SlideShare a Scribd company logo
1 of 17
GOOGLE ADVERTISING & WEBSITES
Paid Search With
If you are a bail bondsman, you need
to be advertising on Google.
If you aren’t, you can be sure your
local competitors are.
When a loved one needs bail, 88% of
people in your area are searching
Google for a local bondsman.
Why Use PPC As A Bondsman?
1. Easy to get started
2. Instant visibility for a new bail bonds business
3. Cost-effective & profitable
4. Ads only shown when local people are searching for a bondsman
5. Searchers need bail immediately
6. Only pay when someone clicks to call you
7. Track calls & conversions
8. Target smartphone users ready to call your business
Call-Only Ads
o The newest way for advertisers to
drive calls directly to their phones
o Perfect for the bail bonds industry
o Once set up, you will start getting
calls that same day
o High conversion rates, most bail
bondsman average 30%-50%.
Keyword Research
An in-depth report on which keywords
and phrases will turn into phone calls
and ultimately bonds.
We find the local keywords and geo-
modified keywords that will produce
results.
Find out what your competitors are
using and steal what is working for
them.
Account Setup
We build all of our accounts for highly
relevant ads and high quality scores.
An account built and structured by an
expert, trained and certified by Google.
When a professional builds your account, it
allows you to outperform your competitors
while saving you money
NO ACCOUNT SET UP FEES WITH US
Ongoing Optimization
We monitor accounts 24/7 to adjust
keyword bids and maximize your
conversions.
Constant analysis to increase your ROI
and reduce your costs
A/B testing of ad copy to continue to
improve account performance month
over month.
Our Bail Bonds Clients - PPC
February 2016
Monthly Phone Calls: 483
Google Spend: $5,752.51
Clicks: 549
Average CPC: $10.48
Cost Per Phone Call: $11.90
Click To Call Conversion: 88%
Overall Conversion Rate: 43.96%
April 2016
Monthly Phone Calls: 257
Google Spend: $2,750.96
Clicks: 278
Average CPC: $9.90
Cost Per Phone Call: $10.70
Click To Call Conversion: 92.44%
Overall Conversion Rate: 43.18%
Certifications
People Are Searching For A Bondsman RIGHT NOW
Are They Calling You Or Your Competitors?
Custom Websites That Drive CALLS!
IS YOUR WEBSITE OUTDATED?
1. Does it load properly on mobile devices?
2. Does it load slowly or sometimes not at
all?
3. Is your contact information easily found?
4. Can they click your phone number and
instantly call you?
5. Is your website hard to read?
6. Does it have your correct business
information listed?
IS YOUR WEBSITE OPTIMIZED FOR GOOGLE?
1. Does your website show up when you
search for a bail bondsman in Kentucky or
your local county?
2. Does your website show up if you search
for your own name?
3. Do you get calls from people needing bail
who found you from a Google search?
4. Have you linked your website to Google so
people can quickly and easily get
directions?
Beautiful &
Affordable
Designs
If you don’t have a mobile
friendly website, 61% of visitors
are likely to leave right away
and go to your competitor’s
website.
Recently Google made an
update to their search results
that penalizes any business
without a mobile friendly
website – effectively removing
them from the search results.
Beautiful & Affordable Website Design
We specialize in creating websites that turn visitors into phone calls. If someone needs a bond
and they visit your website, you have to make it extremely easy for them to see that you are a
great bondsman and then get in contact with you.
We build our websites to:
• Look great on mobile phones, tablets, and computers
• Get found on Google for searches like “Bail Bondsman Fort Wayne” or “Bail Bonds Kentucky”
• Allow visitors to quickly get in contact with you directly
• Highlight why they should use you as their bondsman
• Easily find your location and get directions
• Make your business look modern & professional
• BE AFFORDABLE FOR ALL BUSINESSES
Every Website is Custom Designed For
Individual Your Needs As A Bondsman
When people in your county are
searching for a bail bondsman online
are they finding your website or your
competitor’s website?
Everything is going digital these days,
it’s time to focus on a digital strategy
for your bail agency.
We are always looking for new bail bondsman to partner with.
Get A Free Consultation
Haydon Churchill
Email: (haydon@bailbondsadvertising.com)
Direct Line: (719) 510-1809

