1.
Do you want to set up a new
business or build your existing
business or just improve your
profit over the next 90 days then
this manual might be the best
thing that you could ever buy.
This manual
is based on
my 30 years
business
experience
assisting
companies
by increasing
their sales
but more
importantly,
increasing
their net
profit.
The Profit Mentors
Penrith NSW 2750 Australia
Mob: 0414 979 538
Email: kirstennole@yahoo.com.au
The complete
Information Manual
for turning your company
around or moving it forward
faster in 90 days, using a
structured and proven
step-by-step program
Success belongs to everybody!
tpmTHE PROFIT MENTORS
I believe this manual is the only type in Australia
that has a structured step-by-step learning
program that, if followed over the 90 day
period, should change your company totally,
which should show up on the bottom line of
your profit & loss statement.
Building
Your Business
ESSENTIAL
RESOURCE
FOR
tpmTHE PROFIT MENTORS
Cost of the 300 page manual - $595.00 incl. GST
Mail a cheque for $595.00 to The Profit Mentors,
101B Ladbury Avenue Penrith NSW 2750
or transfer $595.00 via an EFT (Electronic Funds
Transfer) to:
Westpac Bank - Penrith
BSB 032 278
Account No: 558144
Please either phone us on 0414 979 538 or send us
an email supplying us with your personal details,
eg: Name and address so we can mail the manual
to you and your phone number just in case we
need to contact you.
GUARANTEE:
If you are not totally satisfied with the manual after you
have studied it for 90 days you can return it to us for a
full refund plus $10.00 postage, which means that you
will get a refund of $605.00.
Other points that will be covered
in the manual:
• Does cold calling work?
• How do you build an innovative and
creative company?
• Should you invest in your business in 2013
or 2014 and if so where or should you sell
off assets to survive?
• Do you understand a profit & loss statement
as well as a balance sheet?
• Are you all on the same boat going in the
same direction?
• Do you have a business plan as well as a
strategic plan?
• Do you have a vision and mission statement
for your company?
• Do you use mentors to help you run your
company?
• Do you have a marketing strategy?
• Have you ever done a SWOT analysis,
(strength, weaknesses, opportunities and
threats) for your company, as well as your
competitors?
• What is the driving force of your company?
• Who in your company is doing the
entrepreneurial thinking?
• Do you have a niche market and if so, what
is it?
• How do you build a customer database?
• Have you ever prepared a risk analysis
plan?
• What ways can you profit from the current
downturn?
ORDER FORM
We are are holding one hour free seminars
and would appreciate it if you could either
call 0414 979 538 to let me know if you
are interested in attending, or send me an
email with your Phone No included and we
will then contact you when we have the
next available seminar. Next Seminar will be on
......./......./.......

2.
This manual is divided into
6 modules:
1. Learn about your company
2. Strategies/Visions/Goals
3. Marketing techniques
4. Customer relationships
5. Building a profitable business
6. Entrepreneurial thinking
The 6 modules are split up into 59 sections
and each section is split up into 3 areas,
being – The information – The action – The
expected result from the action.
The most unique feature about this manual
is that the 59 sections are listed in a certain
learning, step-by-step sequence, with an
estimated number of days for each section
to be completed. The number of days for
each section is based on studying the whole
section, then preparing a report and then
implementing the suggestions in the report.

The reason for the learning sequence is that
section 13 of the manual covers Costing of
Products and Services, whereas section 14
covers Pricing of Products and Services.
Obviously section 13 must be done before
section 14.
Some of the points you will learn
from reading this manual!
• Relationship marketing is the key to
success.
• Relationship marketing is a strategy
whose objective is to establish and
maintain a profitable, long-term relationship
with a customer, which goes beyond the
initial contact.
• Relationship marketing can be applied
The manual will cover 59 topics and
some are listed below:
• Company health check
• Objectives (goals)
• Company culture
• Company profitability
• How to build your USP (Unique Selling
Proposition)
• Costing of products and services
• Pricing of products and services
• Discounting of products and services
• Profit creation
• Cash flow
• What is relationship marketing?
• Using unique personalised greeting cards
to build your business
• Build a marketing culture
• Image
• Million $ headlines
• Grow your business
• Business strategies
• A must for a start-up entrepreneur
• What is success?
when there are competitive product
alternatives for customers to choose from.
• Research indicates that engaged customers
generate 1.7 times more revenue than
normal customers, while having engaged
employees and engaged customers, returns
a revenue gain of 3.4 times the norm.
• Can you get new business in 90 days? Is it
possible?
If you contact your customers every 90
days you might be the only company
doing it. You will come across to them as
serious and committed. There is a tendency
to think that customers and prospects will
call you when they need your type of
products or service. That does not happen
very often. The good news is that up to
60% of all sales opportunities arrive after
the 5th contact. The moral of the story is: If
you start on new business prospecting, you
must stay within the 90 day cycle or you are
wasting your money. Regular follow-ups
make you stand head and shoulders
above your competition.
• What is the lifetime value of a customer?
If you apply the relationship marketing
principles, you will be surprised how much
it is.
• Why do only 4% of all businesses in a
category, collect 74% of the total sales $$$
which means that 96% of businesses will
struggle?
You will learn about that when you study
the manual.
tpmTHE PROFIT MENTORS