Download the associated webinar on demand: https://www.cprime.com/resource/webinars/implement-okrs-for-breakthrough-performance/ Numerous recent studies illustrate the woeful state of employee engagement, motivation and alignment in corporations across the globe. Engagement, Motivation and Alignment translate directly to measures of productivity, efficiency, and effectiveness. Even employees with the best intentions are ineffective at best, destructive at worst if they’re working on the wrong things instead of producing outcomes that advance corporate strategy. Successful strategy doesn’t come from defining a great strategy, it comes from deploying and executing a great strategy. Strategy deployment and execution must overcome the powerful force of entropy that produces strategy decay. Strategy decay causes the best strategy to become misunderstood and mis-implemented by your workers. Join Dan and Evan as they illustrate powerful patterns and practices for maximizing alignment through OKRs, and will share the proven methods for maximizing knowledge-worker motivation and engagement, and share some simple models that demonstrate MASSIVE HARD FINANCIAL BENEFITS produced by mastering adaptive strategy through OKRs. 3 Key Learning Objectives: - Understand the linkage between employee alignment, motivation, and engagement - Understand how the above three drive employee and organizational effectiveness - Understand how OKRs combined with modern organizational leadership practices produce hard financial benefits and competitive advantage

1. ©2021 Cprime, Inc. All rights reserved and no copying without express written permission. WWW.CPRIME.COM | 877.753.2760
ENTERPRISE SOLUTIONS

2. IMPLEMENTING OKRs FOR BREAKTHROUGH
PERFORMANCE

3. OUR SPEAKERS
Dan Weikart
Strategic Coach
Cprime
Evan Campbell
Chief Transformation Architect
Gtmhub

4. AGENDA
01 THE RIGHT EQUATION FOR TOPLINE RESULTS
02 EMPLOYEE & ORGANIZATION EFFECTIVENESS
03 HOW OKRs PRODUCE FINANCIAL BENEFITS &
COMPETITIVE ADVANTAGE
4

5. Topline desirable outcomes = ex., customer loyalty, employee retention, revenue, sales,
and profit
What do we do?
1. Define investment
2. Divide responsibility across the organization
3. Define work roadmaps
4. Status work execution
Focus = Work to be done
THE DOMINANT LEADERSHIP EQUATION

6. Topline desirable outcomes = ex., customer loyalty, employee retention, revenue, sales,
and profit
What do we need to do?
1. Activate your people with compelling Vision/Mission and Corporate Strategy
2. Align your people from across the organization with Objectives and Key Results
3. Track advancement to OKRs and accelerate learning – sense and adapt
Focus = Outcomes
THE RIGHT EQUATION

7. VISION/MISSION
“To entertain, inform and inspire people around the globe through the
power of unparalleled storytelling, reflecting the iconic brands,
creative minds and innovative technologies that make ours the
world’s premier entertainment company.”

8. We bought a lovely (and expensive) strategy from a famous consulting firm
BUT we can’t execute it
REALITY
EXPECTATION

9. 9
How Mature Are Your Strategy
Deployment and Execution
Capabilities?
How Engaged and Effective Is
the Workforce Delivering Your
Strategy?
Success doesn’t come from formulating a
great strategy, it comes from deploying
and executing a great strategy.
https://hello.gtmhub.com/strategy-execution-assessment/

10. ALIGNING PEOPLE TO STRATEGY
CUSTOMER

11. 11
OKR ALIGNMENT IS NOT JUST THIS:
Insufficient!

12. 12
REAL ALIGNMENT LOOKS LIKE THIS:
Yes!
Horizontal Alignment is THE KILLER FEATURE of
OKRs (for large enterprises)

13. KILL
THE
SILOS!

14. 14
OKR “SUPERPOWERS”
ALIGNMENT
FOCUS
EMPOWERMENT
ACCOUNTABILITY
INNOVATION
AMBITION

15. 15
CONNECTING “SUPERPOWERS” TO REAL BUSINESS RESULTS:
ALIGNMENT
FOCUS
EMPOWERMENT
ACCOUNTABILITY
INNOVATION
AMBITION
Produce Motivation & Engagement = Productivity
Produce Effectiveness = Impact Produce Competitiveness

16. MOTIVATION AND ENGAGEMENT
“Give control and create leaders” David Marquet:
• Clarity
• Competence
Drive by Daniel Pink links scientific research on motivation to:
• Autonomy
• Mastery and
• Purpose

17. • Aligned to Strategy
• Passionately Support Mission
• Effective & Productive
• Critical To Sensing and Responsiveness /
Adaptation
• NOT Aligned to Strategy
• Desire To Support Mission
• Ineffective & Non-Productive
• Can’t Aid Sensory and Responsiveness /
Adaptation
• Undermining Strategy
• Passionately Obstruct Mission
• Destructive & Counter-Productive
• Impede Responsiveness / Adaptation
29% 52% 19%
A 50% improvement in Not-Engaged and Actively Disengaged doubles the effectiveness and productivity of workforce. The hard financial
benefit equals the total payroll cost of the impacted portion of organization.
ENGAGED NOT ENGAGED ACTIVELY DISENGAGED

18. • Strategic impacts
• Business agility
ACCELERATE LEARNING – SENSE AND ADAPT

19. ECONOMIC CASE
Accelerate Building Thisà
Optimizing Thisà

20. KEEP THE CONVERSATION GOING…
• Connect:
• [Speaker name: LinkedIn profile link goes here]
• [Speaker name: LinkedIn profile link goes here]
• Check out Cprime upcoming webinars, read our blog, download whitepapers/case studies &
more:
• www.cprime.com/resources
• Share with us what topics you are interested in, ask us questions or give us feedback!
• learn@cprime.com

21. QUESTIONS?
WWW.CPRIME.COM | 877.753.2760
QUESTIONS?

22. QUESTIONS?
WWW.CPRIME.COM | 877.753.2760
THANK YOU
WWW.CPRIME.COM | 877.753.2760