More Related Content

Viewers also liked

Softo Pera M
Softo Pera MSofto Pera M
Softo Pera Msoftomed
 
El enfoque sobre el desarrollo territorial doc. mesa de programas
El enfoque sobre el desarrollo territorial doc. mesa de programasEl enfoque sobre el desarrollo territorial doc. mesa de programas
El enfoque sobre el desarrollo territorial doc. mesa de programasManuel Bedoya D
 
Juan de dios la tegnologia
Juan de dios  la tegnologiaJuan de dios  la tegnologia
Juan de dios la tegnologiaJUANDN
 
Nortel TLX20BA
Nortel TLX20BANortel TLX20BA
Nortel TLX20BAsavomir
 

Viewers also liked (8)

Talleres y actividades II período grado 3
Talleres y actividades II período grado 3Talleres y actividades II período grado 3
Talleres y actividades II período grado 3
 
Softo Pera M
Softo Pera MSofto Pera M
Softo Pera M
 
El enfoque sobre el desarrollo territorial doc. mesa de programas
El enfoque sobre el desarrollo territorial doc. mesa de programasEl enfoque sobre el desarrollo territorial doc. mesa de programas
El enfoque sobre el desarrollo territorial doc. mesa de programas
 
Juan de dios la tegnologia
Juan de dios  la tegnologiaJuan de dios  la tegnologia
Juan de dios la tegnologia
 
La voz (1)
La voz (1)La voz (1)
La voz (1)
 
Nortel TLX20BA
Nortel TLX20BANortel TLX20BA
Nortel TLX20BA
 
CV
CVCV
CV
 
Jj
JjJj
Jj
 

Recently uploaded

The Future Normal - DIGGIT - Henry Coutinho-Mason.pdf
The Future Normal - DIGGIT - Henry Coutinho-Mason.pdfThe Future Normal - DIGGIT - Henry Coutinho-Mason.pdf
The Future Normal - DIGGIT - Henry Coutinho-Mason.pdfDIGGIT
 
How Your Platform Can Achieve a 90% Demo-to-Customer CVR
How Your Platform Can Achieve a 90% Demo-to-Customer CVRHow Your Platform Can Achieve a 90% Demo-to-Customer CVR
How Your Platform Can Achieve a 90% Demo-to-Customer CVRAnton Shulke
 
How to Start and Grow a Digital Marketing Agency
How to Start and Grow a Digital Marketing AgencyHow to Start and Grow a Digital Marketing Agency
How to Start and Grow a Digital Marketing AgencyEnvi Guru
 
Ultimate Guide to Personal Branding on LinkedIn.pdf
Ultimate Guide to Personal Branding on LinkedIn.pdfUltimate Guide to Personal Branding on LinkedIn.pdf
Ultimate Guide to Personal Branding on LinkedIn.pdfBryan Philips
 
NexGen Alignment: ABM’s Role in Uniting Marketing and Sales
NexGen Alignment: ABM’s Role in Uniting Marketing and SalesNexGen Alignment: ABM’s Role in Uniting Marketing and Sales
NexGen Alignment: ABM’s Role in Uniting Marketing and SalesDemandbase
 
Blue and Yellow Illustrative Digital Education Presentation (1).pptx
Blue and Yellow Illustrative Digital Education Presentation (1).pptxBlue and Yellow Illustrative Digital Education Presentation (1).pptx
Blue and Yellow Illustrative Digital Education Presentation (1).pptxayush20231
 
ATRIUM GAMING : SLOT GACOR MUDAH MENANG TERBARU
ATRIUM GAMING : SLOT GACOR MUDAH MENANG TERBARUATRIUM GAMING : SLOT GACOR MUDAH MENANG TERBARU
ATRIUM GAMING : SLOT GACOR MUDAH MENANG TERBARUsayangkamuu240203
 
Top tips for effective SEO copywriting.pdf
Top tips for effective SEO copywriting.pdfTop tips for effective SEO copywriting.pdf
Top tips for effective SEO copywriting.pdfJuan Pineda
 
