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Comparing organic vs paid conversions

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How do your paid media conversions compare to what you can get from your organic traffic - FOR FREE? If your paid media costs a lot and is not converting (driving measurable business results) when perhaps it is time to re-think that "investment."

Publicada em: Marketing
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Comparing organic vs paid conversions

  1. 1. September 2017 / Page 0marketing.scienceconsulting group, inc. linkedin.com/in/augustinefou Compare organic vs paid conversions organic (free) paid media 33,464 14,429
  2. 2. September 2017 / Page 1marketing.scienceconsulting group, inc. linkedin.com/in/augustinefou Compare organic vs paid conversions Marketer’s Site Traffic Measure Conversions organic (free) 33,464 18,225 humans 14,429 36% paid media 3,559 humans 510 6,547 13X more human conversion events 14% human conversion rate human conversion rate

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