	
  
•  By	
  solving	
  the	
  root	
  cause,	
  it	
  can	
  affect	
  posi*vely	
  solve	
  other	
  problems	
  related	
  
•  Helps	
  save	
  *me	
  and	
  save	
  unnecessary	
  energy	
  or	
  misdirected	
  
	
  
Rules	
  
	
  
•  Never	
  ask	
  "Who"	
  
•  Do	
  not	
  obsess	
  5	
  
•  Avoiding	
  %’s	
  
•  Avoid	
  preconcep*ons	
  
•  Non-­‐cri*cal	
  situa*ons	
  (quickly)	
  
•  Gather	
  as	
  many	
  data	
  as	
  possible	
  about	
  the	
  problem	
  to	
  be	
  analyzed	
  
•  Focus	
  on	
  the	
  highest	
  possibili*es,	
  not	
  the	
  endless	
  possibili*es	
  
#TFNOpenMind
Creative technique: The 5 Whys - Toyota
Techniques for ideas generation
#TFNOpenMind
Creative technique: The 5 Whys - Toyota
Techniques for ideas generation
Too many queues at checking desks at the airport
#TFNOpenMind
Creative technique: Six Thinking Hats (Edward de Bono)
•  Metaphor: 6 modes of thinking
•  1 hat = 1 mindset
•  Encourages lateral thinking
•  Thinking full spectrum
•  Sorts thinking
•  Allows separate egos and performance
•  Allows you to change mindsets
Techniques for ideas generation
#TFNOpenMind
Creative technique: Six Thinking Hats (Edward de Bono)
Exercise
#TFNOpenMind
Creative technique: Six Thinking Hats (Edward de Bono)
Techniques for ideas generation
Sequences:
•  Searching a new idea:
•  Changing an existing idea:
#TFNOpenMind
Social Networks
Tools and Processes 2.0
for Innovation
#TFNOpenMind
New organizations 2.0.
#TFNOpenMind
Innovation
Comunication
Learning and
development
Sense of Belonging
Commitment
Colaboration
Teamwork
Results
	
  Corporate	
  social	
  network	
  
#TFNOpenMind
Social Networks - Tools
CMS/DMS	
  
Content	
  /	
  Document	
  Management	
  System	
  
Microblogging	
  
CommunicaBon	
  
CollaboraBve	
  Tools,	
  	
  
Project	
  Management,	
  MeeBngs,	
  etc	
  
ASN/ARS	
  
Analysis	
  of	
  Social	
  Networks	
  /	
  Monitoring	
  
#TFNOpenMind
Social Networks - Example
1	
  Community	
  of	
  Crea*vity	
  
21	
  par*cipants	
  
CHALLENGE
DIVERGENCE – Ideas explosion (1 week)
CONVERGENCE – SELECTION OF 6 IDEAS
(Results orientation and Feasibility)
Preparation executive presentation of the idea
(1 week)
PRESENTATION EXECUTIVE SUMMARY BUSINESS
CASE – APPROVAL 3 final ideas (2 weeks)
3 FUTURE COMMUNITIES OF PRACTICE
6	
  sub	
  Communi*es	
  of	
  Crea*vity	
  
3-­‐4	
  par*cipants	
  x	
  community	
  
3	
  final	
  selected	
  communi*es	
  
1	
  month	
  
Board	
  of	
  Innova*on	
  
Board	
  of	
  Innova*on	
  
Using Creativity Techniques
REAL EXAMPLE
#TFNOpenMind
EXERCISE
#TFNOpenMind
Creative technique: Six Thinking Hats (Edward de Bono)
Exercise
#TFNOpenMind
Creative technique: Six Thinking Hats (Edward de Bono)
Exercise
Should marijuana be sold in supermarkets?
#TFNOpenMind
Creative technique: Six Thinking Hats (Edward de Bono)
Exercise
#TFNOpenMind
Creative technique: Six Thinking Hats (Edward de Bono)
Exercise
Creative technique: Six Thinking Hats (Edward de Bono)
Exercise
#TFNOpenMind
Creative technique: Six Thinking Hats (Edward de Bono)
Exercise
Marijuana	
  –	
  Data	
  
	
  
•  Cannabis,	
  commonly	
  known	
  as	
  marijuana	
  is	
  a	
  prepara*on	
  of	
  the	
  Cannabis	
  plant	
  intended	
  for	
  
use	
  as	
  a	
  psychoac*ve	
  drug	
  and	
  as	
  medicine.	
  
