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Periscope Strategy on 7 Ways Brands Can Utilize Periscope As Part Of Their Video Marketing Strategy.
7 Ways Brands Can Utilize
as part of their
Video Marketing Strategy.
How to Get Started
1. Download the FREE App
2. Add your Twitter Account and if don’t have one, you can
still use it.
3. Complete your Information in your Bio.
4. Start Following some of your Twitter Friends and or look
up those you are inspired by.
5. Once you start watching live broadcasts, make sure to
give lots of hearts on the screen by tapping and be sure to
comment plenty of time to get noticed by broadcaster.
1. With the simple videos, you can demonstrate to
your target market the products and services you'll
2. You can easily create videos at the launch of
your products as well as following up with weekly
videos to keep your audience engaged.
3. Additionally, you can opt for daily videos to keep
the interactions open with your consumers.
1. Use Periscope to host live streams from
live events you attend or host.
2. During any specific "gig" you can even
produce behind the scene videos, giving your
audience an idea of what's going on.
3. The key for Successful event, is live
conversation and Periscope is the perfect tool
that opened this door of possibility.
1. Periscope is the perfect tool when you have
this long-awaited product launch.
2. Give Suspense to your audience with the
brief show about your product.
3. Hype it up with consistent engagement
with your audience of your product.
Promotions and Deals4
1. Offer exclusive promotional codes to your
consumers when they tune into your Periscope
2. Provide limited offer through watching your
3. Keep a little mystery on your Periscope videos
about upcoming promotional broadcast.
1. Interviews are one of the best ways to demonstrate
brand's transparency as well as industry expertise.
2. No one would want to discover that they are just
talking to a robot on Facebook and Twitter
3. It is really beneficial when brands show their
audience that they can also be human.
4. Consumers always want the opportunity to ask
questions so it’s a great idea if you can provide that to
them through the use of the Periscope app.
6 Tips and Guides
1. Use periscope as the medium for answering FAQs
in a more interactive way with your audience.
2. Turn this to a weekly thing where you can provide
tips and tricks to your audience once they have
purchased your products or services.
1. Let your followers get an authentic feel of your
brand and have a good understanding of the context
behind each situation.
2. Live Videos can be used to tour your audience to
your headquarters or your current place whenever
you may be streaming this broadcast
3. Even introduce your workspace or to give your
audience a sneak peak of where you are and what
you're all about.
1. During your Live Broadcasts and right before
you the end, ask everyone to share this
broadcast with their followers.
2. Live broadcast will be available for the next
24 hours after end of live session.
3. Click on people's comments to see thier
profile and follow new people too. This makes it
easier vs doing that on the live broadcast.
Periscope is a truly great video tool that
offers brand transparency, which is
something that people will always love.
It would be amazing to connect with
You on Persicope!
Simply Search for @AnnaLZubarev
and connect with me.
Ready to Scope?
For complete blog post about Periscope, go to: