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Best-Practices im E-Commerce Mehr-Nutzen für und durch den Nutzer Diskussionsrunde
Agenda ,[object Object],[object Object],[object Object],[object Object]
Diskussionsteilnehmer ,[object Object],[object Object],[object Object]
 
 
(R)Evolution ,[object Object],[object Object],[object Object],Suchen, Interagieren, Kaufen & Verkaufen Soziale Bindung & Netznutzen Social Shopping ,[object Object],[object Object],[object Object],Suchen, Stöbern, Kaufen und „Weg“ Verweildauer & Erlebnis Experience Shopping ,[object Object],[object Object],[object Object],Suchen, Kaufen und „Weg“ Direkte Konversion Frictionless Commerce Konzepte Gegenstand Zieldimension
E-Commerce ist … ,[object Object],[object Object],[object Object],[object Object]
Erfolgsfaktoren ,[object Object],[object Object],[object Object]

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IWK Moderationsfoline Panel "Best-Practices E-Commerce"