•  Cannabis	
  is	
  o_en	
  consumed	
  for	
  its	
  psychoac*ve	
  and	
  physiological	
  effects,	
  which	
  can	
  include	
  
heightened	
  mood	
  or	
  euphoria,	
  relaxa*on	
  and	
  an	
  increase	
  in	
  appe*te.	
  
•  Possible	
  side-­‐effects	
  include	
  a	
  decrease	
  in	
  short-­‐term	
  memory,	
  dry	
  mouth,	
  impaired	
  motor	
  
skills,	
  reddening	
  of	
  the	
  eyes,	
  and	
  feelings	
  of	
  paranoia	
  or	
  anxiety.	
  
•  The	
  earliest	
  recorded	
  uses	
  date	
  from	
  the	
  3rd	
  millennium	
  BC.	
  Since	
  the	
  early	
  20th	
  century	
  
cannabis	
  has	
  been	
  subject	
  to	
  legal	
  restric*ons	
  with	
  the	
  possession,	
  use,	
  and	
  sale	
  of	
  cannabis	
  
prepara*ons	
  containing	
  psychoac*ve	
  cannabinoids	
  currently	
  illegal	
  in	
  most	
  countries	
  of	
  the	
  
world	
  
•  Medical	
  marijuana	
  refers	
  to	
  the	
  use	
  of	
  the	
  Cannabis	
  plant	
  as	
  a	
  physician-­‐recommended	
  herbal	
  
therapy,	
  which	
  is	
  taking	
  place	
  in	
  Canada,	
  Belgium,	
  Australia,	
  the	
  Netherlands,	
  Spain,	
  and	
  several	
  
U.S.	
  states.	
  	
  
#TFNOpenMind
Creative technique: Six Thinking Hats (Edward de Bono)
Exercise
#TFNOpenMind
Creative technique: Six Thinking Hats (Edward de Bono)
Exercise
#TFNOpenMind
Creative technique: Six Thinking Hats (Edward de Bono)
Exercise
#TFNOpenMind
Creative technique: Six Thinking Hats (Edward de Bono)
Exercise
#TFNOpenMind
Creative technique: Six Thinking Hats (Edward de Bono)
Exercise
#TFNOpenMind
Creative technique: Six Thinking Hats (Edward de Bono)
Exercise
#TFNOpenMind
Final recomendation
#TFNOpenMind
#TFNOpenMind
Get out
the Box !!
#TFNOpenMind
Observe
experience
learn:
Success/Fail
Observe
experience
learn:
Success/Fail
#TFNOpenMind
www.humannova.com
93 492 92 72 | 93 492 03 51 | info@humannova.com | @humannova
Passeig de Gràcia 12 1º | Barcelona, España

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MasterClass sobre Creatividad en Telefónica TGSol (English)

