"OK, This is Just Too Weird": Identifying Outreach Opportunites in Facebook

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The tremendous popularity of social networking sites like Facebook presents libraries with unique opportunities for reaching students. What many organizations fail to recognize, however, is that Facebook is perceived by its users as a primarily social space, and that the presence of professors, librarians, or parents can be intrusive, unwelcome, or just plain "weird" for the very students they're trying to reach. The George Washington University's Gelman Library decided to take a step back and ask a critical question: what do our students want? How do our students really use Facebook, and what part can the library play in this social environment? This presentation will offer an overview of this study and its findings in light of contemporary thinking and practices among librarians.

Education Technology

“ OK, THIS IS JUST TOO WEIRD.” IDENTIFYING OUTREACH OPPORTUNITIES IN FACEBOOK Elizabeth Edwards The George Washington University

DISCLAIMERS ,[object Object],[object Object],[object Object]

FACEBOOK ,[object Object],[object Object]

FACEBOOK: WHAT IS IT? ,[object Object],[object Object],[object Object],[object Object]

FACEBOOK: WHO USES IT? ,[object Object],[object Object]

THE LIBRARY AND FACEBOOK ,[object Object],[object Object],[object Object],[object Object],[object Object]

RESEARCH QUESTIONS ,[object Object],[object Object],[object Object]

METHODOLOGY ,[object Object],[object Object],[object Object],[object Object]

INTERVIEW QUESTIONS ,[object Object],[object Object],[object Object]

LIBRARIANS AND FACEBOOK How do you feel about university staff having Facebook profiles?

LIBRARIANS AND FACEBOOK ,[object Object]

THANK YOU Elizabeth Edwards [email_address]

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