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“   TECH-NOWIST
                SELF-PROCLAIMED




                                  ”
          LEVERAGING
          THE PRESENT

          PREPARING
          FOR THE FUTURE
Thursday, June 16, 2011
“Tech-Nowist”
            4 STEP PROCESS


                          Someone who   EMBRACES CHANGE,
                          understands what technology is available,


                          EXPERIMENTS with it,
                          LEARNS           from the experiments &


                          LEVERAGES it for a competitive advantage


Thursday, June 16, 2011
                          4
LEVERAGING THE PRESENT
    NEW WORLD, NEW RULES
                     PREPARING FOR THE FUTURE
   SURVIVING, LEADING & THRIVING IN OUR NEW WORLD



                          Carlos Dominguez
                          Cisco Systems
                          Senior Vice President
                          Office of the Chairman and CEO
                          TECH-NOWIST



Thursday, June 16, 2011
3 Goals          4



Thursday, June 16, 2011
THINK
                          DIFFERENTLY

                                        5



Thursday, June 16, 2011
INSPIRE




                                    6



Thursday, June 16, 2011
7



Thursday, June 16, 2011
TOPIC



                                                NUMBER 1
                           OU R N E W
                            WOR LD
                           FORCES TO
                          WATCH & UNDE RSTAND




                                                     8

Thursday, June 16, 2011
FORCE #1
            RATE OF CHANGE




Thursday, June 16, 2011
POLL
                    “The World Is
               Changing At A
             Comfortable Pace.
                                      ”
                          QUESTION?
Thursday, June 16, 2011
FORCE #2
            EXPONENTIAL GROWTH
            OF CONTENT, DEVICES &
            APPLICATIONS



Thursday, June 16, 2011
Global Flow of Content




                           5 Exabytes            21 Exabytes            56 Exabytes
                           per month              per month              per month
                            1.4 Billion DVDs       4.8 Billion DVDs       12.8 Billion DVDs
                          crossing the network   crossing the network   crossing the network


                             2007                  2010                    2013

       Source: Cisco Visual Networking Index

Thursday, June 16, 2011
Growth of Connected Devices

                          Total   500 Million   Total   35 Billion   Total   50 Billion




                             1/10th of a
                             Device per           5 Devices per        7 Devices per
                           Person on Earth       Person on Earth      Person on Earth

                            2007                  2010                 2013

       Source: Forrester Research, Cisco IBSG

Thursday, June 16, 2011
Growth of Connected Devices



                                                Total   1 Trillion




                                                140 Devices per
                                                Person on Earth

                                                 2020


       Source: Forrester Research, Cisco IBSG

Thursday, June 16, 2011
Growth of Mobile Software Applications



                          Total Mobile                   iPhone Apps                       Mobile Apps
                             Apps                           Alone                           Worldwide
                                                                                       *

                            2007                           2010                               2013




                                      *
       Source: Apple, Windows Mobile, Cisco Analysis (   Forecast of 2013 assuming consistent growth trends)

Thursday, June 16, 2011
We Are Rapidly Approaching…




                           1 Trillion
                          Connected Devices


                          1.5 Million
                            Applications

                          1 Zettabyte
                              (1B Terabytes)
                             of Content




Thursday, June 16, 2011
EXAMPLE : CARLO
                          ROTTI - TED




Thursday, June 16, 2011
FORCE #3
            POWER OF SOCIAL




Thursday, June 16, 2011
EGYPT




                     YOUTH ORGANIZED LEVERAGING
                            SOCIAL MEDIA
Thursday, June 16, 2011
Crisis Communications Has
                                Forever Changed

       Bin Laden
           US Air
           Crash
    Earthquakes
    Revolutions
       Disasters




Thursday, June 16, 2011
FORCE #4
            NEW GENERATION-GROWN UP
            DIGITAL



Thursday, June 16, 2011
NEW
         SUCCESS
        CRITERIA
Thursday, June 16, 2011
3 | © 2010 nGeneraInsight.All Rights Reserved.




Thursday, June 16, 2011
Philip Schoonover       Brian Dunn
                          CEO of Circuit City   CEO of Best Buy




Thursday, June 16, 2011
POOR CUSTOMER
                             SERVICE

                            OUT OF SYNC
                             CUSTOMER

                           DIDN’T VALUE
                           EMPLOYEES


                          LACK INNOVATION

                             Philip Schoonover       Brian Dunn
                             CEO of Circuit City   CEO of Best Buy




Thursday, June 16, 2011
Female Executive Challenged The Male Dominated Company
                          CHALLENGE:
                          Only 16% of its customers are women

        What it’s doing:
        tapping its female employees for ideas on how to
        sell to women