  • 1. Where People and Innovation come together
  • 2. Open Mind Innovation in the new Connected World Carme Fernández | Associate Director Humannova @carmefdezcoach #TFNOpenMind
  • 6. We  leave  in  a  new  world  that  is  being  built   #TFNOpenMind
  • 7. Innovation is not important Innovation is Survival Is around #TFNOpenMind
  • 8. The main concern of CEO’s is... ... innovation (62%) #TFNOpenMind
  • 9.        Innova*on   =  66%  Fail   #TFNOpenMind
  • 10. Generate  ideas    =  Create   Idea  come  true  (results  /  milestones)    =    Innovate   DISCOVER  -­‐-­‐-­‐  CreaBvity      DISRUPT              and          DELIVER  -­‐-­‐-­‐          InnovaBon  #TFNOpenMind
  • 11. We need a Model #TFNOpenMind
  • 12. How do we build organizations 2.0? Organizations Open Mind? #TFNOpenMind
  • 13. 1. TransformaBonal     Leadership   2. OrganizaBonal     Culture   3. Processes  and     Structure       4. Talent  Management     Processes  2.0.     Results   InnovaBve  Capability  Model   #TFNOpenMind
  • 14. 1 Transformational Leadership 1. TransformaBonal     Leadership   2. OrganizaBonal     Culture   3. Processes  and     Structure       4. Talent  Management     Processes  2.0.     Results   #TFNOpenMind
  • 15. The leader is the driver of innovation Transformational Leadership Main capability of a Successful Leader #TFNOpenMind
  • 16. The leader innovates Transformational Leadership Developer   Achiever   Enhancer   Proac*ve   Social  Networker   People Results FuturePresent Emo*onal   Manager   #TFNOpenMind
  • 17. 2 Organizational Culture 1. TransformaBonal     Leadership   2. OrganizaBonal     Culture   3. Processes  and     Structure       4. Talent  Management     Processes  2.0.     Results   #TFNOpenMind
  • 18. The invisible effect “Frog” https://www.youtube.com/watch?v=bSpOzssCGmk #TFNOpenMind
  • 19. What is the secret of innovative cultures? Factor 2 PEOPLE ORIENTED 2.1 Development and professionalism 2.2 Affiliation and respect 2.3 Identity and Loyalty 2.4 Collaboration and Team Factor 4 INTERNAL VISION 4.1 Hierarchical Roles 4.2 Control and Risk 4.3 Autonomy and Empowerment 4.4. Decentralization Factor 3 EXTERNAL VISION 3.1. Products and Services 3.2 Innovation y learning 3.3 Strategic Initiative 3.4 Collaboration with other companies Factor 1 RESULTS ORIENTED 1.1 Efficiency and Standards Requirements 1.2 Recognition and Rewards 1.3 Clear Objectives 1.4. Results communication outside #TFNOpenMind
  • 20. 3 Processes and Organizational Structure 1. TransformaBonal     Leadership   2. OrganizaBonal     Culture   3. Processes  and     Structure       4. Talent  Management     Processes  2.0.     Results   #TFNOpenMind
  • 21. New Organizations 2.0, Liquid Flexible and Flat #TFNOpenMind
  • 22. 4 Talent Management Processes 2.0. 1. TransformaBonal     Leadership   2. OrganizaBonal     Culture   3. Processes  and     Structure       4. Talent  Management     Processes  2.0.     Results   #TFNOpenMind
  • 23. A new culture which requires the talent of all of US Collective Intelligence #TFNOpenMind
  • 24. MANAGEMENT 2.0 Connecting Ideas and People #TFNOpenMind
  • 26. Creativity Think Out of the Box #TFNOpenMind
  • 29. Do you consider Creative yourself? Rate from 1 to 10 how much creative do you consider yourself. #TFNOpenMind
  • 30. Exercise: “Forced Relationships” Create a healthy/safety product fundamental for the day to day #TFNOpenMind
  • 31. Exercise: “Forced Relationships” Create a healthy product fundamental for the day to day Zeal Shoe Empty Bottle of plastic Shoe String Table Napkin #TFNOpenMind Fan
  • 32. How did you feel? #TFNOpenMind
  • 33. The enemies of Creativity Creative and Innovative People – Characteristics #TFNOpenMind
  • 34. Creativity is not exclusive to artists, poets and geniuses It is an inherent ability in humans. The development of society would not be possible without creativity. Creative and Innovative People – Characteristics #TFNOpenMind
  • 35. It is a trainable skill. This training requires to unlearn: •  stereotyped behaviors •  mental blocks •  external pressure Creative and Innovative People – Characteristics #TFNOpenMind
  • 36. Creativity can not be found in a particular area is because there are so many forms of creativity and intelligence (Howard Gardner - Multiple Intelligences) Creative and Innovative People – Characteristics #TFNOpenMind
  • 37. Left hemisphere Verbal Analitical Symbolic Abstract Temporal Rational Right Hemisphere Not verbal Shyntetic Concrete Analogical Timeless Irrational The  creaBvity  needs  to  manifest  throughout  the  total  brain,   not  just  one  part.   Creative and Innovative People – Characteristics #TFNOpenMind
