Personal Information
Organização/Local de trabalho
San Francisco Bay Area, CA United States
Cargo
Strategic Marketing for Elite Professional Services Firms
Sobre
Every business hits a ceiling at some point. The business may be doing well by most measures, but when more effort stops producing more results, owners become frustrated.
It's not execution that limits the marketing impact of most firms. It's a lack of focus. Most firms have a business strategy, but few have a real marketing strategy.
I'm a speaker, writer, and strategic marketing advisor. My experience comes from more than 15 years conducting hundreds of interviews for dozens of clients. Learning why a firm’s best clients select it over other excellent options turns marketing into a core strategic asset bolstering your business in more ways than you realize.
My insights and focus di...
Marcadores
marketing
strategic marketing
professional services marketing
positioning
user types
relationships
customers
product management
software
profits
pricing
licensing
customer
buying
customer relationship
buying funnel
social media
la fetra
lafetra
Ver mais
Você ainda não tem carregamentos
Mas pode encontrar muito conteúdo interessante em nossa página de conteúdo em destaque.
Personal Information
Organização/Local de trabalho
San Francisco Bay Area, CA United States
Cargo
Strategic Marketing for Elite Professional Services Firms
Sobre
Every business hits a ceiling at some point. The business may be doing well by most measures, but when more effort stops producing more results, owners become frustrated.
It's not execution that limits the marketing impact of most firms. It's a lack of focus. Most firms have a business strategy, but few have a real marketing strategy.
I'm a speaker, writer, and strategic marketing advisor. My experience comes from more than 15 years conducting hundreds of interviews for dozens of clients. Learning why a firm’s best clients select it over other excellent options turns marketing into a core strategic asset bolstering your business in more ways than you realize.
My insights and focus di...
Marcadores
marketing
strategic marketing
professional services marketing
positioning
user types
relationships
customers
product management
software
profits
pricing
licensing
customer
buying
customer relationship
buying funnel
social media
la fetra
lafetra
Ver mais