Gamification in insurance
•
3 likes•3,317 views
Presentation given on the 30th of January at the Startupbootcamp Insurtech Social. Focusing on gamification for insurance, the process of designing, some good examples and some improving examples.
Recommended
More Related Content
Similar to Gamification in insurance
Similar to Gamification in insurance (20)
More from An Coppens
More from An Coppens (20)
Recently uploaded
Recently uploaded (20)
Gamification in insurance
- 1. Prepared by An Coppens www.gamificationnation.com @GamificationNat
- 2. Where have you most likely experienced it first hand…
- 3. What is gamification? Gamification (pronounced game-i-fi-ka-tion) is the application of game dynamics, game psychology and game mechanics to non-game situations and applications
- 4. So… you want to achieve behaviour change?
- 5. A glass of water …
- 6. • KPI's & metrics • Culture • Business objectives Business specifics • Motivation • Behaviour Understanding the player • Design • Test • Iterate • Implement • Support Gamification design Our process www.gamificationnation.com
- 7. Fluxscore: • Kit installed in your car • Personalised feedback
- 8. Aviva Drive: the family challenge
- 10. Rewards for being active
- 11. Where does it fit in the employee experience Onboarding Recruitment Job mastery Employer branding Feedback Well being Promotion Exit
- 12. Knowledge and skills quests
- 14. Encourage what you want more of
- 15. Battling monsters in IT
- 16. Very often our work looks like this, until it is developed
- 19. Would you insure this?
Editor's Notes
- Only babies with a wet nappy like change Imagine behaviour change is your
- https://youtu.be/NI6LMXynmds
- Fluxscore: individual personalised daily feedback, based on a black box installed in your car
- The expectation and benefits
- Example for each point in this employee timeline