        Set up “Women’s Leadership Forums”
        - Groups of female workers who meet regularly



   ‣ increase appliance sales by re-designing showrooms to
     resemble kitchens
   ‣ new focus on women for smart phone sales
   ‣ market to moms who buy video games for kids
   ‣ Best Buy Mobile - mall-based, gadget stores
     to access female shoppers in malls
   ‣ focused on women in Home Theater sales

Thursday, June 16, 2011
Jim Keyes         Reed Hastings
                          CEO of Blockbuster   CEO of Netflix




Thursday, June 16, 2011
Physical stores   DVDs mailed to you
                               no late fees    Internet Video Streaming
                                                        (and DVDs)

                                                    Good partnering!
                                                  Securing licensing deals
                               Reed Hastings
                                                  with content producers




Thursday, June 16, 2011
Cinematch
                              Improve our movie
                          recommendation ratings by
                           10% and win $1 million

            85% 95%
         35,000+ contestants, 180 countries
         Netflix is U.S. based

                    IRONMAN
         $50K progress prize handed out
         annually to whoever comes the
                          After ultrarich inventor and weapons

         closest          maker Tony Stark (Robert Downey Jr.)
                          escapes from kidnappers using
                          makeshift power armor, he turns his
                          invention to good by using it to fight
                          crime. But when he must face the evil
                          Iron monger, his skills are stretched to

         Winners: 3 rocket scientists from AT&T
                          the limit. Based on the Marvel comic,
                          this captivating superhero tale from
                          director John Favreau co-stars

         Labs in NJ       Gwyneth Paltrow, Jeff Bridges and
                          Terrence Howard.

         (8.4% improvement rate)
         They’ve sinced gotten to 9.6%

Thursday, June 16, 2011
Bennett S. LeBow      Jeff Bezos
                           CEO of Borders    CEO of Amazon.com




Thursday, June 16, 2011
Sergio Marchionne   Alan Mulally
                           CEO of Chrysler    CEO of Ford




Thursday, June 16, 2011
COMMON CHARACTERISTICS
                           PRODUCT
                          LEADERSHIP      CUSTOMER SERVICE
                                                   NIMBLE
                 OPER ATIONAL                   ORGANIZATIONS
                 EXCELLENCE
                                       EMPOWERMENT
        HARNESS ASSETS
            ACROSS                        &VALUE
                                        EMPLOYEES  FOCUS ON
         ORGANIZATION
                                                  INNOVATION
          CUSTOMER                 EXPERIMENT
        CONTRIBUTION               CONSTANTLY          LEVERAGE
         & FEEDBACK                                    DIVERSITY
                                           LEVERAGE
    CULTURE OF                            TECHNOLOGY
      CHANGE                                        REWARDS
                                IMAGINE THE        CREATIVITY
                                  FUTURE
Thursday, June 16, 2011

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Kin Global Kellogg 2011 Chicago