Snapshot of Consumer Behaviors of April 2024-EOLiSurvey (EN).pdf
Snapshot of Consumer Behaviors of April 2024-EOLiSurvey (EN).pdfSnapshot of Consumer Behaviors of April 2024-EOLiSurvey (EN).pdf
Snapshot of Consumer Behaviors of April 2024-EOLiSurvey (EN).pdfEastern Online-iSURVEY
 
The Impact of lift advertising Screens in elevator Advertising
The Impact of lift advertising Screens in elevator AdvertisingThe Impact of lift advertising Screens in elevator Advertising
The Impact of lift advertising Screens in elevator AdvertisingVikasYadav194549
 
Top SEO Trends to Embrace in 2024‎ ‎ ‎ ‎
Top SEO Trends to Embrace in 2024‎ ‎ ‎ ‎Top SEO Trends to Embrace in 2024‎ ‎ ‎ ‎
Top SEO Trends to Embrace in 2024‎ ‎ ‎ ‎Jomer Gregorio
 
Social Media Paid Ads Performance Report.pdf
Social Media Paid Ads Performance Report.pdfSocial Media Paid Ads Performance Report.pdf
Social Media Paid Ads Performance Report.pdfReportGarden
 
Being a PMM with a multi-product portfolio - Product Marketing Summit
Being a PMM with a multi-product portfolio - Product Marketing SummitBeing a PMM with a multi-product portfolio - Product Marketing Summit
Being a PMM with a multi-product portfolio - Product Marketing SummitPieter Brinkman
 
BrightonSEO - Search Engine Omnipresence_ Why SEOs need to look beyond Google
BrightonSEO - Search Engine Omnipresence_ Why SEOs need to look beyond GoogleBrightonSEO - Search Engine Omnipresence_ Why SEOs need to look beyond Google
BrightonSEO - Search Engine Omnipresence_ Why SEOs need to look beyond GoogleSimilarweb
 
How to Track, Measure & Communicate SEO Results
How to Track, Measure & Communicate SEO ResultsHow to Track, Measure & Communicate SEO Results
How to Track, Measure & Communicate SEO ResultsMunene Kelvin
 
TikTok: The Cultural Revolution in 10 minutes!
TikTok: The Cultural Revolution in 10 minutes! TikTok: The Cultural Revolution in 10 minutes!
TikTok: The Cultural Revolution in 10 minutes! Tasos Veliadis
 
A quick journey across brands, industries and people.
A quick journey across brands, industries and people.A quick journey across brands, industries and people.
A quick journey across brands, industries and people.Stacey Cost
 
DM digital marketing service: grow your business & revenue
DM digital marketing service: grow your business & revenueDM digital marketing service: grow your business & revenue
DM digital marketing service: grow your business & revenuedeepushah1687
 
Sicom a full cycle advertising agency ( Company profile )
Sicom a full cycle advertising agency ( Company profile )Sicom a full cycle advertising agency ( Company profile )
Sicom a full cycle advertising agency ( Company profile )Sicom
 

Recently uploaded (20)

The Future Normal - DIGGIT - Henry Coutinho-Mason.pdf
The Future Normal - DIGGIT - Henry Coutinho-Mason.pdfThe Future Normal - DIGGIT - Henry Coutinho-Mason.pdf
The Future Normal - DIGGIT - Henry Coutinho-Mason.pdf
 
How Your Platform Can Achieve a 90% Demo-to-Customer CVR
How Your Platform Can Achieve a 90% Demo-to-Customer CVRHow Your Platform Can Achieve a 90% Demo-to-Customer CVR
How Your Platform Can Achieve a 90% Demo-to-Customer CVR
 
How to Start and Grow a Digital Marketing Agency
How to Start and Grow a Digital Marketing AgencyHow to Start and Grow a Digital Marketing Agency
How to Start and Grow a Digital Marketing Agency
 
Ultimate Guide to Personal Branding on LinkedIn.pdf
Ultimate Guide to Personal Branding on LinkedIn.pdfUltimate Guide to Personal Branding on LinkedIn.pdf
Ultimate Guide to Personal Branding on LinkedIn.pdf
 
