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Percent of Ecommerce from Mobile by Augustine Fou
1. Augustine Fou- 1 -
Dr. Augustine Fou
http://linkd.in/augustinefou
March 2013
Percent of Ecommerce
from Mobile
2. Augustine Fou- 2 -
Percent of US Retail
Ecommerce via Mobile Device
Source: comeScore Report Feb 2013
3. Augustine Fou- 3 -
25% Shoppers are Mobile
Source: VentureBeat Nov 2012
4. Augustine Fou- 4 -
Mobile Shoppers More Likely to Purchase
Source: Marketing Charts, March 2013
5. Augustine Fou- 5 -
Related Articles
Percent of Site Traffic from Mobile
By: Augustine Fou, Jan 29, 2013
CPG Manufacturers Should Go Direct
By: Augustine Fou, March 27, 2013
Augustine Fou- 5 -
6. Augustine Fou- 6 -
Dr. Augustine Fou – Chief Digital Strategist
“Within „digital‟ad spending is
continuing to shift towards performance
ad formats like search, because digital is
inherently a measurable medium and best
suited for performance marketing. Mobile
is a window in on the digital world.”
FORMER CHIEF DIGITAL OFFICER, HCG (OMNICOM)
MCKINSEY CONSULTANT
CLIENT SIDE / AGENCY SIDE EXPERIENCE
PROFESSOR AND COLUMNIST
ENTREPRENEUR / SMALL BUSINESS OWNER
PHD MATERIALS SCIENCE (MIT '95) AT AGE 23
@acfou
ClickZ Articles: http://bit.ly/augustine-fou-clickz
Slideshares: http://bit.ly/augustine-fou-slideshares
LinkedIn: http://linkd.in/augustinefou