  • 1. TECH-NOWIST SELF-PROCLAIMED ” LEVERAGING THE PRESENT PREPARING FOR THE FUTURE Thursday, June 16, 2011
  • 2. “Tech-Nowist” 4 STEP PROCESS Someone who EMBRACES CHANGE, understands what technology is available, EXPERIMENTS with it, LEARNS from the experiments & LEVERAGES it for a competitive advantage Thursday, June 16, 2011 4
  • 3. LEVERAGING THE PRESENT NEW WORLD, NEW RULES PREPARING FOR THE FUTURE SURVIVING, LEADING & THRIVING IN OUR NEW WORLD Carlos Dominguez Cisco Systems Senior Vice President Office of the Chairman and CEO TECH-NOWIST Thursday, June 16, 2011
  • 4. 3 Goals 4 Thursday, June 16, 2011
  • 5. THINK DIFFERENTLY 5 Thursday, June 16, 2011
  • 6. INSPIRE 6 Thursday, June 16, 2011
  • 8. TOPIC NUMBER 1 OU R N E W WOR LD FORCES TO WATCH & UNDE RSTAND 8 Thursday, June 16, 2011
  • 9. FORCE #1 RATE OF CHANGE Thursday, June 16, 2011
  • 10. POLL “The World Is Changing At A Comfortable Pace. ” QUESTION? Thursday, June 16, 2011
  • 11. FORCE #2 EXPONENTIAL GROWTH OF CONTENT, DEVICES & APPLICATIONS Thursday, June 16, 2011
  • 12. Global Flow of Content 5 Exabytes 21 Exabytes 56 Exabytes per month per month per month 1.4 Billion DVDs 4.8 Billion DVDs 12.8 Billion DVDs crossing the network crossing the network crossing the network 2007 2010 2013 Source: Cisco Visual Networking Index Thursday, June 16, 2011
  • 13. Growth of Connected Devices Total 500 Million Total 35 Billion Total 50 Billion 1/10th of a Device per 5 Devices per 7 Devices per Person on Earth Person on Earth Person on Earth 2007 2010 2013 Source: Forrester Research, Cisco IBSG Thursday, June 16, 2011
  • 14. Growth of Connected Devices Total 1 Trillion 140 Devices per Person on Earth 2020 Source: Forrester Research, Cisco IBSG Thursday, June 16, 2011
  • 15. Growth of Mobile Software Applications Total Mobile iPhone Apps Mobile Apps Apps Alone Worldwide * 2007 2010 2013 * Source: Apple, Windows Mobile, Cisco Analysis ( Forecast of 2013 assuming consistent growth trends) Thursday, June 16, 2011
  • 16. We Are Rapidly Approaching… 1 Trillion Connected Devices 1.5 Million Applications 1 Zettabyte (1B Terabytes) of Content Thursday, June 16, 2011
  • 17. EXAMPLE : CARLO ROTTI - TED Thursday, June 16, 2011
  • 18. FORCE #3 POWER OF SOCIAL Thursday, June 16, 2011
  • 19. EGYPT YOUTH ORGANIZED LEVERAGING SOCIAL MEDIA Thursday, June 16, 2011
  • 20. Crisis Communications Has Forever Changed Bin Laden US Air Crash Earthquakes Revolutions Disasters Thursday, June 16, 2011
  • 21. FORCE #4 NEW GENERATION-GROWN UP DIGITAL Thursday, June 16, 2011
  • 22. NEW SUCCESS CRITERIA Thursday, June 16, 2011
  • 23. 3 | © 2010 nGeneraInsight.All Rights Reserved. Thursday, June 16, 2011
  • 24. Philip Schoonover Brian Dunn CEO of Circuit City CEO of Best Buy Thursday, June 16, 2011
  • 25. POOR CUSTOMER SERVICE OUT OF SYNC CUSTOMER DIDN’T VALUE EMPLOYEES LACK INNOVATION Philip Schoonover Brian Dunn CEO of Circuit City CEO of Best Buy Thursday, June 16, 2011
  • 26. Female Executive Challenged The Male Dominated Company CHALLENGE: Only 16% of its customers are women What it’s doing: tapping its female employees for ideas on how to sell to women Set up “Women’s Leadership Forums” - Groups of female workers who meet regularly ‣ increase appliance sales by re-designing showrooms to resemble kitchens ‣ new focus on women for smart phone sales ‣ market to moms who buy video games for kids ‣ Best Buy Mobile - mall-based, gadget stores to access female shoppers in malls ‣ focused on women in Home Theater sales Thursday, June 16, 2011
  • 27. Jim Keyes Reed Hastings CEO of Blockbuster CEO of Netflix Thursday, June 16, 2011
  • 28. Physical stores DVDs mailed to you no late fees Internet Video Streaming (and DVDs) Good partnering! Securing licensing deals Reed Hastings with content producers Thursday, June 16, 2011
  • 29. Cinematch Improve our movie recommendation ratings by 10% and win $1 million 85% 95% 35,000+ contestants, 180 countries Netflix is U.S. based IRONMAN $50K progress prize handed out annually to whoever comes the After ultrarich inventor and weapons closest maker Tony Stark (Robert Downey Jr.) escapes from kidnappers using makeshift power armor, he turns his invention to good by using it to fight crime. But when he must face the evil Iron monger, his skills are stretched to Winners: 3 rocket scientists from AT&T the limit. Based on the Marvel comic, this captivating superhero tale from director John Favreau co-stars Labs in NJ Gwyneth Paltrow, Jeff Bridges and Terrence Howard. (8.4% improvement rate) They’ve sinced gotten to 9.6% Thursday, June 16, 2011
  • 30. Bennett S. LeBow Jeff Bezos CEO of Borders CEO of Amazon.com Thursday, June 16, 2011
  • 31. Sergio Marchionne Alan Mulally CEO of Chrysler CEO of Ford Thursday, June 16, 2011
  • 32. COMMON CHARACTERISTICS PRODUCT LEADERSHIP CUSTOMER SERVICE NIMBLE OPER ATIONAL ORGANIZATIONS EXCELLENCE EMPOWERMENT HARNESS ASSETS ACROSS &VALUE EMPLOYEES FOCUS ON ORGANIZATION INNOVATION CUSTOMER EXPERIMENT CONTRIBUTION CONSTANTLY LEVERAGE & FEEDBACK DIVERSITY LEVERAGE CULTURE OF TECHNOLOGY CHANGE REWARDS IMAGINE THE CREATIVITY FUTURE Thursday, June 16, 2011