1. SEO Campaign Strategy
For
Long Term Results
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2. SEO Campaign Strategy
The SEO campaign is not a single exercise,
it’s an amalgamation of a collection of
activities that work together to get you the
rankings for your website.
Let’s discuss how can we start an SEO and
what is a successful SEO campaign strategy
all about.
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3. ▪ Keyword Research and Strategizing
▪ On-Page Optimization
▪ Off-Page Optimization
▪ Creating the Google My Business Page
Steps of an SEO Campaign
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4. All SEO campaigns thrive on Keywords. These are like DNA or
building blocks of any SEO campaign strategy. Keyword
selection is a strenuous and a very important exercise when it
comes to the formulation of an SEO campaign.
Some tools to help you out with keyword research and
planning are:
▪ Google Ads
▪ Keywords Everywhere
▪ SEM Rush
Keyword Research and Strategizing
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5. Now when your keyword research has been done, its time to
actually implement your research and put the things down on
the site and see how the entire exercise begins to take shape.
Some of the activities to follow are:
▪ Optimize your Title
▪ Optimize your Meta Description
▪ Optimize your Content
▪ Optimize the Images
▪ High Frequency of Keywords
On Page Optimization
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6. There are a couple of things which are carried out not on the
website but they work in a very potent manner to get you the
ranking and the visibility that a website expects.
There are very creative and logical ways of doing so. Some of
the best ones are:
▪ Guest Blogging
▪ Content Marketing
▪ Blog Commenting
▪ Video Marketing
▪ Social Media Marketing
Off Page Optimization
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7. Here you simply tell about your services on Google so that
people who are generally on Google can easily find you.
Some of the business details that you need to provide online
are:
▪ Business Name
▪ Your Address
▪ Your Hours of Operation
▪ Business Ratings
Also, keep in mind that this information should be the same
across all the channels online.
Creating the Google My Business Page
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8. SEO Campaign Strategy is a vital part of the planning process
for every company no matter how big or small. Having a good
SEO Campaign Strategy can give you a head start over your
competitors.
For further reference, read this blog:
https://www.canbayinc.com/blog/seo-campaign-strategy/
Summary
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9. THANK YOU
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