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For Money 
For Marketing 
For Management
The Local Impact
Measurement Tool
Crea%ng	
  a	
  tool	
  that	
  ….	
  	
  
•  Makes complex
simple
•  Is easy to use
•  Is Concise
•  Is Visual
•  Enables Comparison
•  Is Relevant
•  Is Aspirational
How the tool can be used….
•  For Money
•  For Marketing
•  For Management
Two sides of a coin…..
Counting the difference your Organisation makes. 

Counting the difference your services make to the lives of
Beneficiaries
Organisa%onal	
  Indicators	
  
Employment	
  
For	
  example….	
  	
  
q  %	
  of	
  all	
  levels	
  of	
  the	
  
business	
  living	
  
locally	
  
	
  
q  Hours	
  of	
  training	
  	
  
	
  
q  %	
  of	
  promo8ons	
  	
  
	
  
	
  
Economy	
   Community	
  
For	
  example….	
  	
  
q  Money	
  brought	
  into	
  
the	
  area	
  
	
  
q  %	
  spend	
  in	
  the	
  local	
  
economy	
  
	
  
q  LM2+	
  calcula8on	
  
(For	
  every	
  £1,	
  the	
  
local	
  economy	
  is	
  
strengthened	
  by	
  
£xx)	
  
	
  
	
  
For	
  example….	
  	
  
q  Value	
  of	
  work	
  
experience,	
  
volunteering	
  and	
  work	
  
placements	
  
	
  
q  Value	
  of	
  in	
  kind	
  
contribu8ons	
  
	
  
q  Contribu8on	
  to	
  local	
  
community	
  networks	
  
Organisa8onal	
  Indicators	
  
Family	
  
For	
  example….	
  	
  
q  Number	
  of	
  
appren8ceships	
  
	
  
q  Number	
  of	
  NEET	
  
employees	
  
	
  
q  Observance	
  of	
  
family	
  friendly	
  
policies	
  
	
  
	
  
Health	
  &	
  	
  
Well-­‐	
  Being	
  
Environment	
  
For	
  example….	
  	
  
q  Employee	
  access	
  to	
  
health	
  benefits	
  
	
  
q  Lost	
  Time	
  Rate	
  
	
  
q  Turnover	
  rate	
  	
  
	
  
	
  
For	
  example….	
  	
  
q  Achievement	
  of	
  
Environmental	
  
standards	
  
	
  
q  Assessment	
  of	
  
environmental	
  impact	
  
	
  
Beneficiary	
  Indicators	
  
Job	
  &	
  Business	
  
crea8on	
  	
  
For	
  example….	
  	
  
q  Number	
  of	
  
businesses	
  created	
  
	
  
q  Number	
  of	
  
unemployed	
  people	
  
star8ng	
  a	
  business	
  
	
  
	
  
	
  
Training	
  &	
  
Learning	
  	
  
Young	
  People	
  
For	
  example….	
  	
  
q  People	
  gaining	
  
qualifica8ons	
  
	
  
q  People	
  increasing	
  
their	
  skills	
  
	
  
	
  
	
  
For	
  example….	
  	
  
q  Number	
  coming	
  to	
  
your	
  service	
  
	
  
q  Number	
  having	
  
improved	
  their	
  mental	
  
health	
  
	
  
Beneficiary	
  Indicators	
  
Family	
  
For	
  example….	
  	
  
q  How	
  many	
  people	
  
using	
  your	
  paren8ng	
  
programme	
  
	
  
q  Number	
  of	
  families	
  
receiving	
  intensive	
  
support	
  
	
  
	
  
	
  
Community	
  &	
  
Social	
  	
  
Health	
  
For	
  example….	
  	
  
q  Number	
  of	
  people	
  
aYending	
  social	
  
groups	
  
	
  
q  Number	
  of	
  people	
  
geZng	
  online	
  for	
  
the	
  first	
  8me	
  	
  
	
  
	
  
	
  
For	
  example….	
  	
  
q  Number	
  having	
  
improved	
  health	
  and	
  
wellbeing	
  
	
  
q  Number	
  having	
  
improved	
  their	
  mental	
  
health	
  
	
  
Working	
  out	
  the	
  Values	
  	
  
Quan%ty	
   Value	
  
London/Non	
  
London	
  
Deadweight	
  
A?ri%on	
  
Easy to use
Data	
  entry	
  
for	
  the	
  
Employment	
  
module	
  	
  
Simple Results
Some	
  results	
  
from	
  the	
  
Employment	
  
module	
  	
  
Visual Results Create	
  your	
  
own	
  
infographic	
  	
  
Step	
  One:	
  Select	
  Module	
  
Step	
  Two:	
  Select	
  items	
  
Visual Results
Step	
  Three:	
  Select	
  Order	
  
you	
  want	
  them	
  to	
  appear	
  	
  
Visual Results
You	
  can	
  add	
  your	
  own	
  
logo	
  and	
  even	
  change	
  
the	
  colours	
  of	
  your	
  
infographic.	
  	
  	
  
The Local Impact
Measurement Tool
Easy to use
No need for
consultants
Visual Reporting
Great Value for
Money

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The Local Impact Measurement Tool

  • 1. For Money For Marketing For Management
  • 2. The Local Impact Measurement Tool Crea%ng  a  tool  that  ….     •  Makes complex simple •  Is easy to use •  Is Concise •  Is Visual •  Enables Comparison •  Is Relevant •  Is Aspirational
  • 3. How the tool can be used…. •  For Money •  For Marketing •  For Management
  • 4. Two sides of a coin….. Counting the difference your Organisation makes. Counting the difference your services make to the lives of Beneficiaries
  • 5. Organisa%onal  Indicators   Employment   For  example….     q  %  of  all  levels  of  the   business  living   locally     q  Hours  of  training       q  %  of  promo8ons         Economy   Community   For  example….     q  Money  brought  into   the  area     q  %  spend  in  the  local   economy     q  LM2+  calcula8on   (For  every  £1,  the   local  economy  is   strengthened  by   £xx)       For  example….     q  Value  of  work   experience,   volunteering  and  work   placements     q  Value  of  in  kind   contribu8ons     q  Contribu8on  to  local   community  networks  
  • 6. Organisa8onal  Indicators   Family   For  example….     q  Number  of   appren8ceships     q  Number  of  NEET   employees     q  Observance  of   family  friendly   policies       Health  &     Well-­‐  Being   Environment   For  example….     q  Employee  access  to   health  benefits     q  Lost  Time  Rate     q  Turnover  rate         For  example….     q  Achievement  of   Environmental   standards     q  Assessment  of   environmental  impact    
  • 7. Beneficiary  Indicators   Job  &  Business   crea8on     For  example….     q  Number  of   businesses  created     q  Number  of   unemployed  people   star8ng  a  business         Training  &   Learning     Young  People   For  example….     q  People  gaining   qualifica8ons     q  People  increasing   their  skills         For  example….     q  Number  coming  to   your  service     q  Number  having   improved  their  mental   health    
  • 8. Beneficiary  Indicators   Family   For  example….     q  How  many  people   using  your  paren8ng   programme     q  Number  of  families   receiving  intensive   support         Community  &   Social     Health   For  example….     q  Number  of  people   aYending  social   groups     q  Number  of  people   geZng  online  for   the  first  8me           For  example….     q  Number  having   improved  health  and   wellbeing     q  Number  having   improved  their  mental   health    
  • 9. Working  out  the  Values     Quan%ty   Value   London/Non   London   Deadweight   A?ri%on  
  • 10. Easy to use Data  entry   for  the   Employment   module    
  • 11. Simple Results Some  results   from  the   Employment   module    
  • 12. Visual Results Create  your   own   infographic     Step  One:  Select  Module   Step  Two:  Select  items  
  • 13. Visual Results Step  Three:  Select  Order   you  want  them  to  appear    
  • 14. Visual Results You  can  add  your  own   logo  and  even  change   the  colours  of  your   infographic.      
  • 15. The Local Impact Measurement Tool Easy to use No need for consultants Visual Reporting Great Value for Money