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Forget WHY. What We Need to Know is HOW.

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Forget WHY. What We Need to Know is HOW.

  1. 1. Forget What We Need to Know is HOW. b e n n a t b e r g e r . WHY.
  2. 2. Dov Seidman is the CEO of LRN and a world renowned author of the New York Times Bestseller of 'HOW: Why HOW We Do Anything Means Everything.' MEET DOV SEIDMAN
  3. 3. In 1994, Seidman founded LRN and helped more than 500 companies worldwide develop their value- based corporate cultures and inspire principled performance among employees HOW IT ALL BEGAN
  4. 4. After having operated LRN successfully for over 21 years, Seidman used his experiences and wrote his New York Times bestselling book that perpetuates his unique methods on social interaction in corporate capacities.
  5. 5. “It's no longer what you do that sets you apart from others, but how you do what you do.” - Dov Seidman
  6. 6. Recently, the business world has developed a new level of transparency and the culture of a company is just as important as any other given factor for prospective employees and/or clients.
  7. 7. Recently, the business world has developed a new level of transparency and the culture of a company is just as important as any other given factor for prospective employees and/or clients. LRN has helped more than 15 million people doing business across 120 countries to keep the human aspect in their company culture even in the midst of such demanding competition.
  8. 8. The book is divided into four comprehensive parts
  9. 9. Exposes the factors that have fundamentally restructured the way organizations operate and the way that employees conduct themselves. 1. 2.
  10. 10. Exposes the factors that have fundamentally restructured the way organizations operate and the way that employees conduct themselves. Provides frameworks to help you identify and understand these “hows” and implement them in powerful ways that increase productivity towards team goals. 1. 2.
  11. 11. Helps you channel actions and decisions to get different results. 3. 4.
  12. 12. Helps you channel actions and decisions to get different results. Explains the systems of dynamics between people that shape the culture of organizations. Seidman also introduces a bold vision for leading successful teams through self-governance. 3. 4.
  13. 13. Read full article at w w w . b e n n a t b e r g e r . n e t

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