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United Church of Canada EDGE Network Webinar on Digital Ministry

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United Church of Canada EDGE Network Webinar on Digital Ministry

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Trying to cram a whole bunch of digital ministry stuff into one hour, here are my slides from a webinar sponsored by the United Church of Canada EDGE Network.

Trying to cram a whole bunch of digital ministry stuff into one hour, here are my slides from a webinar sponsored by the United Church of Canada EDGE Network.

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United Church of Canada EDGE Network Webinar on Digital Ministry

  1. 1. #UCCan get ready
  2. 2. #UCCan road map ⬗ 30,000ft - Wait, What Happened? ⬗ 20,000ft - What is this stuff? ⬗ 10,000ft - 10 Platforms to Start ⬗ Landing - 10 Things to Do Today ⬗ www.slideshare.net/breyeschow
  3. 3. #UCCan being easy on ourselves “Dad is wearing a shirt with a symbol of unknown origin,” @undainty, 2012.
  4. 4. #UCCan we are not all-powerful You can break your equipment. You cannot break the internet.
  5. 5. #UCCan God is not done with us Gladyn Burrell ran her first marathon at 86 and in 2011 she completed the Honolulu Marathon -- at age 93. Genesis 18 - God tells Abraham and Sarah, at an old age, they were going to have a child. GOD IS NOT DONE WITH US!
  6. 6. #UCCan social media assumptions ⬗ is a medium of communication; ⬗ gives insights into a generational worldview, but not absolutes; ⬗ demands a high sense of self-worth; ⬗ flattens decision making processes; ⬗ will not save [anything you hope it saves].
  7. 7. #UCCan five important shifts Many cultural shifts have changed reality, but a few have been part of the Social Media upsurge.
  8. 8. #UCCan bounded to centered From rigidly defined relationships and community to fluid and broad connections.
  9. 9. #UCCan monolithic to niche From one assumed and obvious choice to many legitimate and disparate options.
  10. 10. #UCCan encyclopedia to wikipedia From single source authority to open source discernment
  11. 11. #UCCan geographic stability to transience From a life long commitment to place to an expected life of constant movement.
  12. 12. #UCCan optional to integrated Technology and Social Media more woven into life like never before -- “digital natives”
  13. 13. #UCCan social media pitfalls ⬗ as idol, savior or quick fix ⬗ as distraction ⬗ as careless expression ⬗ as overestimated ROI ⬗ as echo chamber ⬗ as over-and-above F2F ⬗ as entry to bullying and abuse
  14. 14. #UCCan social media possibilities ⬗ builds up and strengthens the Body ⬗ provides accountability ⬗ liberates creativity and creation ⬗ offers communal care and spiritual renewal ⬗ models a different way of interacting ⬗ compels us world beyond our bubbles
  15. 15. #UCCan smarty pants terms apps, smart phones, tablets, oh my traditional media v. social media web 1.0 v. web 2.0 social networking open source software
  16. 16. #UCCan smarty pants terms Cloud Technology weB+logs = Blogs, vLogs RSS feeds = Really Simple Syndication aggregators and readers checking in QRCode = Quick Read Code
  17. 17. #UCCan tagging ⬗ after the “@” = a person or org ⬗ affiliates person to content: photo, update, attribution ⬗ use @username on twitter, pinterest and instagram @actual name on facebook ⬗ only tag to connect, use comment section to notify
  18. 18. #UCCan hashtags ⬗ after the “#” = link ⬗ connects via common interests -- events: #GA221, #CSW15 passions: #scandal, #ffl, #free movements: #notyourasiansidekick, #ferguson, #takedownjulienblanc ⬗ Commentary on picture, update or tweet, #baseballisdeadtome, #tbt #foodphotography #nomnomnom
  19. 19. #UCCan Postures for USE ⬗ be cautions: wise, but no fearful ⬗ be adventures: find what feeds you ⬗ be contextual: go where people are ⬗ be curious: tinker with the betas ⬗ be npr: share about others ⬗ be bold: leverage technology ⬗ be humble: don’t have delusions ⬗ be genuine: be as you would be IRL
  20. 20. #UCCan six social media filters
  21. 21. #UCCan the go to networks facebook twitter instagram pinterest youtube google+ linkedin
  22. 22. #UCCan top ten
  23. 23. #UCCan facebook.com UPDATES: personality and content LISTS: “like” happenings of ministry GROUPS: private-ish group discussions EVENTS: buzz generation, not tracking
  24. 24. #UCCan twitter.com Create lists to keep up community members Follow local orgs and businesses for news and local happenings Find content for curation Use hashtags to connect beyond the known
  25. 25. #UCCan instagram.com visual sharing and updating the world through the eyes of another clean and simple space for interaction
  26. 26. #UCCan bufferapp.com Efficient use of online time Night owls and early birds Effective posting patterns Scheduled and buffered
  27. 27. #UCCan pinterest.com Collect images and liturgy for a season: Lent, Easters, etc. Discover educational ideas: workshop rotation, activities, curriculum, etc. Curate trusted content to share with the community.
  28. 28. #UCCan doodle.com Set dates Take simple polls Share decision making Relieve stress Positive peer pressure
  29. 29. #UCCan google.com/calendar Coordinate personal and professional schedules Embed low-maintenance calendar into a website Integrate with all Google apps
  30. 30. #UCCan dropbox.com Cloud based storage Back-up and share photos Group document storage Presentation sharing 2GB Free + referrals bonuses
  31. 31. #UCCan madmimi.com Link to online version Track actual interaction Save some money Good alt to emailed PDFs
  32. 32. #UCCan groupme.com Prayer Groups Staff Teams Parent Notification Youth Communication SMS or Smartphone
  33. 33. #UCCan personal tasks ⬗ Carve out daily Social Media time ⬗ Normalize usernames ⬗ Create lists on current networks ⬗ Use “find friends” feature ⬗ Organize device apps use
  34. 34. #UCCan church tasks ⬗ Declutter current online footprint ⬗ Gather and record login info ⬗ Assign individuals to networks ⬗ Claim “business” listings ⬗ Schedule monthly app play hour
  35. 35. #UCCan final question and response ⬗ social network questions, thoughts, etc. ⬗ church use questions, thoughts, etc. ⬗ general tech questions, thoughts, etc. ⬗ www.slideshare.net/breyeschow ⬗ @breyeschow on most social networks

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