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Financial reporting and tools ASBPE National Conference Aug. 4, 2011, Chicago, IL Ceci Rodgers [email_address] Lecturer, Business and Economics  Northwestern University Medill School of Journalism
Goals ,[object Object],[object Object],[object Object]
How money flows through a company ,[object Object],[object Object],[object Object],[object Object]
Success attracts investors ,[object Object],[object Object]
Financial reporting ,[object Object],[object Object]
10Q statement of financial condition ,[object Object],[object Object],[object Object],[object Object]
Income statement ,[object Object],[object Object],[object Object],[object Object]
Example: Caterpillar Inc. Q1 ,[object Object],[object Object]
Measures of profit ,[object Object],[object Object],[object Object]
Net income (GAAP) ,[object Object],[object Object],[object Object]
Groupon IPO  ,[object Object],[object Object]
Impact of costs on profit ,[object Object],[object Object],[object Object],[object Object],[object Object]
Balance sheet: key items for journalists ,[object Object],[object Object],[object Object]
Balance sheet: key items for journalists ,[object Object],[object Object]
Statement of Cash Flows ,[object Object],[object Object],[object Object],[object Object]
Other important SEC filings ,[object Object],[object Object]
Other important SEC filings: ,[object Object],[object Object],[object Object]
Tools and resources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Ceci Rodgers: Tackling Topics Through Financial Statements and Footnotes

  • 1. Financial reporting and tools ASBPE National Conference Aug. 4, 2011, Chicago, IL Ceci Rodgers [email_address] Lecturer, Business and Economics Northwestern University Medill School of Journalism
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Notas do Editor

  1. Income statement is sometimes called: statement of earnings, or profit-and-loss statement (P&L) The balance sheet is a lifetime scorecard – it’s also called the “statement of financial position.” The statement of cash flows has only been required in the U.S. since 1988 – internationally, only since 2005.
  2. AOL Time Warner merger – a case of badwill! After the merger in 2000, the company had $128 billion in goodwill on its balance sheet. That was 60 percent of its total assets of $209 billion. Then the dot-com’s went bust, and just two years later, AOL Time Warner had to write off merger – at the height of the dot-com boom – was grossly inflated. Out of $209 billion in assets, $128 billion of it was goodwill from the merger.
  3. The statement of cash flows deals with how cash moves through the company. There are two key numbers on this statement for our purposes: Net cash provided by operating activities: which basically means, how much cash that the company generated came from operations? You’ll hear it referred to as “Operating cash”