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How Plan B Marketing Made Mary a Star

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Cathy Miller, Business Writer
Cathy Miller, Business Writer

Even the best marketing plans hit snags. Do you have a Plan B contingency plan?

Marketing
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How Plan B marketing made Mary a star
Mary was so excited www.simplystatedbusiness
www.simplystatedbusiness She landed a new job as Marketing Director
www.simplystatedbusiness On her very first project
www.simplystatedbusiness the you-know-what hit the fan
www.simplystatedbusiness Her presenter for the sales conference had an accident
The presentation flash drive
The presentation flash drive went with him to the hospital
There was no time to retrieve it www.simplystatedbusiness
www.simplystatedbusiness What could Mary do?
www.simplystatedbusiness Mary’s heart beat faster
www.simplystatedbusiness Mary’s heart beat faster She took a deep breath
www.simplystatedbusiness Mary knew it was time for Plan B
www.simplystatedbusiness She downloaded the presentation FROM THE COMPANY’S CLOUD BACKUP
www.simplystatedbusiness and pulled out her notes
www.simplystatedbusiness She knew the presentation as well as he did Mary had helped the presenter
www.simplystatedbusiness Mary put on her game face
www.simplystatedbusiness and took another deep breath
www.simplystatedbusiness Mary stepped onstage and shared her story
www.simplystatedbusiness A funny thing happened on the way to the conference
The audience loved it www.simplystatedbusiness
www.simplystatedbusiness Mary’s boss loved it
Sales soared
People shared Mary’s story Sales soared
www.simplystatedbusiness What could have been tragic
www.simplystatedbusiness Instead was a
The moral of the story? www.simplystatedbusiness Always have a Plan B contingency
P.S. The presenter recovered www.simplystatedbusiness He was glad Mary had his back
you made it to the end Congratulations!
Photo Credits: BigStockPhoto.com This is Part 10 Check out the entire series Follow the 10-Part Marketing Plan at SimplyStatedBusiness.com
www.simplystatedbusiness Cathy Miller, Business Writer Business site: www.SimplyStatedBusiness.com

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How Plan B Marketing Made Mary a Star