Building an effective mobile strategy
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Presentation to SJSU Business Students, March 2015.
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Building an effective mobile strategy
- 1. © 2014 IBM Corporation@CagedEther Building an effective mobile strategy Daryl Pereira
- 2. © 2014 IBM Corporation2 @CagedEther BYOD A Wearables/IoT B Remote working C The case study
- 3. © 2014 IBM Corporation3 @CagedEther Mobile Adoption Shows NO Signs of Decline 5.6 Billion Personal Devices Sold 1 Trillion Connected Devices 41% CAGR Wearable Wireless Devices 2013 2014 2015
- 4. © 2014 IBM Corporation4 @CagedEther BYOD – what does it bring?
- 5. © 2014 IBM Corporation5 @CagedEther BYOD challenges
- 6. © 2014 IBM Corporation6 @CagedEther What we want is changing 71% of 16-24 year-olds want a wearable device
- 7. © 2014 IBM Corporation7 @CagedEther Mobile Is Changing How We Work 62% use devices for work related email 47% use devices to read and write docs 41% use devices to access work related apps
- 8. © 2014 IBM Corporation8 @CagedEther What does it take to build a mobile app? Devices Wireless Internet Firewall Server Database
- 9. © 2014 IBM Corporation9 @CagedEther BYOD A Wearables/IoT B Remote working C The case study
- 10. © 2014 IBM Corporation9 @CagedEther BYOD A Wearables/IoT B Remote working C The case study
Editor's Notes
- Abstract: Mobile expectations are changing - enterprises continuously need new skills and offerings to successfully turn mobile opportunities into business outcomes. But, in order to be successful, there are a number of obstacles to overcome. Based on actual customer experiences, this session will show you a comprehensive approach to planning, implementing and managing a ‘mobile first’ approach. In particular, you will learn how to launch a mobile first business transformation, deploy mobile first applications, create a mobile first customer experience and institute a mobile first IT infrastructure. Attend this session and learn the key steps toward building a mobile enterprise.
- Over the next five years, the total market for wearable wireless devices in sports and healthcare will grow to 169.5 million devices in 2017, up from 20.77 million in 2011, a CAGR of 41%.
- Over the next five years, the total market for wearable wireless devices in sports and healthcare will grow to 169.5 million devices in 2017, up from 20.77 million in 2011, a CAGR of 41%.
- Source: Digital Front Office (DFO) Institute for Business Value Study, Q19a. For which of the following do you use your mobile phone? Select all that apply. Q19b. For which of the following do you use your mobile phone? Select all that apply.