NexGen Alignment: ABM’s Role in Uniting Marketing and Sales
NexGen Alignment: ABM’s Role in Uniting Marketing and SalesNexGen Alignment: ABM’s Role in Uniting Marketing and Sales
NexGen Alignment: ABM’s Role in Uniting Marketing and Sales
 
Blue and Yellow Illustrative Digital Education Presentation (1).pptx
Blue and Yellow Illustrative Digital Education Presentation (1).pptxBlue and Yellow Illustrative Digital Education Presentation (1).pptx
Blue and Yellow Illustrative Digital Education Presentation (1).pptx
 
ATRIUM GAMING : SLOT GACOR MUDAH MENANG TERBARU
ATRIUM GAMING : SLOT GACOR MUDAH MENANG TERBARUATRIUM GAMING : SLOT GACOR MUDAH MENANG TERBARU
ATRIUM GAMING : SLOT GACOR MUDAH MENANG TERBARU
 
Top tips for effective SEO copywriting.pdf
Top tips for effective SEO copywriting.pdfTop tips for effective SEO copywriting.pdf
Top tips for effective SEO copywriting.pdf
 
Media Wall Street | Best Branding And Marketing Agency In Chandigarh
Media Wall Street | Best Branding And Marketing Agency In ChandigarhMedia Wall Street | Best Branding And Marketing Agency In Chandigarh
Media Wall Street | Best Branding And Marketing Agency In Chandigarh
 
Snapshot of Consumer Behaviors of April 2024-EOLiSurvey (EN).pdf
Snapshot of Consumer Behaviors of April 2024-EOLiSurvey (EN).pdfSnapshot of Consumer Behaviors of April 2024-EOLiSurvey (EN).pdf
Snapshot of Consumer Behaviors of April 2024-EOLiSurvey (EN).pdf
 
The Impact of lift advertising Screens in elevator Advertising
The Impact of lift advertising Screens in elevator AdvertisingThe Impact of lift advertising Screens in elevator Advertising
The Impact of lift advertising Screens in elevator Advertising
 
Top SEO Trends to Embrace in 2024‎ ‎ ‎ ‎
Top SEO Trends to Embrace in 2024‎ ‎ ‎ ‎Top SEO Trends to Embrace in 2024‎ ‎ ‎ ‎
Top SEO Trends to Embrace in 2024‎ ‎ ‎ ‎
 
Social Media Paid Ads Performance Report.pdf
Social Media Paid Ads Performance Report.pdfSocial Media Paid Ads Performance Report.pdf
Social Media Paid Ads Performance Report.pdf
 
Being a PMM with a multi-product portfolio - Product Marketing Summit
Being a PMM with a multi-product portfolio - Product Marketing SummitBeing a PMM with a multi-product portfolio - Product Marketing Summit
Being a PMM with a multi-product portfolio - Product Marketing Summit
 
BrightonSEO - Search Engine Omnipresence_ Why SEOs need to look beyond Google
BrightonSEO - Search Engine Omnipresence_ Why SEOs need to look beyond GoogleBrightonSEO - Search Engine Omnipresence_ Why SEOs need to look beyond Google
BrightonSEO - Search Engine Omnipresence_ Why SEOs need to look beyond Google
 
How to Track, Measure & Communicate SEO Results
How to Track, Measure & Communicate SEO ResultsHow to Track, Measure & Communicate SEO Results
How to Track, Measure & Communicate SEO Results
 
TikTok: The Cultural Revolution in 10 minutes!
TikTok: The Cultural Revolution in 10 minutes! TikTok: The Cultural Revolution in 10 minutes!
TikTok: The Cultural Revolution in 10 minutes!
 
A quick journey across brands, industries and people.
A quick journey across brands, industries and people.A quick journey across brands, industries and people.
A quick journey across brands, industries and people.
 
