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Amrut Gir Gaushala - A Mission to Nurture Gir Cow and Build Healthier Society
- 1. The Home of Gir Cows
- 2. Gir Cow • One of the best cow breeds in world • Gir Cow milk is of high nutritional value containing 52 types of nutrients. • Gir Cow milk is “Amrut”
- 3. A Century Ago… • India was regarded as the “river of milk”. • There were lakhs of Gir cows in Saurashtra, Gujarat and other parts of India. • In the 19th century, the British brought the “high yield” Jersey Cows to India. • Jersey Cows were originally produced to satisfy the “meat” demands of the west. Milk of Jersey cow is not fit for human consumption.
- 4. The Greed Increased • Since Jersey Cows produced more milk and required relatively less cost of maintenance, people started adopting these cows and breeding them. • As if this was not enough, Co-operative dairy movement started. Cow milk was purchased in large volumes by these dairies. • Monetary Value of milk is decided based on the “percentage of fat” in the milk
- 5. Gir Cows Lost • Gir Cow milk lost the battle because it had more “energy” and “nutritional value” but less “fat” • Some people were not interested in energy or nutritional value, they were interested in “money” • Rampant cross breeding of Jersey cows started because it brought more “profits” • Slowly but gradually, Gir Cows of original breed started declining
- 6. One Country Knew it! • In 1960, Brazil government imported 2 Gir cows and 2 Gir bulls from the erstwhile Princely state of Bhavnagar • Today, Brazil has lacs of Gir Cows of original bloodline • High quality milk of these cows is supplied across North and South America
- 7. During the same time… • We kept losing our precious wealth - the “Gir Cow” • We kept drinking low quality milk • We kept getting unhealthier • Because it was convenient • Because we did not care
- 8. Enter: 2013 • India has only a few thousand Gir Cows • Very few out these cows are of original “Gir” bloodline • We have not only lost our cows, we have lost our health, wealth and pride
- 9. It’s happening near you • Gir Cows are cross-breeded • Cow farm owners wants to keep Buffalo and Jersey • Cows are injected with steroids to produce more milk making them unhealthy and sick • Cows eat garbage and left overs
- 10. • Cost of maintaining Jersey Cows turns out to be much higher because it is not the natural domicile of India • Jersey Cows contain A1 type protein has been found to be the main reason behind diabetes, overweight and heart diseases • Jersey cows, male child are “Bos Taurus” category and are not usable for farming or carting. Hence they are sent to butcher houses The Lesser Known Facts about Jersey
- 11. We stand a chance • If we unite to support the cause to protect our legacy • Let us save our beloved mother, who has nourished us for generations • Let us protect the “Gir Cow” • For our present and future generations
- 12. You can do so, with us
- 13. We are determined… • To develop and grow pure breeds of Gir Cows • To educate & stop cross-breeding of Gir Cows • To promote consumption of pure Cow Milk and Ghee • To encourage the use of Cow Dung and Cow Urine
- 14. Our Story February 1st 2011 Purchased one cow from Talala (Gir). Family owned farm house was the home to our first Gir Cow. December 2011 With growing support of friends and family, added 5 more cows 2012 Number of cows grew to 15. Shifted to a bigger location near Ghuma Gam (Ahmedabad) . 2013 Number of cows increased to 40. A public charitable trust was formed in Ahmedabad, Gujarat.
- 15. Who we are? Jay Jobanputra Businessman Age: 34 years Jitendra Labadiya Chartered accountant Age: 32 years. Hrishikesh Jobanputra Entrepreneur Age: 36 years Ketul Thakkar Senior Executive Age: 38 years Chirag Jobanputra Entrepreneur Age: 31 years Bharat Labadiya Ex police officer Age: 28 years Amrut Gir is run by people like you, professionals, businessman and individuals from different walks of life.
- 16. OUR ACTIVITIES & ACHIEVEMENTS
- 17. Educational Visits by School Childrens
- 18. Our Cows Eat Only the Best
- 19. “Tulsi” won highest milking cow award by yielding 20 liters in a day
- 20. We are proud to preserve 40 cows with love and care
- 21. What We have Learnt? • Gir Cows if kept with the right care can provide higher yields than Jersey cows or Buffaloes • Gir Cows are very sensitive towards their environment
- 22. Our Next Goals • Breed high quality Gir cows and keep them in a great environment • Set-up a permanent and bigger facility for Gaushala
- 23. How to Contribute • Contribute by adopting a cow. • Donate a small amount to help us in our mission to protect Gir cows • Start a Gir Gaushala with our help & support
- 24. How to Donate… Direct bank transfer, standing Instructions or sending a crossed check/dd at the following address: Trust Reg. no. E/20242, PAN No. AADTA9306N Registered Office 9-A, Vrajvihar society, Opp. Sterling City, Near Sales India, Bopal Road, Ahmedabad, Gujarat, India – 380058 Contact Person: Bharat Labadiya Mobile: 99099 51455, 9099099916 E-mail: amrutgir@gmail.com Bank Account Information Account Name: Amrut Gir Gaushala Education And Charitable Trust Bank Account Number: 50200001685339 Bank Name: HDFC Bank IFSC Code: HDFCINBBAHM
- 25. Visit us… Gaushala Address: Amrut Gir Gaushala, B/h. Ghuma Bus Stand Ghuma Gaam, Ahmedabad, Gujarat, India. Website: www.amrutgir.com E-mail: amrutgir@gmail.com