1. Why everything you measure is
probably wrong
Matt Ballantine, Principal Evangelist, Microsoft UK
@ballantine70
http://mmitii.mattballantine.com/
2.
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4.
5. The more any quantitative social
indicator is used for social decision-
making, the more subject it will be
to corruption pressures and the
more apt it will be to distort and
corrupt the social processes it is
intended to monitor.
6.
7. 5 practical approaches
Positive reinforcement
Avoiding “stupider, faster”
Providing a service
Fostering innovation
Towards counselling