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FILM OPENINGS
THE FOUNDATION PORTFOLIO
Task

Main task: the
titles and opening
of a new fiction
film, to last a
maximum of two
minutes.
Marking
3 areas:

Research and Planning (20 marks)

Construction (60 marks)

Evaluation (20 marks)
Marking

Level 1 = minimal
Level 2 = basic
Level 3 = proficient/good
Level 4 = excellent

       YOU WANT LEVEL 4
Research and Planning
   Level 4 16–20 marks

   Planning and research evidence will be complete and detailed;

   There is excellent research into similar products and a potential target
    audience;

   There is excellent organisation of actors, locations, costumes or props;

   There is excellent work on shotlists, layouts, drafting, scripting or
    storyboarding;

   There is an excellent level of care in the presentation of the research and
    planning;

   Time management is excellent.
Blog everything
Construction
   Level 4 48–60 marks
   There is evidence of excellence in the creative use of most of the following
    technical skills:

   material appropriate for the target audience and task;

   using titles appropriately according to institutional conventions;

   using sound with images and editing appropriately for the task set;

   shooting material appropriate to the task set;, including controlled use of the
    camera, attention to framing, variety of shot distance and close attention to
    mise-en-scene;

   using editing so that meaning is apparent to the viewer and making selective
    and appropriate use of shot transitions and other effects.
Level 4 Production
Evaluation
The questions that must be addressed in the evaluation are:

   In what ways does your media product use, develop or challenge forms and
    conventions of real media products?

   How does your media product represent particular social groups?

   What kind of media institution might distribute your media product and why?

   Who would be the audience for your media product?

   How did you attract/address your audience?

   What have you learnt about technologies from the process of constructing this
    product?

   Looking back at your preliminary task, what do you feel you have learnt in the
    progression from it to the full product?
Evaluation Marking Criteria
Level 4 16–20 marks

   Excellent skill in the use of appropriate digital technology or ICT in the
    evaluation.

   Excellent understanding of issues around audience, institution,
    technology, representation, forms and conventions in relation to
    production.

   Excellent ability to refer to the choices made and outcomes.

   Excellent understanding of their development from preliminary to full
    task.

   Excellent ability to communicate.
Remember

 You are on a creative journey
 Thorough research and planning is key
 Document everything, and I mean
  EVERYTHING!
 Continually think about the marking criteria
 Communicate with each other effectively
 Manage your time
Film Brief One

 A ‘relationship’ comedy/drama made by an
  independent production company, aimed at
  young adults.
Eternal Sunshine of the
Spotless Mind
Film Brief Two

 A psychological thriller that will appeal to
  female audiences
  Your film should appear to be an international
  co-production
Film Brief Three

 A mainstream action film that will appeal to
  both 15-25yr old males and females.
  Your film should appear to be based on a
  "fictional" comic book
Kick-Ass
Film Brief Four

 A film that is based on a real event from the
  last 10 years.
  Your film should appear to be independently
  funded.
127 Hours
GOOD LUCK

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Film opening briefs presentation

  • 2. Task Main task: the titles and opening of a new fiction film, to last a maximum of two minutes.
  • 3. Marking 3 areas: Research and Planning (20 marks) Construction (60 marks) Evaluation (20 marks)
  • 4. Marking Level 1 = minimal Level 2 = basic Level 3 = proficient/good Level 4 = excellent YOU WANT LEVEL 4
  • 5. Research and Planning  Level 4 16–20 marks  Planning and research evidence will be complete and detailed;  There is excellent research into similar products and a potential target audience;  There is excellent organisation of actors, locations, costumes or props;  There is excellent work on shotlists, layouts, drafting, scripting or storyboarding;  There is an excellent level of care in the presentation of the research and planning;  Time management is excellent.
  • 7. Construction  Level 4 48–60 marks  There is evidence of excellence in the creative use of most of the following technical skills:  material appropriate for the target audience and task;  using titles appropriately according to institutional conventions;  using sound with images and editing appropriately for the task set;  shooting material appropriate to the task set;, including controlled use of the camera, attention to framing, variety of shot distance and close attention to mise-en-scene;  using editing so that meaning is apparent to the viewer and making selective and appropriate use of shot transitions and other effects.
  • 9. Evaluation The questions that must be addressed in the evaluation are:  In what ways does your media product use, develop or challenge forms and conventions of real media products?  How does your media product represent particular social groups?  What kind of media institution might distribute your media product and why?  Who would be the audience for your media product?  How did you attract/address your audience?  What have you learnt about technologies from the process of constructing this product?  Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?
  • 10. Evaluation Marking Criteria Level 4 16–20 marks  Excellent skill in the use of appropriate digital technology or ICT in the evaluation.  Excellent understanding of issues around audience, institution, technology, representation, forms and conventions in relation to production.  Excellent ability to refer to the choices made and outcomes.  Excellent understanding of their development from preliminary to full task.  Excellent ability to communicate.
  • 11.
  • 12.
  • 13. Remember  You are on a creative journey  Thorough research and planning is key  Document everything, and I mean EVERYTHING!  Continually think about the marking criteria  Communicate with each other effectively  Manage your time
  • 14. Film Brief One  A ‘relationship’ comedy/drama made by an independent production company, aimed at young adults.
  • 15.
  • 16. Eternal Sunshine of the Spotless Mind
  • 17. Film Brief Two  A psychological thriller that will appeal to female audiences Your film should appear to be an international co-production
  • 18.
  • 19. Film Brief Three  A mainstream action film that will appeal to both 15-25yr old males and females. Your film should appear to be based on a "fictional" comic book
  • 21. Film Brief Four  A film that is based on a real event from the last 10 years. Your film should appear to be independently funded.