  • 38. Convergent thinking should be the successor of divergent. Again, the creativity needed to manifest throughout the brain, not just one part. Creative and Innovative People – Characteristics #TFNOpenMind
  • 39. Creative vs Creator Creative and Innovative People – Characteristics #TFNOpenMind
  • 40. Creative and Innovative People – Characteristics So... Ø Open and flexible attitude Ø Intuitive perception Ø Trend to the complexity, even disorder in opposition to the simplicity, balance and predictability. Ø Independent in their judgments Ø Rebel against the limitations, restrictions or oppression #TFNOpenMind
  • 42. What is Lateral Thinking? It is a method of thought that can be used as a technique for solving problems imaginative, indirect way with a creative approach. Lateral thinking is a specific way of organizing thinking processes, which seeks a solution through unorthodox strategies or algorithms, that would normally be ignored by logical thinking. Edward de Bono - "New Think: The Use of Lateral Thinking", 1967 Lateral Thinking #TFNOpenMind
  • 52. Lateral Thinking vs Vertical Thinking Vertical Thinking §  Objective: find a solution §  Selective §  Logic correction of ideas §  Needs direction in which to move §  Follows the most obvious ways §  Includes judgments or assessments §  Information is used to its intrinsic value eventually to reach a solution through inclusion in existing models. Lateral Thinking §  Objective: changing patterns §  Creative §  Effectiveness of the conclusions §  Generates the direction §  Follows less obvious ways §  Dismiss judgments or assessments §  Information is used, not as a goal, but as a resource to cause a disintegration of the models and their subsequent automatic reconstruction of new ideas. #TFNOpenMind
  • 53. Problems Resolution •  The basic principle of lateral thinking: any way to assess a situation is only one of many possible ways of evaluating it. Lateral Thinking #TFNOpenMind
  • 54. Problems Resolution •  Lateral thinking does  not  deny  the  validity  of the assumptions nor their effectiveness: search  only  alternaBves  to them, without aspiring to the fact that these are better alternatives. Lateral Thinking #TFNOpenMind
  • 55. Problems Resolution •  In the logic search for alternatives only those concepts that have some common sense are considered. In the lateral thinking, alternaBves  exempted  from  all   common  sense  are  also  accepted.   Lateral Thinking #TFNOpenMind
  • 56. Problems Resolution •  Innovation and creativity processes require progressive, forward, which can be applied to the design of new ideas. Lateral Thinking Required  condiBon...   ...  but  not  enough   #TFNOpenMind
  • 57. Techniques for generating creative ideas for innovating and problem solving #TFNOpenMind
  • 59. •  Any criticism is prohibited •  Any idea is welcome •  So many ideas as possible •  The development and association of ideas is desirable Common principles #TFNOpenMind
  • 62. Problems Resolution •  Forced relationships •  Analogies •  Hypnagogic images •  The 5 Whys •  Six Thinking Hats •  Creative imagination – Brainstorming Techniques for evaluating ideas: •  SWOT: Strenghts, Weakness, Opportunities and Threats Techniques for ideas generation #TFNOpenMind
  • 63. Creative technique: Forced Relations (William JJ Gordon) Techniques for ideas generation Create a healthy product fundamental for the day to day #TFNOpenMind
  • 64. Creative technique: Analogies Techniques for ideas generation How would it be your ideal office? #TFNOpenMind
  • 65. Creative technique: Analogies Techniques for ideas generation How would it be your ideal office? Properties of… Water Nature #TFNOpenMind
  • 66. Creative technique: Analogies Techniques for ideas generation How would it be your ideal room? #TFNOpenMind
  • 67. Creative technique: Hypnagogic images (M. Michalko. Thinker Toys) •  It is to generate ideas through partnerships with hypnagogic images. These can be visual or auditive. •  Salvador Dalí •  How? Ø  Think of a creative goal Ø  Relax the body Ø  Leave blank mind Ø  Calm eyes: do not try to look for images with the look but absent voluntary attention. The images come from the unconscious. Ø  Register experiences happen right after (perhaps unexpected images suddenly disappear) Ø  Search an associative link, ie note down what you think. Ask questions such as: Is there a relationship with my goal? Any new perception? What analogies can I find? Techniques for ideas generation #TFNOpenMind
  • 68. Creative technique: The 5 Whys - Toyota Techniques for ideas generation #TFNOpenMind