DM digital marketing service: grow your business & revenue
DM digital marketing service: grow your business & revenueDM digital marketing service: grow your business & revenue
DM digital marketing service: grow your business & revenue
 
Sicom a full cycle advertising agency ( Company profile )
Sicom a full cycle advertising agency ( Company profile )Sicom a full cycle advertising agency ( Company profile )
Sicom a full cycle advertising agency ( Company profile )
 

Bail Bonds Advertising | Bail Bonds Marketing | Bail Bonds PPC

  • 2. Paid Search With If you are a bail bondsman, you need to be advertising on Google. If you aren’t, you can be sure your local competitors are. When a loved one needs bail, 88% of people in your area are searching Google for a local bondsman.
  • 3. Why Use PPC As A Bondsman? 1. Easy to get started 2. Instant visibility for a new bail bonds business 3. Cost-effective & profitable 4. Ads only shown when local people are searching for a bondsman 5. Searchers need bail immediately 6. Only pay when someone clicks to call you 7. Track calls & conversions 8. Target smartphone users ready to call your business
  • 4. Call-Only Ads o The newest way for advertisers to drive calls directly to their phones o Perfect for the bail bonds industry o Once set up, you will start getting calls that same day o High conversion rates, most bail bondsman average 30%-50%.
  • 5. Keyword Research An in-depth report on which keywords and phrases will turn into phone calls and ultimately bonds. We find the local keywords and geo- modified keywords that will produce results. Find out what your competitors are using and steal what is working for them.
  • 6. Account Setup We build all of our accounts for highly relevant ads and high quality scores. An account built and structured by an expert, trained and certified by Google. When a professional builds your account, it allows you to outperform your competitors while saving you money NO ACCOUNT SET UP FEES WITH US
  • 7. Ongoing Optimization We monitor accounts 24/7 to adjust keyword bids and maximize your conversions. Constant analysis to increase your ROI and reduce your costs A/B testing of ad copy to continue to improve account performance month over month.
  • 8. Our Bail Bonds Clients - PPC February 2016 Monthly Phone Calls: 483 Google Spend: $5,752.51 Clicks: 549 Average CPC: $10.48 Cost Per Phone Call: $11.90 Click To Call Conversion: 88% Overall Conversion Rate: 43.96% April 2016 Monthly Phone Calls: 257 Google Spend: $2,750.96 Clicks: 278 Average CPC: $9.90 Cost Per Phone Call: $10.70 Click To Call Conversion: 92.44% Overall Conversion Rate: 43.18%
  • 10. People Are Searching For A Bondsman RIGHT NOW Are They Calling You Or Your Competitors?
  • 11. Custom Websites That Drive CALLS! IS YOUR WEBSITE OUTDATED? 1. Does it load properly on mobile devices? 2. Does it load slowly or sometimes not at all? 3. Is your contact information easily found? 4. Can they click your phone number and instantly call you? 5. Is your website hard to read? 6. Does it have your correct business information listed? IS YOUR WEBSITE OPTIMIZED FOR GOOGLE? 1. Does your website show up when you search for a bail bondsman in Kentucky or your local county? 2. Does your website show up if you search for your own name? 3. Do you get calls from people needing bail who found you from a Google search? 4. Have you linked your website to Google so people can quickly and easily get directions?
  • 12. Beautiful & Affordable Designs If you don’t have a mobile friendly website, 61% of visitors are likely to leave right away and go to your competitor’s website. Recently Google made an update to their search results that penalizes any business without a mobile friendly website – effectively removing them from the search results.
  • 13. Beautiful & Affordable Website Design We specialize in creating websites that turn visitors into phone calls. If someone needs a bond and they visit your website, you have to make it extremely easy for them to see that you are a great bondsman and then get in contact with you. We build our websites to: • Look great on mobile phones, tablets, and computers • Get found on Google for searches like “Bail Bondsman Fort Wayne” or “Bail Bonds Kentucky” • Allow visitors to quickly get in contact with you directly • Highlight why they should use you as their bondsman • Easily find your location and get directions • Make your business look modern & professional • BE AFFORDABLE FOR ALL BUSINESSES
  • 14.
  • 15.
  • 16. Every Website is Custom Designed For Individual Your Needs As A Bondsman When people in your county are searching for a bail bondsman online are they finding your website or your competitor’s website? Everything is going digital these days, it’s time to focus on a digital strategy for your bail agency.
  • 17. We are always looking for new bail bondsman to partner with. Get A Free Consultation Haydon Churchill Email: (haydon@bailbondsadvertising.com) Direct Line: (719) 510-1809