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Social TV Fact Sheet: April 2012
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Social TV Fact Sheet: April 2012
1.
Fact Sheet -
April 2012 4.62B Public Tweets 72M Public Comments (173% YOY) (N/A) Social TV Social TV 68.9M Tweets (924% YOY) 1.00M Comments (120% YOY) 7.3M Uniques (221% YOY) 581K Uniques (86% YOY) 48% (M) 52% (F) 74% (M) 26% (F) Monthly Social TV Comments (M) 70 60 924% YOY 50 40 30 20 10 Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr 2012 Daily Social TV Comments (M) 4.5 69.9M Comments 4.0 3.5 53% Primetime 3.0 2.5 2.0 1.5 1.0 0.5 !"#"#$% !"$"#$% !"&"#$% !"!"#$% !"'"#$% !"("#$% !")"#$% !"*"#$% !"+"#$% !"#,"#$% !"##"#$% !"#$"#$% !"#&"#$% !"#!"#$% !"#'"#$% !"#("#$% !"#)"#$% !"#*"#$% !"#+"#$% !"$,"#$% !"$#"#$% !"$$"#$% !"$&"#$% !"$!"#$% !"$'"#$% !"$("#$% !"$)"#$% !"$*"#$% !"$+"#$% !"&,"#$% 116 8,048 86,889 Networks Shows Telecasts TOP 10 NETWORKS TOP 10 TELECASTS # Comments # Comments 1 ESPN 7,439,382 1 2012 NFL Draft: First Round (ESPN) 1,917,640 2 ABC 5,917,496 2 NCAA Basketball: Kansas vs. Kentucky (CBS) 1,452,970 3 TNT 4,937,148 3 NBA: Thunder vs. Lakers (ABC) 1,287,400 4 CBS 3,635,889 4 NBA: Knicks vs. Heat (ABC) 1,196,220 5 NBC 2,778,650 5 2012 Masters Tournament: Final Round (CBS) 875,606 6 FOX 2,560,019 6 NBA: Heat vs. Bulls (TNT) 780,391 7 NBC Sports Network 2,502,256 7 NBA: Knicks vs. Heat (TNT) 677,714 8 OXYGEN 2,255,398 8 47th Annual ACM Awards (CBS) 676,441 9 ESPN2 1,884,649 9 The Bad Girls Club (Oxygen) 670,948 10 MTV 1,462,001 10 NBA: Clippers vs. Grizzlies (TNT) 579,131
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