Personal Information
Organização/Local de trabalho
Durban Area, South Africa South Africa
Setor
Consulting / Advisory
Sobre
Jennifer Smith, founder of marketingmattersmm, is a passionate marketer with over 30 years business experience, 28 of which were spent in sales and marketing. She has worked as a product and brand manager for leading brand companies like L’Oreal, Unilever and Tiger Brands. Her knowledge of the value chain was enhanced by spending time at Unifoods in Procurement and as Category Manager for Juice, Wine and Soya at Tetra Pak.
As National Market Manager for the South African Sugar Association (SASA), she honed her skills as a marketing/business strategist. Since May 2007 when Marketing Matters was launched, she has created over 75 strategies for companies in over 30 different industries.
Marcadores
brand essence
marketing models
marketing and advertising
business model
brand strategy
marketing strategy
brands
branding
marketing
Ver mais
Apresentações
(1)Gostaram
(27)Innovation in Live Experiential Events to Promote Korean food culture in the UK
Jiye Bae
•
Há 7 anos
Day 1 - Power of Story 2016
bfisher2
•
Há 8 anos
Determining reach & frequency goals
Cassie Stox
•
Há 11 anos
Media terminology & basic calculations 1.16.13
Cassie Stox
•
Há 11 anos
Brand Plans
Beloved Brands Inc.
•
Há 5 anos
Public relations in 2017
Stephen Waddington
•
Há 7 anos
The Future of PR
Branded3
•
Há 8 anos
The Blurring Line Between Digital Marketing and PR
The Hoffman Agency
•
Há 9 anos
How Internet is re-shaping wine marketing and PR
Fabio Ingrosso
•
Há 15 anos
Defining Brand Identity
Carol Phillips
•
Há 11 anos
Assessing Your Brand Architecture August 2015
Carol Phillips
•
Há 15 anos
Haasbrdrelfeb11slidesharepdf
David Aaker
•
Há 13 anos
Brand architecture
zender1
•
Há 12 anos
Brand architecture
sue woodward
•
Há 14 anos
Brand Masterclass Week Five - Developing Brand Strategy (l)
Idris Mootee
•
Há 16 anos
Kapferer Brand identity Prism
Zeynep Çıkın
•
Há 10 anos
Marlboros Global Brand Strategy
Simona Katholnig
•
Há 12 anos
Presentation tips
Marco D'Ambros
•
Há 12 anos
5 Presentation Lessons From The King's Speech
Jesse Desjardins - @jessedee
•
Há 13 anos
Garment costing
Varadhan Stylewiz-inc
•
Há 11 anos
Apparel manufacturing process
PriyambadaKhushboo
•
Há 10 anos
Porter’s five forces
Yuvraj Hidaduggi
•
Há 10 anos
Tesco
Jigar mehta
•
Há 15 anos
What is strategy by Michael Porter
hitnrun10
•
Há 10 anos
Coca Cola vs Pepsi
Sampat Patnaik
•
Há 11 anos
McKinsey presentation
Constructingeq
•
Há 11 anos
Ks3 Stuff 3 Typesof Retailing
tonybattista
•
Há 15 anos
Personal Information
Organização/Local de trabalho
Durban Area, South Africa South Africa
Setor
Consulting / Advisory
Sobre
Jennifer Smith, founder of marketingmattersmm, is a passionate marketer with over 30 years business experience, 28 of which were spent in sales and marketing. She has worked as a product and brand manager for leading brand companies like L’Oreal, Unilever and Tiger Brands. Her knowledge of the value chain was enhanced by spending time at Unifoods in Procurement and as Category Manager for Juice, Wine and Soya at Tetra Pak.
As National Market Manager for the South African Sugar Association (SASA), she honed her skills as a marketing/business strategist. Since May 2007 when Marketing Matters was launched, she has created over 75 strategies for companies in over 30 different industries.
Marcadores
brand essence
marketing models
marketing and advertising
business model
brand strategy
marketing strategy
brands
branding
marketing
Ver mais