  • 69. Creative technique: The 5 Whys - Toyota Techniques for ideas generation Benefits     •  Quickly  iden*fy  the  root  cause  of  a  problem   •  By  solving  the  root  cause,  it  can  affect  posi*vely  solve  other  problems  related   •  Helps  save  *me  and  save  unnecessary  energy  or  misdirected     Rules     •  Never  ask  "Who"   •  Do  not  obsess  5   •  Avoiding  %’s   •  Avoid  preconcep*ons   •  Non-­‐cri*cal  situa*ons  (quickly)   •  Gather  as  many  data  as  possible  about  the  problem  to  be  analyzed   •  Focus  on  the  highest  possibili*es,  not  the  endless  possibili*es   #TFNOpenMind
  • 70. Creative technique: The 5 Whys - Toyota Techniques for ideas generation #TFNOpenMind
  • 71. Creative technique: The 5 Whys - Toyota Techniques for ideas generation Too many queues at checking desks at the airport #TFNOpenMind
  • 72. Creative technique: Six Thinking Hats (Edward de Bono) •  Metaphor: 6 modes of thinking •  1 hat = 1 mindset •  Encourages lateral thinking •  Thinking full spectrum •  Sorts thinking •  Allows separate egos and performance •  Allows you to change mindsets Techniques for ideas generation #TFNOpenMind
  • 73. Creative technique: Six Thinking Hats (Edward de Bono) Exercise #TFNOpenMind
  • 74. Creative technique: Six Thinking Hats (Edward de Bono) Techniques for ideas generation Sequences: •  Searching a new idea: •  Changing an existing idea: #TFNOpenMind
  • 75. Social Networks Tools and Processes 2.0 for Innovation #TFNOpenMind
  • 77. Innovation Comunication Learning and development Sense of Belonging Commitment Colaboration Teamwork Results  Corporate  social  network   #TFNOpenMind
  • 78. Social Networks - Tools CMS/DMS   Content  /  Document  Management  System   Microblogging   CommunicaBon   CollaboraBve  Tools,     Project  Management,  MeeBngs,  etc   ASN/ARS   Analysis  of  Social  Networks  /  Monitoring   #TFNOpenMind
  • 79. Social Networks - Example 1  Community  of  Crea*vity   21  par*cipants   CHALLENGE DIVERGENCE – Ideas explosion (1 week) CONVERGENCE – SELECTION OF 6 IDEAS (Results orientation and Feasibility) Preparation executive presentation of the idea (1 week) PRESENTATION EXECUTIVE SUMMARY BUSINESS CASE – APPROVAL 3 final ideas (2 weeks) 3 FUTURE COMMUNITIES OF PRACTICE 6  sub  Communi*es  of  Crea*vity   3-­‐4  par*cipants  x  community   3  final  selected  communi*es   1  month   Board  of  Innova*on   Board  of  Innova*on   Using Creativity Techniques REAL EXAMPLE #TFNOpenMind
  • 81. Creative technique: Six Thinking Hats (Edward de Bono) Exercise #TFNOpenMind
  • 82. Creative technique: Six Thinking Hats (Edward de Bono) Exercise Should marijuana be sold in supermarkets? #TFNOpenMind
  • 83. Creative technique: Six Thinking Hats (Edward de Bono) Exercise #TFNOpenMind
  • 84. Creative technique: Six Thinking Hats (Edward de Bono) Exercise
  • 85. Creative technique: Six Thinking Hats (Edward de Bono) Exercise #TFNOpenMind
  • 86. Creative technique: Six Thinking Hats (Edward de Bono) Exercise Marijuana  –  Data     •  Cannabis,  commonly  known  as  marijuana  is  a  prepara*on  of  the  Cannabis  plant  intended  for   use  as  a  psychoac*ve  drug  and  as  medicine.   •  Cannabis  is  o_en  consumed  for  its  psychoac*ve  and  physiological  effects,  which  can  include   heightened  mood  or  euphoria,  relaxa*on  and  an  increase  in  appe*te.   •  Possible  side-­‐effects  include  a  decrease  in  short-­‐term  memory,  dry  mouth,  impaired  motor   skills,  reddening  of  the  eyes,  and  feelings  of  paranoia  or  anxiety.   •  The  earliest  recorded  uses  date  from  the  3rd  millennium  BC.  Since  the  early  20th  century   cannabis  has  been  subject  to  legal  restric*ons  with  the  possession,  use,  and  sale  of  cannabis   prepara*ons  containing  psychoac*ve  cannabinoids  currently  illegal  in  most  countries  of  the   world   •  Medical  marijuana  refers  to  the  use  of  the  Cannabis  plant  as  a  physician-­‐recommended  herbal   therapy,  which  is  taking  place  in  Canada,  Belgium,  Australia,  the  Netherlands,  Spain,  and  several   U.S.  states.     #TFNOpenMind
  • 87. Creative technique: Six Thinking Hats (Edward de Bono) Exercise #TFNOpenMind
  • 88. Creative technique: Six Thinking Hats (Edward de Bono) Exercise #TFNOpenMind
  • 89. Creative technique: Six Thinking Hats (Edward de Bono) Exercise #TFNOpenMind
  • 90. Creative technique: Six Thinking Hats (Edward de Bono) Exercise #TFNOpenMind
  • 91. Creative technique: Six Thinking Hats (Edward de Bono) Exercise #TFNOpenMind
  • 92. Creative technique: Six Thinking Hats (Edward de Bono) Exercise #TFNOpenMind
  • 95. Get out the Box !! #TFNOpenMind
  • 97. www.humannova.com 93 492 92 72 | 93 492 03 51 | info@humannova.com | @humannova Passeig de Gràcia 12 1º | Barcelona, España